Mark Chou
Dad, husband, CEO @swiftwicksocks
Advisor / Investor @tenthousand.cc
Alum @away @ralphlauren @whartonschool
📍BHM > NYC > Nashville. War Eagle!

I’m smiling here because of the @asiantrailmix cheer station and seeing my wife @marameasor a minute before, but man… mile 10 and 11 of the NYC Half were tough ones, with the temp pushing 60 degrees plus 97% humidity.
Learnings for next time: 1) Gotta keep my head up instead of slumping when feeling tired. 2) Remember to dump water on the head at aid stations to cool off. 3) Consider carrying a small handheld bottle for hydration / dumping on head.
Things I tried and plan to do again: 1) Getting a hotel room close to the start line. 2) Using hand warmers in the corral and first few miles during transitional temps instead of gloves — thank you @jo___lees!! 3) Go for a donut run with @douginqns the night before. 4) Wear my Flite XT Signatures — launching on the @swiftwicksocks website next week!
Everything said and done, I was grateful to PR the half by 7 minutes. I know it’s gonna get harder from here… but I guess that’s what coaches are for! cc @lauren0sborne @jdcunningham97
📷: @drookoo

I’m smiling here because of the @asiantrailmix cheer station and seeing my wife @marameasor a minute before, but man… mile 10 and 11 of the NYC Half were tough ones, with the temp pushing 60 degrees plus 97% humidity.
Learnings for next time: 1) Gotta keep my head up instead of slumping when feeling tired. 2) Remember to dump water on the head at aid stations to cool off. 3) Consider carrying a small handheld bottle for hydration / dumping on head.
Things I tried and plan to do again: 1) Getting a hotel room close to the start line. 2) Using hand warmers in the corral and first few miles during transitional temps instead of gloves — thank you @jo___lees!! 3) Go for a donut run with @douginqns the night before. 4) Wear my Flite XT Signatures — launching on the @swiftwicksocks website next week!
Everything said and done, I was grateful to PR the half by 7 minutes. I know it’s gonna get harder from here… but I guess that’s what coaches are for! cc @lauren0sborne @jdcunningham97
📷: @drookoo

I’ll never be James Bond, but I can still pretend during a photo shoot, right? 😅
In any case… I’m excited to share a bit more about the jacket I had tailored by the fine folks at @prologuehongkong, which you can read about in today’s edition of @spr.ezza (link in bio!).
In the same way that Crazy Rich Asians was transformational in terms of reframing Asian storylines for a Western audience, I touch on the heritage that Prologue draws upon — not just Neapolitan and Florentine style, but also a proud Chinese tailoring tradition that I hope helps to remind the #menswear crowd that quality doesn’t just come via a “Made in Italy” label.
Don’t get me wrong — I love my English-made shoes from @crockettandjones_official and my American-made OCBDs from @brooksbrothers’ old factory in North Carolina, but I also love my (gasp) new Chinese-made jacket, which has a tradition and lineage all its own.
Intrigued or maybe… skeptical? Read more in my @spr.ezza piece, and thanks @claytonchambrs for asking me to share!
PS As a slight aside, I wanted to give a shoutout to @thekirkland, who should get credit (in an often homogenous menswear world) for featuring a diverse cast of Asian menswear folks on @blamopodcast, from @briobeijing, @andrew3sixteen, and @jiandeleon to @jeanneyangstyle, @wei_koh_revolution, and @jeffstaple. And thanks to @dlusanity for inspiring me to be more thoughtful and vocal about Asian / Asian-American identity.
Representation matters! 💪
📷: @jctong.

Paced the missus this morning for her first official race!!! Congrats @marameasor on finishing the @runrocknroll Nashville 10K! Proud of you. ❤️

Paced the missus this morning for her first official race!!! Congrats @marameasor on finishing the @runrocknroll Nashville 10K! Proud of you. ❤️

What a weekend in Boston!!
Hung out with the incredible Rec Room crew and sold a bunch of the socks and shirts we collabed on with @running.supply, met some key retailers, saw a bunch of friends from Nashville and all over, met the legendary @scottjurek (!), ate hot pot with the @asiantrailmix homies, and cheered on runners of the 130th @bostonmarathon — including @haftuknight, who ran a 2:07 in @swiftwicksocks. Can’t wait to be back next year!

What a weekend in Boston!!
Hung out with the incredible Rec Room crew and sold a bunch of the socks and shirts we collabed on with @running.supply, met some key retailers, saw a bunch of friends from Nashville and all over, met the legendary @scottjurek (!), ate hot pot with the @asiantrailmix homies, and cheered on runners of the 130th @bostonmarathon — including @haftuknight, who ran a 2:07 in @swiftwicksocks. Can’t wait to be back next year!

What a weekend in Boston!!
Hung out with the incredible Rec Room crew and sold a bunch of the socks and shirts we collabed on with @running.supply, met some key retailers, saw a bunch of friends from Nashville and all over, met the legendary @scottjurek (!), ate hot pot with the @asiantrailmix homies, and cheered on runners of the 130th @bostonmarathon — including @haftuknight, who ran a 2:07 in @swiftwicksocks. Can’t wait to be back next year!

