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We’re honored that "Who Is… Watson? The Day AI Went Prime Time", our brand storytelling documentary made with Transmission and directed by @caniskovich, has been nominated for Ad Age’s 2026 Best B2B Campaign award.

The film looks back at Watson’s 2011 Jeopardy! appearance and the moment AI entered public culture in a new way.

What drew us to the project was the chance to tell a brand story with the craft, tension, and emotional pull of a documentary, and to revisit a cultural moment that still feels deeply relevant now.

Thanks to @transmissionb2b, @ibm, and everyone who helped bring it to life.

Big congrats to @matthewpuccini on his new film “Callback”, which will be premiering at the 2026 Sundance Film Festival. Happy to have played a small role in bringing this incredible project to life.

Credits:
Director/Writer: @matthewpuccini
Cast: @justinmin @michaelhsurosen @braydenraqueno
Producers: @jeremymtruong @kattmazman @rubbertape @bowsxarrows
Associate Producer: mrobs923
EPs: @teezy319 @lowell.badgley @whistellberg @richiejacksongaydad @sqwurrly @georgescopeland @daphne.kinard
Director of Photography: @samdavis
Production Designer: @steelyfilm
Editor: @driganlee
Composer: @charleshumenry
Sound Designer: Jay Culliton
Casting Director: @yafrey
Assistant Director: @owenlazur
Script Supervisor: @tes__harrison
Art Director: @r0se0se
Art Assistant: @mr.jesshiggins
HMU: @linda_marfisi
Costume Designer: @franky_tran
1st AC: Julian Splies
2nd AC: Luke Peckham
Steadicam Operator: @loren__hamilton
Production Sound Mixer: @JLLX
Gaffer: @kpatelcine @joekosty
Key Grip: @ondres3000
Swing: @_enun_ aakashraj1
Production Assistants: @kylemsims @jacobsamuelsisyourbestfriend

Earlier this year I teamed up with @bowsxarrows and @thismachine_agency to direct a few spots for @intel. Absolutely loved working with DP @manuelcaballerodp and the rest of the team! Thanks @lizlainereps for bringing this together. 😘

Earlier this year I teamed up with @bowsxarrows and @thismachine_agency to direct a few spots for @intel. Absolutely loved working with DP @manuelcaballerodp and the rest of the team! Thanks @lizlainereps for bringing this together. 😘

Earlier this year I teamed up with @bowsxarrows and @thismachine_agency to direct a few spots for @intel. Absolutely loved working with DP @manuelcaballerodp and the rest of the team! Thanks @lizlainereps for bringing this together. 😘

Earlier this year I teamed up with @bowsxarrows and @thismachine_agency to direct a few spots for @intel. Absolutely loved working with DP @manuelcaballerodp and the rest of the team! Thanks @lizlainereps for bringing this together. 😘

Earlier this year I teamed up with @bowsxarrows and @thismachine_agency to direct a few spots for @intel. Absolutely loved working with DP @manuelcaballerodp and the rest of the team! Thanks @lizlainereps for bringing this together. 😘

Earlier this year I teamed up with @bowsxarrows and @thismachine_agency to direct a few spots for @intel. Absolutely loved working with DP @manuelcaballerodp and the rest of the team! Thanks @lizlainereps for bringing this together. 😘

Earlier this year I teamed up with @bowsxarrows and @thismachine_agency to direct a few spots for @intel. Absolutely loved working with DP @manuelcaballerodp and the rest of the team! Thanks @lizlainereps for bringing this together. 😘

Honored to help @grindr bring this series to life! 🏳️‍🌈

#GrindrforEquality, Grindr’s social impact initiative, is continuing to create a world where the lives of the LGBTQ+ community are equal, free, and just. Grindr for Equality is dedicated to advancing health care and human rights for the global LGBTQ+ community. 

Be sure to check out this five part series, with new episodes released every Tuesday.

