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Knitted is easier. Woven is faster.
We test every fabric, seam, and panel so you get real, measurable speed - not just marketing hype.

Knitted is easier. Woven is faster.
We test every fabric, seam, and panel so you get real, measurable speed - not just marketing hype.

Knitted is easier. Woven is faster.
We test every fabric, seam, and panel so you get real, measurable speed - not just marketing hype.

Knitted is easier. Woven is faster.
We test every fabric, seam, and panel so you get real, measurable speed - not just marketing hype.

Knitted is easier. Woven is faster.
We test every fabric, seam, and panel so you get real, measurable speed - not just marketing hype.

Breaking down how our Aero Base Layer works with any smooth armed suit or jersey to supercharge its performance.

Breaking down how our Aero Base Layer works with any smooth armed suit or jersey to supercharge its performance.

Breaking down how our Aero Base Layer works with any smooth armed suit or jersey to supercharge its performance.

Breaking down how our Aero Base Layer works with any smooth armed suit or jersey to supercharge its performance.

Breaking down how our Aero Base Layer works with any smooth armed suit or jersey to supercharge its performance.

Scenes from Rule 28 x Raptor Drop Ride.

The first of many more to come

Scenes from Rule 28 x Raptor Drop Ride.

The first of many more to come

Scenes from Rule 28 x Raptor Drop Ride.

The first of many more to come

Scenes from Rule 28 x Raptor Drop Ride.

The first of many more to come

The most Canadian fuelling strategy ever… but it makes sense.

Is maple syrup the key to guaranteeing you get in enough carbs when racing?

Adam shares his recipe and the reasoning behind the idea.

We also have it on good authority you have to consciously not over fuel because it’s so easy to get through.

Ltd Edition Un1td Aero Jersey

The colourway of Felt Un1td. Stripped back to the base graphic. Built for speed in spring/summer heat. The jersey takes fit cues from our skinsuits, delivering aerodynamic performance in a lighter, more versatile form.

Available in limited numbers - never to be restocked.

Ltd Edition Un1td Aero Jersey

The colourway of Felt Un1td. Stripped back to the base graphic. Built for speed in spring/summer heat. The jersey takes fit cues from our skinsuits, delivering aerodynamic performance in a lighter, more versatile form.

Available in limited numbers - never to be restocked.

Ltd Edition Un1td Aero Jersey

The colourway of Felt Un1td. Stripped back to the base graphic. Built for speed in spring/summer heat. The jersey takes fit cues from our skinsuits, delivering aerodynamic performance in a lighter, more versatile form.

Available in limited numbers - never to be restocked.

Ltd Edition Un1td Aero Jersey

The colourway of Felt Un1td. Stripped back to the base graphic. Built for speed in spring/summer heat. The jersey takes fit cues from our skinsuits, delivering aerodynamic performance in a lighter, more versatile form.

Available in limited numbers - never to be restocked.

National Hill Climb Champion Vs. Tour De France stage winner.

@harrymac03 vs. @rusty_woods on the iconic climb of Els Àngels, Girona.

Watch how the race unfolds on the Rule 28 YouTube channel now.

@thetraka race report.

Far from the results I was aiming for, but still a decent day on the bike... I got some bad luck early & wasn’t able to make it back to the lead peloton. Determined to make the most of the day, I went into chasing mode & was able to go from around P90 to P40 at the line.

Riding the Traka by myself or in small groups made me actually appreciate the route — I feel like last year, being in the constant stress of the lead group, I couldn’t. Not that I would rather be out of contention to enjoy the parcours, but at least it made the 11h experience a little less painful.

Now time for a proper recovery week & then right into a small @unboundgravel block.

Thank you for the support:

• Bike: @feltbicycles
• Laboratoire RIVA: @ostdenis
• @plaisirsgastronomiques: @obeauvais
• Wheels: ​@envecomposites
• Clothing: @rule28
• I2P Informatique: @mathieulescadre
• Groupset: @shimanogravel
• Helmet: @lazersportna
• car: @subarurivenord
• Kindness: @jsamson61
• Maisons Bonneville Homes: @stubbornbulls
​• Bike Protection: @ridewrap
• Bike Mechanic: @unikateliervelo
• Wax & Sealant: @silca_velo

@thetraka race report.

Far from the results I was aiming for, but still a decent day on the bike... I got some bad luck early & wasn’t able to make it back to the lead peloton. Determined to make the most of the day, I went into chasing mode & was able to go from around P90 to P40 at the line.

Riding the Traka by myself or in small groups made me actually appreciate the route — I feel like last year, being in the constant stress of the lead group, I couldn’t. Not that I would rather be out of contention to enjoy the parcours, but at least it made the 11h experience a little less painful.