What a weekend in Boston!!
Hung out with the incredible Rec Room crew and sold a bunch of the socks and shirts we collabed on with @running.supply, met some key retailers, saw a bunch of friends from Nashville and all over, met the legendary @scottjurek (!), ate hot pot with the @asiantrailmix homies, and cheered on runners of the 130th @bostonmarathon — including @haftuknight, who ran a 2:07 in @swiftwicksocks. Can’t wait to be back next year!

What a weekend in Boston!!
Hung out with the incredible Rec Room crew and sold a bunch of the socks and shirts we collabed on with @running.supply, met some key retailers, saw a bunch of friends from Nashville and all over, met the legendary @scottjurek (!), ate hot pot with the @asiantrailmix homies, and cheered on runners of the 130th @bostonmarathon — including @haftuknight, who ran a 2:07 in @swiftwicksocks. Can’t wait to be back next year!

What a weekend in Boston!!
Hung out with the incredible Rec Room crew and sold a bunch of the socks and shirts we collabed on with @running.supply, met some key retailers, saw a bunch of friends from Nashville and all over, met the legendary @scottjurek (!), ate hot pot with the @asiantrailmix homies, and cheered on runners of the 130th @bostonmarathon — including @haftuknight, who ran a 2:07 in @swiftwicksocks. Can’t wait to be back next year!

What a weekend in Boston!!
Hung out with the incredible Rec Room crew and sold a bunch of the socks and shirts we collabed on with @running.supply, met some key retailers, saw a bunch of friends from Nashville and all over, met the legendary @scottjurek (!), ate hot pot with the @asiantrailmix homies, and cheered on runners of the 130th @bostonmarathon — including @haftuknight, who ran a 2:07 in @swiftwicksocks. Can’t wait to be back next year!
What a weekend in Boston!!
Hung out with the incredible Rec Room crew and sold a bunch of the socks and shirts we collabed on with @running.supply, met some key retailers, saw a bunch of friends from Nashville and all over, met the legendary @scottjurek (!), ate hot pot with the @asiantrailmix homies, and cheered on runners of the 130th @bostonmarathon — including @haftuknight, who ran a 2:07 in @swiftwicksocks. Can’t wait to be back next year!

It’s that time of year again… the world’s oldest marathon is back for its 130th running, and @swiftwicksocks has partnered with @running.supply again — this time with a collection of socks AND a vintage-inspired tee. The whole collection is filled with IYKYK nods, including a special sticker pack of vintage Boston race tee designs for the first 25 customers.
Pick yours up at swiftwick.com!

It’s that time of year again… the world’s oldest marathon is back for its 130th running, and @swiftwicksocks has partnered with @running.supply again — this time with a collection of socks AND a vintage-inspired tee. The whole collection is filled with IYKYK nods, including a special sticker pack of vintage Boston race tee designs for the first 25 customers.
Pick yours up at swiftwick.com!

It’s that time of year again… the world’s oldest marathon is back for its 130th running, and @swiftwicksocks has partnered with @running.supply again — this time with a collection of socks AND a vintage-inspired tee. The whole collection is filled with IYKYK nods, including a special sticker pack of vintage Boston race tee designs for the first 25 customers.
Pick yours up at swiftwick.com!

2025 was one for the books, spanning all the emotions life has to offer.
1. Bachelor party at @pursellfarms!
2. NYC Half repping @asiantrailmix and @swiftwicksocks
3. Dance dance dance. @crystallllllleung
4. The inimitable @twnsnd of @running.supply.
5. First time camping with both kiddos.
6. My first 50K! @runguy
7. If you ain’t first, you’re last. #CB400
8. M&P’s first official race!
9. Celebrating the life of the one and only @rodneygibson.
10. @batcitytrackclub x @swiftwicksocks
11. Decided I was gonna get into cycling….?
12. Deep dish socks for the @chimarathon.
13. Guadalupe bass on the fly rod.
14. Saw the one and only Leo in action.
15. @orchardstreetrunners proto race — my slowest but funnest half.
16. First Auburn football game for these three!!!!
17. Dad got a truck.
18. Weirdos. @resuscitateintubate
19. Yup, we got into cycling.
20. The sweetest siblings.
2026 let’s go!!

2025 was one for the books, spanning all the emotions life has to offer.
1. Bachelor party at @pursellfarms!
2. NYC Half repping @asiantrailmix and @swiftwicksocks
3. Dance dance dance. @crystallllllleung
4. The inimitable @twnsnd of @running.supply.
5. First time camping with both kiddos.
6. My first 50K! @runguy
7. If you ain’t first, you’re last. #CB400
8. M&P’s first official race!
9. Celebrating the life of the one and only @rodneygibson.
10. @batcitytrackclub x @swiftwicksocks
11. Decided I was gonna get into cycling….?
12. Deep dish socks for the @chimarathon.
13. Guadalupe bass on the fly rod.
14. Saw the one and only Leo in action.
15. @orchardstreetrunners proto race — my slowest but funnest half.
16. First Auburn football game for these three!!!!
17. Dad got a truck.
18. Weirdos. @resuscitateintubate
19. Yup, we got into cycling.
20. The sweetest siblings.
2026 let’s go!!