Client: @grindr
Creative Producer: @stergysterg
Creative Director: @alxblck
Sr. Integrated Marketing Manager: @laurenelise1
Writer: @jacksonrickun
Prod. Co: @bowsxarrows
Producer: @joshchertoff
Lead Animator: @folzay
Designer: @alexcarrcheung
Additional Animation: Ben Kim
Editor: @jenmo0
Post Sound: @fullenglishpost

Shopify x Mejuri | Replatform at Warp Speed⚡️

Client: @shopify x @mejuri
Shopify Creative & Production Lead: @avrashi
Prod. Co: @bowsxarrows
Director: @joshchertoff
Producer: @baltarescu
Line Producer: @kjluntta
DoP: @gregharriott
Prod. Designer: @missmadhatter005
B Cam: @themikedoyle
C Cam: @alejandrocortesdp
1st AC: @montgomery_dp
Camera PA: @maeve.anna
Gaffer: @_anhdvu_
Sound Mixer: @alankudan
HMU: @thepinkrollerskater
PAs: @zekewinitsky and @mighty_max91
Editor: @jenmo0
Post Sound: @fullenglishpost
Color Correction: @sodalite_color
VFX: @spitshinevfx

Grindr | ‘Met on Grindr’ 🌈

Client: @grindr
Creative Producer: @stergysterg
Creative Director: @alxblck
Prod. Co: @bowsxarrows
Director: @samuelmcguire
Producer: @joshchertoff
Line Producer: @byerski
DoP: @benjaminwhatley
1st AC: @jim__cole_
2nd AC: Marcus Odom
Gaffer: Clemence Therin
Grip: Harrison Rusk
Driver: Eduardo Morzan
Sound Mixer: @thethirdact
HMU: @liaparks.makeup
Editor: @kattmazman
Post Sound: @fullenglishpost
Colorist: @_derekhansen
Motion GFX: Hannah Folz

Very special thanks to Greg, Mauro, Jeff, Hans, Karl, Erry, Jayson, Nico, Wagner, Bryan, Will, Kenny, Stephen, Austin, Jim and Doosung for letting us tell your stories ❤️

“What’s up, dads?”

Father’s Day has come early! Our new short film DAD BOD is premiering online on @filmshortage today. Thank you to all of our collaborators for riding along on this fun and weird journey with us! 🍼

—

Starring @hermajestydrew @taylormhess @daviebob and Ray Anthony Thomas

written & directed by @baltarescu
produced by @joshchertoff & @kattmazman
production company @bowsxarrows
line producer @kjluntta
director of photography @gregharriott
production designer @ogrigore
assistant director @amcdp_
special effects makeup @yellowmothmakeup
editor @kattmazman
music by @zak.engel
visual effects @spitshinevfx
sound mix & design @fullenglishpost
colorist @tam_again
DI services @sodalite_color
poster illustration @cameronmonzonart
poster design @actually_really_nice

Ruffles | ‘Champion-Chip Game Plan’

Client: @ruffles
Agency: @bleacherreport
Prod. Co: @bowsxarrows
Director: David Eisenberg
Producer: @joshchertoff
Line Producer: @byerski
Production Manager: @maggie_ambrose
Assistant Director: Allison Taylor
DoP: @alexgallitano
Gaffer: @theteejmeister
Key Grip: @bill_hilferty
Production Designer: Meredith Lippincott
Food Stylist: @stevestarkman
Wardrobe Stylist: Rachel Dainer-Best
Hair Stylist: @jaded.images
Makeup Artist: @kristenalimena
Production Sound: Chris Schneider
Location Manager: @juleslavinia
Casting: @jodibrettkipp

𝙁𝙎 𝙀𝙭𝙘𝙡𝙪𝙨𝙞𝙫𝙚 𝙋𝙧𝙚𝙢𝙞𝙚𝙧𝙚 / Young Mom

20-something Sofia’s relationship with 30-something Claire is strained when Claire reveals she wants kids soon but doesn’t think Sofia is mature enough. Sofia sets out to prove she is ready to become a parent, no matter what.

Watch Now on FS + FS YouTube Channel [links in bio]

Executive Producer: Andres Mata
Producers: Michelle Beck @thisismichellebeck, Bows & Arrows @bowsxarrows
DP: Zach Kuperstein @zachkuperstein
Production Design: V Hadad @haddad_v
Art Director: Anna Musselman @muselmanna
1st AD: Morgan Ingari @morganingari
1st AC: Liz Mealey @elizabethmealey
2nd AC: Rutuja Sawant thatsnotrue129
DIT & BTS: Amoy Gill @juicydench
Production Sound: Jazmin Anthony @jazminanthony
Gaffer: Ted Maroney @sirted
Key Grip: Rachel Parrella @rparrella_
Grip: @armour1
Costume Design: Joann Huang @lemonsea103
HMU: Danielle Waugh @inherbeautyllc
Casting: Jeremy Hersh @jeremyhersh
Set PAs: Etienne Ma @etiennehma Stefano Fossa @stefanofossa Thomas Lovely @lomtovely
Sound Design: Patrick Burgess @peripateticpatrick
Composer: Analia Lentini @analia_lentini
Colour: Marika Litz @marikalitzcolorist
Poster: Daniel Jaffe @actually_really_nice