Now time for a proper recovery week & then right into a small @unboundgravel block.

Thank you for the support:

• Bike: @feltbicycles
• Laboratoire RIVA: @ostdenis
• @plaisirsgastronomiques: @obeauvais
• Wheels: ​@envecomposites
• Clothing: @rule28
• I2P Informatique: @mathieulescadre
• Groupset: @shimanogravel
• Helmet: @lazersportna
• car: @subarurivenord
• Kindness: @jsamson61
• Maisons Bonneville Homes: @stubbornbulls
​• Bike Protection: @ridewrap
• Bike Mechanic: @unikateliervelo
• Wax & Sealant: @silca_velo

@thetraka race report.

Far from the results I was aiming for, but still a decent day on the bike... I got some bad luck early & wasn’t able to make it back to the lead peloton. Determined to make the most of the day, I went into chasing mode & was able to go from around P90 to P40 at the line.

Riding the Traka by myself or in small groups made me actually appreciate the route — I feel like last year, being in the constant stress of the lead group, I couldn’t. Not that I would rather be out of contention to enjoy the parcours, but at least it made the 11h experience a little less painful.

Now time for a proper recovery week & then right into a small @unboundgravel block.

Thank you for the support:

• Bike: @feltbicycles
• Laboratoire RIVA: @ostdenis
• @plaisirsgastronomiques: @obeauvais
• Wheels: ​@envecomposites
• Clothing: @rule28
• I2P Informatique: @mathieulescadre
• Groupset: @shimanogravel
• Helmet: @lazersportna
• car: @subarurivenord
• Kindness: @jsamson61
• Maisons Bonneville Homes: @stubbornbulls
​• Bike Protection: @ridewrap
• Bike Mechanic: @unikateliervelo
• Wax & Sealant: @silca_velo

@thetraka race report.

Far from the results I was aiming for, but still a decent day on the bike... I got some bad luck early & wasn’t able to make it back to the lead peloton. Determined to make the most of the day, I went into chasing mode & was able to go from around P90 to P40 at the line.

Riding the Traka by myself or in small groups made me actually appreciate the route — I feel like last year, being in the constant stress of the lead group, I couldn’t. Not that I would rather be out of contention to enjoy the parcours, but at least it made the 11h experience a little less painful.

Now time for a proper recovery week & then right into a small @unboundgravel block.

Thank you for the support:

• Bike: @feltbicycles
• Laboratoire RIVA: @ostdenis
• @plaisirsgastronomiques: @obeauvais
• Wheels: ​@envecomposites
• Clothing: @rule28
• I2P Informatique: @mathieulescadre
• Groupset: @shimanogravel
• Helmet: @lazersportna
• car: @subarurivenord
• Kindness: @jsamson61
• Maisons Bonneville Homes: @stubbornbulls
​• Bike Protection: @ridewrap
• Bike Mechanic: @unikateliervelo
• Wax & Sealant: @silca_velo

@thetraka race report.

Far from the results I was aiming for, but still a decent day on the bike... I got some bad luck early & wasn’t able to make it back to the lead peloton. Determined to make the most of the day, I went into chasing mode & was able to go from around P90 to P40 at the line.

Riding the Traka by myself or in small groups made me actually appreciate the route — I feel like last year, being in the constant stress of the lead group, I couldn’t. Not that I would rather be out of contention to enjoy the parcours, but at least it made the 11h experience a little less painful.

Now time for a proper recovery week & then right into a small @unboundgravel block.

Thank you for the support:

• Bike: @feltbicycles
• Laboratoire RIVA: @ostdenis
• @plaisirsgastronomiques: @obeauvais
• Wheels: ​@envecomposites
• Clothing: @rule28
• I2P Informatique: @mathieulescadre
• Groupset: @shimanogravel
• Helmet: @lazersportna
• car: @subarurivenord
• Kindness: @jsamson61
• Maisons Bonneville Homes: @stubbornbulls
​• Bike Protection: @ridewrap
• Bike Mechanic: @unikateliervelo
• Wax & Sealant: @silca_velo

@thetraka race report.

Far from the results I was aiming for, but still a decent day on the bike... I got some bad luck early & wasn’t able to make it back to the lead peloton. Determined to make the most of the day, I went into chasing mode & was able to go from around P90 to P40 at the line.

Riding the Traka by myself or in small groups made me actually appreciate the route — I feel like last year, being in the constant stress of the lead group, I couldn’t. Not that I would rather be out of contention to enjoy the parcours, but at least it made the 11h experience a little less painful.