2025 was one for the books, spanning all the emotions life has to offer.
1. Bachelor party at @pursellfarms!
2. NYC Half repping @asiantrailmix and @swiftwicksocks
3. Dance dance dance. @crystallllllleung
4. The inimitable @twnsnd of @running.supply.
5. First time camping with both kiddos.
6. My first 50K! @runguy
7. If you ain’t first, you’re last. #CB400
8. M&P’s first official race!
9. Celebrating the life of the one and only @rodneygibson.
10. @batcitytrackclub x @swiftwicksocks
11. Decided I was gonna get into cycling….?
12. Deep dish socks for the @chimarathon.
13. Guadalupe bass on the fly rod.
14. Saw the one and only Leo in action.
15. @orchardstreetrunners proto race — my slowest but funnest half.
16. First Auburn football game for these three!!!!
17. Dad got a truck.
18. Weirdos. @resuscitateintubate
19. Yup, we got into cycling.
20. The sweetest siblings.
2026 let’s go!!

2025 was one for the books, spanning all the emotions life has to offer.
1. Bachelor party at @pursellfarms!
2. NYC Half repping @asiantrailmix and @swiftwicksocks
3. Dance dance dance. @crystallllllleung
4. The inimitable @twnsnd of @running.supply.
5. First time camping with both kiddos.
6. My first 50K! @runguy
7. If you ain’t first, you’re last. #CB400
8. M&P’s first official race!
9. Celebrating the life of the one and only @rodneygibson.
10. @batcitytrackclub x @swiftwicksocks
11. Decided I was gonna get into cycling….?
12. Deep dish socks for the @chimarathon.
13. Guadalupe bass on the fly rod.
14. Saw the one and only Leo in action.
15. @orchardstreetrunners proto race — my slowest but funnest half.
16. First Auburn football game for these three!!!!
17. Dad got a truck.
18. Weirdos. @resuscitateintubate
19. Yup, we got into cycling.
20. The sweetest siblings.
2026 let’s go!!

2025 was one for the books, spanning all the emotions life has to offer.
1. Bachelor party at @pursellfarms!
2. NYC Half repping @asiantrailmix and @swiftwicksocks
3. Dance dance dance. @crystallllllleung
4. The inimitable @twnsnd of @running.supply.
5. First time camping with both kiddos.
6. My first 50K! @runguy
7. If you ain’t first, you’re last. #CB400
8. M&P’s first official race!
9. Celebrating the life of the one and only @rodneygibson.
10. @batcitytrackclub x @swiftwicksocks
11. Decided I was gonna get into cycling….?
12. Deep dish socks for the @chimarathon.
13. Guadalupe bass on the fly rod.
14. Saw the one and only Leo in action.
15. @orchardstreetrunners proto race — my slowest but funnest half.
16. First Auburn football game for these three!!!!
17. Dad got a truck.
18. Weirdos. @resuscitateintubate
19. Yup, we got into cycling.
20. The sweetest siblings.
2026 let’s go!!

2025 was one for the books, spanning all the emotions life has to offer.
1. Bachelor party at @pursellfarms!
2. NYC Half repping @asiantrailmix and @swiftwicksocks
3. Dance dance dance. @crystallllllleung
4. The inimitable @twnsnd of @running.supply.
5. First time camping with both kiddos.
6. My first 50K! @runguy
7. If you ain’t first, you’re last. #CB400
8. M&P’s first official race!
9. Celebrating the life of the one and only @rodneygibson.
10. @batcitytrackclub x @swiftwicksocks
11. Decided I was gonna get into cycling….?
12. Deep dish socks for the @chimarathon.
13. Guadalupe bass on the fly rod.
14. Saw the one and only Leo in action.
15. @orchardstreetrunners proto race — my slowest but funnest half.
16. First Auburn football game for these three!!!!
17. Dad got a truck.
18. Weirdos. @resuscitateintubate
19. Yup, we got into cycling.
20. The sweetest siblings.
2026 let’s go!!

2025 was one for the books, spanning all the emotions life has to offer.
1. Bachelor party at @pursellfarms!
2. NYC Half repping @asiantrailmix and @swiftwicksocks
3. Dance dance dance. @crystallllllleung
4. The inimitable @twnsnd of @running.supply.
5. First time camping with both kiddos.
6. My first 50K! @runguy
7. If you ain’t first, you’re last. #CB400
8. M&P’s first official race!
9. Celebrating the life of the one and only @rodneygibson.
10. @batcitytrackclub x @swiftwicksocks
11. Decided I was gonna get into cycling….?
12. Deep dish socks for the @chimarathon.
13. Guadalupe bass on the fly rod.
14. Saw the one and only Leo in action.
15. @orchardstreetrunners proto race — my slowest but funnest half.
16. First Auburn football game for these three!!!!
17. Dad got a truck.
18. Weirdos. @resuscitateintubate
19. Yup, we got into cycling.
20. The sweetest siblings.
2026 let’s go!!