CAST:
Sofia- Anamari Mesa @anamarimesa
Claire- Eleanore Pienta @honeydipmagicstick
Sage- Lothe Bedi Stoller
Lily- Sanaya Bedi Stoller
Jen- Purva Bedi @purvabedi
Gabe- Paulo Costanzo @paulo_costanzo
Zeke- Giovanni Naarendorp @gnaarface
Willow- Allyson Condrath @allycondrath
Dan- Tim Scott @timmychanga7
Brad- Nico Noreña @monkeybrain04
Bartender- Alex Hanna @alexhannaonline
Autumn- Emily Young @emmydgyoung
Neighbor Dad- Barry Anderson @barryanderson123
Neighbour Dad’s Husband- Asher Bailey theasherbailey
Neighbor Kid- Bryson Walker

#DailyShortPicks #YoungMom #ShortFilm #mom #LGBTQ #Babysitter #babysitting #responsibleadult #biologicalclock #queerfamily

𝙁𝙎 𝙀𝙭𝙘𝙡𝙪𝙨𝙞𝙫𝙚 𝙋𝙧𝙚𝙢𝙞𝙚𝙧𝙚 / Young Mom

20-something Sofia’s relationship with 30-something Claire is strained when Claire reveals she wants kids soon but doesn’t think Sofia is mature enough. Sofia sets out to prove she is ready to become a parent, no matter what.

Watch Now on FS + FS YouTube Channel [links in bio]

Executive Producer: Andres Mata
Producers: Michelle Beck @thisismichellebeck, Bows & Arrows @bowsxarrows
DP: Zach Kuperstein @zachkuperstein
Production Design: V Hadad @haddad_v
Art Director: Anna Musselman @muselmanna
1st AD: Morgan Ingari @morganingari
1st AC: Liz Mealey @elizabethmealey
2nd AC: Rutuja Sawant thatsnotrue129
DIT & BTS: Amoy Gill @juicydench
Production Sound: Jazmin Anthony @jazminanthony
Gaffer: Ted Maroney @sirted
Key Grip: Rachel Parrella @rparrella_
Grip: @armour1
Costume Design: Joann Huang @lemonsea103
HMU: Danielle Waugh @inherbeautyllc
Casting: Jeremy Hersh @jeremyhersh
Set PAs: Etienne Ma @etiennehma Stefano Fossa @stefanofossa Thomas Lovely @lomtovely
Sound Design: Patrick Burgess @peripateticpatrick
Composer: Analia Lentini @analia_lentini
Colour: Marika Litz @marikalitzcolorist
Poster: Daniel Jaffe @actually_really_nice

CAST:
Sofia- Anamari Mesa @anamarimesa
Claire- Eleanore Pienta @honeydipmagicstick
Sage- Lothe Bedi Stoller
Lily- Sanaya Bedi Stoller
Jen- Purva Bedi @purvabedi
Gabe- Paulo Costanzo @paulo_costanzo
Zeke- Giovanni Naarendorp @gnaarface
Willow- Allyson Condrath @allycondrath
Dan- Tim Scott @timmychanga7
Brad- Nico Noreña @monkeybrain04
Bartender- Alex Hanna @alexhannaonline
Autumn- Emily Young @emmydgyoung
Neighbor Dad- Barry Anderson @barryanderson123
Neighbour Dad’s Husband- Asher Bailey theasherbailey
Neighbor Kid- Bryson Walker

#DailyShortPicks #YoungMom #ShortFilm #mom #LGBTQ #Babysitter #babysitting #responsibleadult #biologicalclock #queerfamily

𝙁𝙎 𝙀𝙭𝙘𝙡𝙪𝙨𝙞𝙫𝙚 𝙋𝙧𝙚𝙢𝙞𝙚𝙧𝙚 / Young Mom

20-something Sofia’s relationship with 30-something Claire is strained when Claire reveals she wants kids soon but doesn’t think Sofia is mature enough. Sofia sets out to prove she is ready to become a parent, no matter what.

