Maxim Sapozhnikov
Founder & CEO of @F2Max production & creative company & @fashiontomax
My YouTube channel ⬇️
If you’ve seen a viral red-carpet video with A-list stars there’s a good chance it was shot by us @f2max 😉
We started with offices and local brands.
Today we work with Anne Hathaway, Zendaya, and fashion weeks (and more…)
Want to get closer to the world of fashion? Welcome to my page ;)

Such an honor to work with such a talented person — @jessicaalba 🫶🏻
📸: @ig.arthur x @f2max
Cannes, you were wild again! 20+ projects, nonstop shoots, meetings, full-on creative mode — all while making time for myself, hitting premieres, and staying present in the moment.
Every film I managed to see left a mark. For me, Cannes is no longer just about work — it’s a space to recharge, get inspired, and truly feel.
See you next time ❤️
Thanks for video to our incredible @clip_deluxe
#Cannes2025#cannesfilmfestival
@tinakunakey at the “Garance” premiere during the 79th annual Cannes Film Festival
📸: @clip_deluxe x @f2max
#CannesFilmFestival #Cannes2026 #FASHIONTOMAX
@yoona__lim at the “Garance” premiere during the 79th annual Cannes Film Festival
📸: @clip_deluxe x @f2max
#CannesFilmFestival #Cannes2026 #FASHIONTOMAX
@juliannemoore at the “Garance” premiere during the 79th annual Cannes Film Festival
📸: @clip_deluxe x @f2max
#CannesFilmFestival #Cannes2026 #FASHIONTOMAX
@kingofbingo at the “Garance” premiere during the 79th annual Cannes Film Festival
📸: @clip_deluxe x @f2max
#CannesFilmFestival #Cannes2026 #FASHIONTOMAX
Our founder @maximsap getting ready for the Cannes Film Festival Opening Ceremony together with @natalyosmann ✨
After more than a decade attending Cannes, he returned to the iconic red carpet for another year of cinema, celebration and the beautiful chaos that takes over the French Riviera during the festival.
Video by @mikeprikhodko
Glam and hair @lenayasenkova @mishurina.lyteam @anastasiamishurina
Tuxedo @driesvannoten
Bow tie @tomford
Shirt @dsquared2
Brooch @hassanzadeh_jewelry
Glasses @raybanmeta
Shoes @edhenmilano @filippofiora
Our latest project with gorgeous @handemiyy wearing @pomellato and@sophiecouture at the iconic @carltoncannes during Cannes Film Festival
One thing I really appreciate about working with Hande is how effortless she makes everything feel. Even in the middle of Cannes chaos, she somehow brings this calm, warm energy onto the set that instantly changes the whole atmosphere. ♥️
DOP: @misch_art and @oleg__vasilev
Edit: @misch_art
Assistant: @kristina.mirzoyan_
Production: @f2max

There’s something about Cannes nights that still feels beautifully old Hollywood!
📸: @polinabertand

There’s something about Cannes nights that still feels beautifully old Hollywood!
📸: @polinabertand

There’s something about Cannes nights that still feels beautifully old Hollywood!
📸: @polinabertand

There’s something about Cannes nights that still feels beautifully old Hollywood!
📸: @polinabertand

There’s something about Cannes nights that still feels beautifully old Hollywood!
📸: @polinabertand

There’s something about Cannes nights that still feels beautifully old Hollywood!
📸: @polinabertand

There’s something about Cannes nights that still feels beautifully old Hollywood!
📸: @polinabertand

There’s something about Cannes nights that still feels beautifully old Hollywood!
📸: @polinabertand
Our new shoot for @VogueArabia with @SaraSampaio ✨
One of the things I truly love about working during Cannes is the energy on set. Everything happens fast, there’s almost no time, but somehow that pressure creates its own magic.
And Sara is exactly the type of person who makes this process feel effortless. She moves naturally in front of the camera, instantly understands the mood of the shoot and brings an energy that you honestly can’t fake!
Dress @miumiu
Jewelry @hassanzadeh_jewelry
Styled @aryehlappin
Hair @hairbyvascofreitas
Make up @danielkolaricmakeup
Video production: @f2max x @maximsap
DOP: @misch_art x @kuzganbayev
Light assistant: @kristina.mirzoyan_
Easily one of the most beautiful couples at Cannes this year.🌷
📸: @yanuka_digital x @f2max
#CannesFilmFestival #Cannes2026 #FASHIONTOMAX
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