2025 was one for the books, spanning all the emotions life has to offer.
1. Bachelor party at @pursellfarms!
2. NYC Half repping @asiantrailmix and @swiftwicksocks
3. Dance dance dance. @crystallllllleung
4. The inimitable @twnsnd of @running.supply.
5. First time camping with both kiddos.
6. My first 50K! @runguy
7. If you ain’t first, you’re last. #CB400
8. M&P’s first official race!
9. Celebrating the life of the one and only @rodneygibson.
10. @batcitytrackclub x @swiftwicksocks
11. Decided I was gonna get into cycling….?
12. Deep dish socks for the @chimarathon.
13. Guadalupe bass on the fly rod.
14. Saw the one and only Leo in action.
15. @orchardstreetrunners proto race — my slowest but funnest half.
16. First Auburn football game for these three!!!!
17. Dad got a truck.
18. Weirdos. @resuscitateintubate
19. Yup, we got into cycling.
20. The sweetest siblings.
2026 let’s go!!

2025 was one for the books, spanning all the emotions life has to offer.
1. Bachelor party at @pursellfarms!
2. NYC Half repping @asiantrailmix and @swiftwicksocks
3. Dance dance dance. @crystallllllleung
4. The inimitable @twnsnd of @running.supply.
5. First time camping with both kiddos.
6. My first 50K! @runguy
7. If you ain’t first, you’re last. #CB400
8. M&P’s first official race!
9. Celebrating the life of the one and only @rodneygibson.
10. @batcitytrackclub x @swiftwicksocks
11. Decided I was gonna get into cycling….?
12. Deep dish socks for the @chimarathon.
13. Guadalupe bass on the fly rod.
14. Saw the one and only Leo in action.
15. @orchardstreetrunners proto race — my slowest but funnest half.
16. First Auburn football game for these three!!!!
17. Dad got a truck.
18. Weirdos. @resuscitateintubate
19. Yup, we got into cycling.
20. The sweetest siblings.
2026 let’s go!!

2025 was one for the books, spanning all the emotions life has to offer.
1. Bachelor party at @pursellfarms!
2. NYC Half repping @asiantrailmix and @swiftwicksocks
3. Dance dance dance. @crystallllllleung
4. The inimitable @twnsnd of @running.supply.
5. First time camping with both kiddos.
6. My first 50K! @runguy
7. If you ain’t first, you’re last. #CB400
8. M&P’s first official race!
9. Celebrating the life of the one and only @rodneygibson.
10. @batcitytrackclub x @swiftwicksocks
11. Decided I was gonna get into cycling….?
12. Deep dish socks for the @chimarathon.
13. Guadalupe bass on the fly rod.
14. Saw the one and only Leo in action.
15. @orchardstreetrunners proto race — my slowest but funnest half.
16. First Auburn football game for these three!!!!
17. Dad got a truck.
18. Weirdos. @resuscitateintubate
19. Yup, we got into cycling.
20. The sweetest siblings.
2026 let’s go!!

2025 was one for the books, spanning all the emotions life has to offer.
1. Bachelor party at @pursellfarms!
2. NYC Half repping @asiantrailmix and @swiftwicksocks
3. Dance dance dance. @crystallllllleung
4. The inimitable @twnsnd of @running.supply.
5. First time camping with both kiddos.
6. My first 50K! @runguy
7. If you ain’t first, you’re last. #CB400
8. M&P’s first official race!
9. Celebrating the life of the one and only @rodneygibson.
10. @batcitytrackclub x @swiftwicksocks
11. Decided I was gonna get into cycling….?
12. Deep dish socks for the @chimarathon.
13. Guadalupe bass on the fly rod.
14. Saw the one and only Leo in action.
15. @orchardstreetrunners proto race — my slowest but funnest half.
16. First Auburn football game for these three!!!!
17. Dad got a truck.
18. Weirdos. @resuscitateintubate
19. Yup, we got into cycling.
20. The sweetest siblings.
2026 let’s go!!

2025 was one for the books, spanning all the emotions life has to offer.
1. Bachelor party at @pursellfarms!
2. NYC Half repping @asiantrailmix and @swiftwicksocks
3. Dance dance dance. @crystallllllleung
4. The inimitable @twnsnd of @running.supply.
5. First time camping with both kiddos.
6. My first 50K! @runguy
7. If you ain’t first, you’re last. #CB400
8. M&P’s first official race!
9. Celebrating the life of the one and only @rodneygibson.
10. @batcitytrackclub x @swiftwicksocks
11. Decided I was gonna get into cycling….?
12. Deep dish socks for the @chimarathon.
13. Guadalupe bass on the fly rod.
14. Saw the one and only Leo in action.
15. @orchardstreetrunners proto race — my slowest but funnest half.
16. First Auburn football game for these three!!!!
17. Dad got a truck.
18. Weirdos. @resuscitateintubate
19. Yup, we got into cycling.
20. The sweetest siblings.
2026 let’s go!!