Watch Now on FS + FS YouTube Channel [links in bio]

Executive Producer: Andres Mata
Producers: Michelle Beck @thisismichellebeck, Bows & Arrows @bowsxarrows
DP: Zach Kuperstein @zachkuperstein
Production Design: V Hadad @haddad_v
Art Director: Anna Musselman @muselmanna
1st AD: Morgan Ingari @morganingari
1st AC: Liz Mealey @elizabethmealey
2nd AC: Rutuja Sawant thatsnotrue129
DIT & BTS: Amoy Gill @juicydench
Production Sound: Jazmin Anthony @jazminanthony
Gaffer: Ted Maroney @sirted
Key Grip: Rachel Parrella @rparrella_
Grip: @armour1
Costume Design: Joann Huang @lemonsea103
HMU: Danielle Waugh @inherbeautyllc
Casting: Jeremy Hersh @jeremyhersh
Set PAs: Etienne Ma @etiennehma Stefano Fossa @stefanofossa Thomas Lovely @lomtovely
Sound Design: Patrick Burgess @peripateticpatrick
Composer: Analia Lentini @analia_lentini
Colour: Marika Litz @marikalitzcolorist
Poster: Daniel Jaffe @actually_really_nice

CAST:
Sofia- Anamari Mesa @anamarimesa
Claire- Eleanore Pienta @honeydipmagicstick
Sage- Lothe Bedi Stoller
Lily- Sanaya Bedi Stoller
Jen- Purva Bedi @purvabedi
Gabe- Paulo Costanzo @paulo_costanzo
Zeke- Giovanni Naarendorp @gnaarface
Willow- Allyson Condrath @allycondrath
Dan- Tim Scott @timmychanga7
Brad- Nico Noreña @monkeybrain04
Bartender- Alex Hanna @alexhannaonline
Autumn- Emily Young @emmydgyoung
Neighbor Dad- Barry Anderson @barryanderson123
Neighbour Dad’s Husband- Asher Bailey theasherbailey
Neighbor Kid- Bryson Walker

#DailyShortPicks #YoungMom #ShortFilm #mom #LGBTQ #Babysitter #babysitting #responsibleadult #biologicalclock #queerfamily

𝙁𝙎 𝙀𝙭𝙘𝙡𝙪𝙨𝙞𝙫𝙚 𝙋𝙧𝙚𝙢𝙞𝙚𝙧𝙚 / Young Mom

20-something Sofia’s relationship with 30-something Claire is strained when Claire reveals she wants kids soon but doesn’t think Sofia is mature enough. Sofia sets out to prove she is ready to become a parent, no matter what.

Watch Now on FS + FS YouTube Channel [links in bio]

Executive Producer: Andres Mata
Producers: Michelle Beck @thisismichellebeck, Bows & Arrows @bowsxarrows
DP: Zach Kuperstein @zachkuperstein
Production Design: V Hadad @haddad_v
Art Director: Anna Musselman @muselmanna
1st AD: Morgan Ingari @morganingari
1st AC: Liz Mealey @elizabethmealey
2nd AC: Rutuja Sawant thatsnotrue129
DIT & BTS: Amoy Gill @juicydench
Production Sound: Jazmin Anthony @jazminanthony
Gaffer: Ted Maroney @sirted
Key Grip: Rachel Parrella @rparrella_
Grip: @armour1
Costume Design: Joann Huang @lemonsea103
HMU: Danielle Waugh @inherbeautyllc
Casting: Jeremy Hersh @jeremyhersh
Set PAs: Etienne Ma @etiennehma Stefano Fossa @stefanofossa Thomas Lovely @lomtovely
Sound Design: Patrick Burgess @peripateticpatrick
Composer: Analia Lentini @analia_lentini
Colour: Marika Litz @marikalitzcolorist
Poster: Daniel Jaffe @actually_really_nice

CAST:
Sofia- Anamari Mesa @anamarimesa
Claire- Eleanore Pienta @honeydipmagicstick
Sage- Lothe Bedi Stoller
Lily- Sanaya Bedi Stoller
Jen- Purva Bedi @purvabedi
Gabe- Paulo Costanzo @paulo_costanzo
Zeke- Giovanni Naarendorp @gnaarface
Willow- Allyson Condrath @allycondrath
Dan- Tim Scott @timmychanga7
Brad- Nico Noreña @monkeybrain04
Bartender- Alex Hanna @alexhannaonline
Autumn- Emily Young @emmydgyoung
Neighbor Dad- Barry Anderson @barryanderson123
Neighbour Dad’s Husband- Asher Bailey theasherbailey
Neighbor Kid- Bryson Walker