Now time for a proper recovery week & then right into a small @unboundgravel block.

Thank you for the support:

• Bike: @feltbicycles
• Laboratoire RIVA: @ostdenis
• @plaisirsgastronomiques: @obeauvais
• Wheels: ​@envecomposites
• Clothing: @rule28
• I2P Informatique: @mathieulescadre
• Groupset: @shimanogravel
• Helmet: @lazersportna
• car: @subarurivenord
• Kindness: @jsamson61
• Maisons Bonneville Homes: @stubbornbulls
​• Bike Protection: @ridewrap
• Bike Mechanic: @unikateliervelo
• Wax & Sealant: @silca_velo

@thetraka race report.

Far from the results I was aiming for, but still a decent day on the bike... I got some bad luck early & wasn’t able to make it back to the lead peloton. Determined to make the most of the day, I went into chasing mode & was able to go from around P90 to P40 at the line.

Riding the Traka by myself or in small groups made me actually appreciate the route — I feel like last year, being in the constant stress of the lead group, I couldn’t. Not that I would rather be out of contention to enjoy the parcours, but at least it made the 11h experience a little less painful.

Now time for a proper recovery week & then right into a small @unboundgravel block.

Thank you for the support:

• Bike: @feltbicycles
• Laboratoire RIVA: @ostdenis
• @plaisirsgastronomiques: @obeauvais
• Wheels: ​@envecomposites
• Clothing: @rule28
• I2P Informatique: @mathieulescadre
• Groupset: @shimanogravel
• Helmet: @lazersportna
• car: @subarurivenord
• Kindness: @jsamson61
• Maisons Bonneville Homes: @stubbornbulls
​• Bike Protection: @ridewrap
• Bike Mechanic: @unikateliervelo
• Wax & Sealant: @silca_velo

@thetraka race report.

Far from the results I was aiming for, but still a decent day on the bike... I got some bad luck early & wasn’t able to make it back to the lead peloton. Determined to make the most of the day, I went into chasing mode & was able to go from around P90 to P40 at the line.

Riding the Traka by myself or in small groups made me actually appreciate the route — I feel like last year, being in the constant stress of the lead group, I couldn’t. Not that I would rather be out of contention to enjoy the parcours, but at least it made the 11h experience a little less painful.

Now time for a proper recovery week & then right into a small @unboundgravel block.

Thank you for the support:

• Bike: @feltbicycles
• Laboratoire RIVA: @ostdenis
• @plaisirsgastronomiques: @obeauvais
• Wheels: ​@envecomposites
• Clothing: @rule28
• I2P Informatique: @mathieulescadre
• Groupset: @shimanogravel
• Helmet: @lazersportna
• car: @subarurivenord
• Kindness: @jsamson61
• Maisons Bonneville Homes: @stubbornbulls
​• Bike Protection: @ridewrap
• Bike Mechanic: @unikateliervelo
• Wax & Sealant: @silca_velo

@thetraka race report.

Far from the results I was aiming for, but still a decent day on the bike... I got some bad luck early & wasn’t able to make it back to the lead peloton. Determined to make the most of the day, I went into chasing mode & was able to go from around P90 to P40 at the line.

Riding the Traka by myself or in small groups made me actually appreciate the route — I feel like last year, being in the constant stress of the lead group, I couldn’t. Not that I would rather be out of contention to enjoy the parcours, but at least it made the 11h experience a little less painful.

Now time for a proper recovery week & then right into a small @unboundgravel block.

Thank you for the support:

• Bike: @feltbicycles
• Laboratoire RIVA: @ostdenis
• @plaisirsgastronomiques: @obeauvais
• Wheels: ​@envecomposites
• Clothing: @rule28
• I2P Informatique: @mathieulescadre
• Groupset: @shimanogravel
• Helmet: @lazersportna
• car: @subarurivenord
• Kindness: @jsamson61
• Maisons Bonneville Homes: @stubbornbulls
​• Bike Protection: @ridewrap
• Bike Mechanic: @unikateliervelo
• Wax & Sealant: @silca_velo

Sticker Packs

Now included in every order

Sticker Packs

Now included in every order

Sticker Packs

Now included in every order

Sticker Packs

Now included in every order

Sticker Packs

Now included in every order

Days before Unbound - the biggest gravel race of the season, @dylanjawnson was hit by a semi truck in training, breaking his leg.

Dylan answers how the crash affected him in the aftermath and moving into the 2026 season.

Racing, it’s what we do best

Easy Spin | Mike Woods & Emma Langley

Live Now On YouTube

On The Table

What drew @dylanjawnson to gravel cycling in the first place?