2025 was one for the books, spanning all the emotions life has to offer.
1. Bachelor party at @pursellfarms!
2. NYC Half repping @asiantrailmix and @swiftwicksocks
3. Dance dance dance. @crystallllllleung
4. The inimitable @twnsnd of @running.supply.
5. First time camping with both kiddos.
6. My first 50K! @runguy
7. If you ain’t first, you’re last. #CB400
8. M&P’s first official race!
9. Celebrating the life of the one and only @rodneygibson.
10. @batcitytrackclub x @swiftwicksocks
11. Decided I was gonna get into cycling….?
12. Deep dish socks for the @chimarathon.
13. Guadalupe bass on the fly rod.
14. Saw the one and only Leo in action.
15. @orchardstreetrunners proto race — my slowest but funnest half.
16. First Auburn football game for these three!!!!
17. Dad got a truck.
18. Weirdos. @resuscitateintubate
19. Yup, we got into cycling.
20. The sweetest siblings.
2026 let’s go!!

2025 was one for the books, spanning all the emotions life has to offer.
1. Bachelor party at @pursellfarms!
2. NYC Half repping @asiantrailmix and @swiftwicksocks
3. Dance dance dance. @crystallllllleung
4. The inimitable @twnsnd of @running.supply.
5. First time camping with both kiddos.
6. My first 50K! @runguy
7. If you ain’t first, you’re last. #CB400
8. M&P’s first official race!
9. Celebrating the life of the one and only @rodneygibson.
10. @batcitytrackclub x @swiftwicksocks
11. Decided I was gonna get into cycling….?
12. Deep dish socks for the @chimarathon.
13. Guadalupe bass on the fly rod.
14. Saw the one and only Leo in action.
15. @orchardstreetrunners proto race — my slowest but funnest half.
16. First Auburn football game for these three!!!!
17. Dad got a truck.
18. Weirdos. @resuscitateintubate
19. Yup, we got into cycling.
20. The sweetest siblings.
2026 let’s go!!

2025 was one for the books, spanning all the emotions life has to offer.
1. Bachelor party at @pursellfarms!
2. NYC Half repping @asiantrailmix and @swiftwicksocks
3. Dance dance dance. @crystallllllleung
4. The inimitable @twnsnd of @running.supply.
5. First time camping with both kiddos.
6. My first 50K! @runguy
7. If you ain’t first, you’re last. #CB400
8. M&P’s first official race!
9. Celebrating the life of the one and only @rodneygibson.
10. @batcitytrackclub x @swiftwicksocks
11. Decided I was gonna get into cycling….?
12. Deep dish socks for the @chimarathon.
13. Guadalupe bass on the fly rod.
14. Saw the one and only Leo in action.
15. @orchardstreetrunners proto race — my slowest but funnest half.
16. First Auburn football game for these three!!!!
17. Dad got a truck.
18. Weirdos. @resuscitateintubate
19. Yup, we got into cycling.
20. The sweetest siblings.
2026 let’s go!!

2025 was one for the books, spanning all the emotions life has to offer.
1. Bachelor party at @pursellfarms!
2. NYC Half repping @asiantrailmix and @swiftwicksocks
3. Dance dance dance. @crystallllllleung
4. The inimitable @twnsnd of @running.supply.
5. First time camping with both kiddos.
6. My first 50K! @runguy
7. If you ain’t first, you’re last. #CB400
8. M&P’s first official race!
9. Celebrating the life of the one and only @rodneygibson.
10. @batcitytrackclub x @swiftwicksocks
11. Decided I was gonna get into cycling….?
12. Deep dish socks for the @chimarathon.
13. Guadalupe bass on the fly rod.
14. Saw the one and only Leo in action.
15. @orchardstreetrunners proto race — my slowest but funnest half.
16. First Auburn football game for these three!!!!
17. Dad got a truck.
18. Weirdos. @resuscitateintubate
19. Yup, we got into cycling.
20. The sweetest siblings.
2026 let’s go!!

2025 was one for the books, spanning all the emotions life has to offer.
1. Bachelor party at @pursellfarms!
2. NYC Half repping @asiantrailmix and @swiftwicksocks
3. Dance dance dance. @crystallllllleung
4. The inimitable @twnsnd of @running.supply.
5. First time camping with both kiddos.
6. My first 50K! @runguy
7. If you ain’t first, you’re last. #CB400
8. M&P’s first official race!
9. Celebrating the life of the one and only @rodneygibson.
10. @batcitytrackclub x @swiftwicksocks
11. Decided I was gonna get into cycling….?
12. Deep dish socks for the @chimarathon.
13. Guadalupe bass on the fly rod.
14. Saw the one and only Leo in action.
15. @orchardstreetrunners proto race — my slowest but funnest half.
16. First Auburn football game for these three!!!!
17. Dad got a truck.
18. Weirdos. @resuscitateintubate
19. Yup, we got into cycling.
20. The sweetest siblings.
2026 let’s go!!