#DailyShortPicks #YoungMom #ShortFilm #mom #LGBTQ #Babysitter #babysitting #responsibleadult #biologicalclock #queerfamily

𝙁𝙎 𝙀𝙭𝙘𝙡𝙪𝙨𝙞𝙫𝙚 𝙋𝙧𝙚𝙢𝙞𝙚𝙧𝙚 / Young Mom

20-something Sofia’s relationship with 30-something Claire is strained when Claire reveals she wants kids soon but doesn’t think Sofia is mature enough. Sofia sets out to prove she is ready to become a parent, no matter what.

Watch Now on FS + FS YouTube Channel [links in bio]

Executive Producer: Andres Mata
Producers: Michelle Beck @thisismichellebeck, Bows & Arrows @bowsxarrows
DP: Zach Kuperstein @zachkuperstein
Production Design: V Hadad @haddad_v
Art Director: Anna Musselman @muselmanna
1st AD: Morgan Ingari @morganingari
1st AC: Liz Mealey @elizabethmealey
2nd AC: Rutuja Sawant thatsnotrue129
DIT & BTS: Amoy Gill @juicydench
Production Sound: Jazmin Anthony @jazminanthony
Gaffer: Ted Maroney @sirted
Key Grip: Rachel Parrella @rparrella_
Grip: @armour1
Costume Design: Joann Huang @lemonsea103
HMU: Danielle Waugh @inherbeautyllc
Casting: Jeremy Hersh @jeremyhersh
Set PAs: Etienne Ma @etiennehma Stefano Fossa @stefanofossa Thomas Lovely @lomtovely
Sound Design: Patrick Burgess @peripateticpatrick
Composer: Analia Lentini @analia_lentini
Colour: Marika Litz @marikalitzcolorist
Poster: Daniel Jaffe @actually_really_nice

CAST:
Sofia- Anamari Mesa @anamarimesa
Claire- Eleanore Pienta @honeydipmagicstick
Sage- Lothe Bedi Stoller
Lily- Sanaya Bedi Stoller
Jen- Purva Bedi @purvabedi
Gabe- Paulo Costanzo @paulo_costanzo
Zeke- Giovanni Naarendorp @gnaarface
Willow- Allyson Condrath @allycondrath
Dan- Tim Scott @timmychanga7
Brad- Nico Noreña @monkeybrain04
Bartender- Alex Hanna @alexhannaonline
Autumn- Emily Young @emmydgyoung
Neighbor Dad- Barry Anderson @barryanderson123
Neighbour Dad’s Husband- Asher Bailey theasherbailey
Neighbor Kid- Bryson Walker

#DailyShortPicks #YoungMom #ShortFilm #mom #LGBTQ #Babysitter #babysitting #responsibleadult #biologicalclock #queerfamily

Lactaid | Santa [Director’s Cut]

Merry Christmas ya filthy animals. Enjoy this spot we produced for Lactaid with director @kattmazman. Thanks again to @hadron.films for their help with these. Happy holidays!

Lactaid | Santa [Director’s Cut]

Merry Christmas ya filthy animals. Enjoy this spot we produced for Lactaid with director @kattmazman. Thanks again to @hadron.films for their help with these. Happy holidays!

Lactaid | Milkshake [Director’s Cut]

We produced some delicious, lactose-tolerant spots for Lactaid this past summer with director @kattmazman. Big thanks to @hadron.films for their local support in Vancouver!

Tostitos | ‘Party Playbook’ starring @_micahparsons11

Another one with @bleacherreport! Let us know if you catch these on TV this 🏈 season 🎉

Client: @tostitos
Agency: @bleacherreport
Prod. Co: @bowsxarrows
Writer: @billyscafuri
Director: @crashlanden
Producer: @joshchertoff
Production Services: @redproductions
Line Producer: @kjluntta
DoP: @alexgallitano
Gaffer: @siegeworksllc
Key Grip: @onthelinefilms
Production Designer: Art Beck
Food Stylist: @alyssawernick
Wardrobe Stylist: Crespatrick de los Reyes
HMU Stylist: @amarie_makeup_artistry
Production Sound: @vandelaysoundexports
Casting: @buffalocasting
Post Production: @bowsxarrows
Editor: @kattmazman
Color: @sodalite_color
Sound Mix & Design: @fullenglishpost