2025 was one for the books, spanning all the emotions life has to offer.
1. Bachelor party at @pursellfarms!
2. NYC Half repping @asiantrailmix and @swiftwicksocks
3. Dance dance dance. @crystallllllleung
4. The inimitable @twnsnd of @running.supply.
5. First time camping with both kiddos.
6. My first 50K! @runguy
7. If you ain’t first, you’re last. #CB400
8. M&P’s first official race!
9. Celebrating the life of the one and only @rodneygibson.
10. @batcitytrackclub x @swiftwicksocks
11. Decided I was gonna get into cycling….?
12. Deep dish socks for the @chimarathon.
13. Guadalupe bass on the fly rod.
14. Saw the one and only Leo in action.
15. @orchardstreetrunners proto race — my slowest but funnest half.
16. First Auburn football game for these three!!!!
17. Dad got a truck.
18. Weirdos. @resuscitateintubate
19. Yup, we got into cycling.
20. The sweetest siblings.
2026 let’s go!!

2025 was one for the books, spanning all the emotions life has to offer.
1. Bachelor party at @pursellfarms!
2. NYC Half repping @asiantrailmix and @swiftwicksocks
3. Dance dance dance. @crystallllllleung
4. The inimitable @twnsnd of @running.supply.
5. First time camping with both kiddos.
6. My first 50K! @runguy
7. If you ain’t first, you’re last. #CB400
8. M&P’s first official race!
9. Celebrating the life of the one and only @rodneygibson.
10. @batcitytrackclub x @swiftwicksocks
11. Decided I was gonna get into cycling….?
12. Deep dish socks for the @chimarathon.
13. Guadalupe bass on the fly rod.
14. Saw the one and only Leo in action.
15. @orchardstreetrunners proto race — my slowest but funnest half.
16. First Auburn football game for these three!!!!
17. Dad got a truck.
18. Weirdos. @resuscitateintubate
19. Yup, we got into cycling.
20. The sweetest siblings.
2026 let’s go!!

2025 was one for the books, spanning all the emotions life has to offer.
1. Bachelor party at @pursellfarms!
2. NYC Half repping @asiantrailmix and @swiftwicksocks
3. Dance dance dance. @crystallllllleung
4. The inimitable @twnsnd of @running.supply.
5. First time camping with both kiddos.
6. My first 50K! @runguy
7. If you ain’t first, you’re last. #CB400
8. M&P’s first official race!
9. Celebrating the life of the one and only @rodneygibson.
10. @batcitytrackclub x @swiftwicksocks
11. Decided I was gonna get into cycling….?
12. Deep dish socks for the @chimarathon.
13. Guadalupe bass on the fly rod.
14. Saw the one and only Leo in action.
15. @orchardstreetrunners proto race — my slowest but funnest half.
16. First Auburn football game for these three!!!!
17. Dad got a truck.
18. Weirdos. @resuscitateintubate
19. Yup, we got into cycling.
20. The sweetest siblings.
2026 let’s go!!

Seven years ago, I made my first angel investment ever, in this up-and-coming performance apparel brand called @tenthousand.cc. So I was pumped when Swiftwick started chatting about a sock collab earlier this year with Ten Thousand for their Competition Teams.
Last month, @colelearn won Men’s Pro gold at HYROX Chicago in our collab socks, followed by @jack.d.fitness topping the podium at HYROX Dallas.
It made me so happy to launch our Ten Thousand x Swiftwick sock this morning, and while they’ve already sold out, keep your eyes peeled for more @swiftwicksocks on HYROX podiums in the future! 💪

Seven years ago, I made my first angel investment ever, in this up-and-coming performance apparel brand called @tenthousand.cc. So I was pumped when Swiftwick started chatting about a sock collab earlier this year with Ten Thousand for their Competition Teams.
Last month, @colelearn won Men’s Pro gold at HYROX Chicago in our collab socks, followed by @jack.d.fitness topping the podium at HYROX Dallas.
It made me so happy to launch our Ten Thousand x Swiftwick sock this morning, and while they’ve already sold out, keep your eyes peeled for more @swiftwicksocks on HYROX podiums in the future! 💪

Seven years ago, I made my first angel investment ever, in this up-and-coming performance apparel brand called @tenthousand.cc. So I was pumped when Swiftwick started chatting about a sock collab earlier this year with Ten Thousand for their Competition Teams.
Last month, @colelearn won Men’s Pro gold at HYROX Chicago in our collab socks, followed by @jack.d.fitness topping the podium at HYROX Dallas.
It made me so happy to launch our Ten Thousand x Swiftwick sock this morning, and while they’ve already sold out, keep your eyes peeled for more @swiftwicksocks on HYROX podiums in the future! 💪

Seven years ago, I made my first angel investment ever, in this up-and-coming performance apparel brand called @tenthousand.cc. So I was pumped when Swiftwick started chatting about a sock collab earlier this year with Ten Thousand for their Competition Teams.
Last month, @colelearn won Men’s Pro gold at HYROX Chicago in our collab socks, followed by @jack.d.fitness topping the podium at HYROX Dallas.
It made me so happy to launch our Ten Thousand x Swiftwick sock this morning, and while they’ve already sold out, keep your eyes peeled for more @swiftwicksocks on HYROX podiums in the future! 💪

Seven years ago, I made my first angel investment ever, in this up-and-coming performance apparel brand called @tenthousand.cc. So I was pumped when Swiftwick started chatting about a sock collab earlier this year with Ten Thousand for their Competition Teams.
Last month, @colelearn won Men’s Pro gold at HYROX Chicago in our collab socks, followed by @jack.d.fitness topping the podium at HYROX Dallas.
It made me so happy to launch our Ten Thousand x Swiftwick sock this morning, and while they’ve already sold out, keep your eyes peeled for more @swiftwicksocks on HYROX podiums in the future! 💪

M+P’s first off-road adventure is officially in the books! What a glorious 72 degree Saturday afternoon. 🏞️
M+P’s first off-road adventure is officially in the books! What a glorious 72 degree Saturday afternoon. 🏞️

M+P’s first off-road adventure is officially in the books! What a glorious 72 degree Saturday afternoon. 🏞️

M+P’s first off-road adventure is officially in the books! What a glorious 72 degree Saturday afternoon. 🏞️

There’s nothing like the energy of the @nycmarathon on a November morning! It was so good to be back in the city last weekend to cheer on this year’s 59K finishers, including a bunch of athletes wearing @swiftwicksocks — from @sgrossman62 in the men’s pro field to local athletes and friends like @iamtrennie, who will be featuring in an upcoming campaign, so keep your eyes peeled. :)
And of course, it’s always a pleasure seeing old friends like @andrew3sixteen, @samanthadongnyc, as well as the talented @jen.post, who snapped all of these photos for Swiftwick.
What can I say… I have an insane itch to run 26.2 in NYC next year. Maybe I’ll see you on the course? 😅

There’s nothing like the energy of the @nycmarathon on a November morning! It was so good to be back in the city last weekend to cheer on this year’s 59K finishers, including a bunch of athletes wearing @swiftwicksocks — from @sgrossman62 in the men’s pro field to local athletes and friends like @iamtrennie, who will be featuring in an upcoming campaign, so keep your eyes peeled. :)
And of course, it’s always a pleasure seeing old friends like @andrew3sixteen, @samanthadongnyc, as well as the talented @jen.post, who snapped all of these photos for Swiftwick.
What can I say… I have an insane itch to run 26.2 in NYC next year. Maybe I’ll see you on the course? 😅

There’s nothing like the energy of the @nycmarathon on a November morning! It was so good to be back in the city last weekend to cheer on this year’s 59K finishers, including a bunch of athletes wearing @swiftwicksocks — from @sgrossman62 in the men’s pro field to local athletes and friends like @iamtrennie, who will be featuring in an upcoming campaign, so keep your eyes peeled. :)
And of course, it’s always a pleasure seeing old friends like @andrew3sixteen, @samanthadongnyc, as well as the talented @jen.post, who snapped all of these photos for Swiftwick.
What can I say… I have an insane itch to run 26.2 in NYC next year. Maybe I’ll see you on the course? 😅

There’s nothing like the energy of the @nycmarathon on a November morning! It was so good to be back in the city last weekend to cheer on this year’s 59K finishers, including a bunch of athletes wearing @swiftwicksocks — from @sgrossman62 in the men’s pro field to local athletes and friends like @iamtrennie, who will be featuring in an upcoming campaign, so keep your eyes peeled. :)
And of course, it’s always a pleasure seeing old friends like @andrew3sixteen, @samanthadongnyc, as well as the talented @jen.post, who snapped all of these photos for Swiftwick.
What can I say… I have an insane itch to run 26.2 in NYC next year. Maybe I’ll see you on the course? 😅

There’s nothing like the energy of the @nycmarathon on a November morning! It was so good to be back in the city last weekend to cheer on this year’s 59K finishers, including a bunch of athletes wearing @swiftwicksocks — from @sgrossman62 in the men’s pro field to local athletes and friends like @iamtrennie, who will be featuring in an upcoming campaign, so keep your eyes peeled. :)
And of course, it’s always a pleasure seeing old friends like @andrew3sixteen, @samanthadongnyc, as well as the talented @jen.post, who snapped all of these photos for Swiftwick.
What can I say… I have an insane itch to run 26.2 in NYC next year. Maybe I’ll see you on the course? 😅

There’s nothing like the energy of the @nycmarathon on a November morning! It was so good to be back in the city last weekend to cheer on this year’s 59K finishers, including a bunch of athletes wearing @swiftwicksocks — from @sgrossman62 in the men’s pro field to local athletes and friends like @iamtrennie, who will be featuring in an upcoming campaign, so keep your eyes peeled. :)
And of course, it’s always a pleasure seeing old friends like @andrew3sixteen, @samanthadongnyc, as well as the talented @jen.post, who snapped all of these photos for Swiftwick.
What can I say… I have an insane itch to run 26.2 in NYC next year. Maybe I’ll see you on the course? 😅

There’s nothing like the energy of the @nycmarathon on a November morning! It was so good to be back in the city last weekend to cheer on this year’s 59K finishers, including a bunch of athletes wearing @swiftwicksocks — from @sgrossman62 in the men’s pro field to local athletes and friends like @iamtrennie, who will be featuring in an upcoming campaign, so keep your eyes peeled. :)
And of course, it’s always a pleasure seeing old friends like @andrew3sixteen, @samanthadongnyc, as well as the talented @jen.post, who snapped all of these photos for Swiftwick.
What can I say… I have an insane itch to run 26.2 in NYC next year. Maybe I’ll see you on the course? 😅

There’s nothing like the energy of the @nycmarathon on a November morning! It was so good to be back in the city last weekend to cheer on this year’s 59K finishers, including a bunch of athletes wearing @swiftwicksocks — from @sgrossman62 in the men’s pro field to local athletes and friends like @iamtrennie, who will be featuring in an upcoming campaign, so keep your eyes peeled. :)
And of course, it’s always a pleasure seeing old friends like @andrew3sixteen, @samanthadongnyc, as well as the talented @jen.post, who snapped all of these photos for Swiftwick.
What can I say… I have an insane itch to run 26.2 in NYC next year. Maybe I’ll see you on the course? 😅

There’s nothing like the energy of the @nycmarathon on a November morning! It was so good to be back in the city last weekend to cheer on this year’s 59K finishers, including a bunch of athletes wearing @swiftwicksocks — from @sgrossman62 in the men’s pro field to local athletes and friends like @iamtrennie, who will be featuring in an upcoming campaign, so keep your eyes peeled. :)
And of course, it’s always a pleasure seeing old friends like @andrew3sixteen, @samanthadongnyc, as well as the talented @jen.post, who snapped all of these photos for Swiftwick.
What can I say… I have an insane itch to run 26.2 in NYC next year. Maybe I’ll see you on the course? 😅

Well… I’m headed back to my former home of 15 years to cheer on everyone racing the @nycmarathon on Sunday! I’ll be posting up at mile 20.5 with @asiantrailmix and our friend @jen.post, who will be joining our team for the day to capture all of the race day fun on camera. I’ll also be running the @orchardstreetrunners Prototype Race the night before, which I’m grossly undertrained for, but it should be a great time nonetheless!
Our NYC Marathon sock sold out same-day online, but a few pairs still remain at @brooklynrunningco, so be sure to swing by if you have a moment.
I have a couple of open windows on Saturday and Sunday afternoon still free, so hit me up if you want to join me for race week festivities! See you soon, NYC.
📷: @padenspencer

Well… I’m headed back to my former home of 15 years to cheer on everyone racing the @nycmarathon on Sunday! I’ll be posting up at mile 20.5 with @asiantrailmix and our friend @jen.post, who will be joining our team for the day to capture all of the race day fun on camera. I’ll also be running the @orchardstreetrunners Prototype Race the night before, which I’m grossly undertrained for, but it should be a great time nonetheless!
Our NYC Marathon sock sold out same-day online, but a few pairs still remain at @brooklynrunningco, so be sure to swing by if you have a moment.
I have a couple of open windows on Saturday and Sunday afternoon still free, so hit me up if you want to join me for race week festivities! See you soon, NYC.
📷: @padenspencer

Well… I’m headed back to my former home of 15 years to cheer on everyone racing the @nycmarathon on Sunday! I’ll be posting up at mile 20.5 with @asiantrailmix and our friend @jen.post, who will be joining our team for the day to capture all of the race day fun on camera. I’ll also be running the @orchardstreetrunners Prototype Race the night before, which I’m grossly undertrained for, but it should be a great time nonetheless!
Our NYC Marathon sock sold out same-day online, but a few pairs still remain at @brooklynrunningco, so be sure to swing by if you have a moment.
I have a couple of open windows on Saturday and Sunday afternoon still free, so hit me up if you want to join me for race week festivities! See you soon, NYC.
📷: @padenspencer

Well… I’m headed back to my former home of 15 years to cheer on everyone racing the @nycmarathon on Sunday! I’ll be posting up at mile 20.5 with @asiantrailmix and our friend @jen.post, who will be joining our team for the day to capture all of the race day fun on camera. I’ll also be running the @orchardstreetrunners Prototype Race the night before, which I’m grossly undertrained for, but it should be a great time nonetheless!
Our NYC Marathon sock sold out same-day online, but a few pairs still remain at @brooklynrunningco, so be sure to swing by if you have a moment.
I have a couple of open windows on Saturday and Sunday afternoon still free, so hit me up if you want to join me for race week festivities! See you soon, NYC.
📷: @padenspencer

Well… I’m headed back to my former home of 15 years to cheer on everyone racing the @nycmarathon on Sunday! I’ll be posting up at mile 20.5 with @asiantrailmix and our friend @jen.post, who will be joining our team for the day to capture all of the race day fun on camera. I’ll also be running the @orchardstreetrunners Prototype Race the night before, which I’m grossly undertrained for, but it should be a great time nonetheless!
Our NYC Marathon sock sold out same-day online, but a few pairs still remain at @brooklynrunningco, so be sure to swing by if you have a moment.
I have a couple of open windows on Saturday and Sunday afternoon still free, so hit me up if you want to join me for race week festivities! See you soon, NYC.
📷: @padenspencer

So proud of @runguy for completing the @chimarathon today, his first world marathon major! Alex was not only my coach when I trained for my first half last year but also paced me for my first marathon back in May.
I’m so grateful for this guy’s commitment to running and community — it made all the difference for my own experience diving back into the sport. Congrats my man!!! 🎉
📷: @panda_performance_therapy
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