Helon Melon Retail
Happily made 2km away from our shops
Shop A3 & A4 The Watershed, V&A Waterfront, Cape Town.
@illanathetallonechats backstage with @boyd_sa from @carltonhairsa , around his skill, craftsmanship, and staying true to the vision of @helonmelonct on the runway @safashionweek
#safwss26 #helonmelonct
Introducing to you the voice, the face, and the life behind the online presence, carrying everyone who tuned into @helonmelonct livestream at the SAFWSSW26 @safashionweek - @illanathetallone . As she takes you backstage, to feel the nerves, the excitement, and the thrill, moments before stepping on the runway. ✨
#helonmelonct #safwss26
With years of honest craftsmanship, natural fabrics and a timeless design sensibility, the @helonmelonct SS26 collection was a showcase rooted in self-expression & comfort.
#SAFWSS26 #HelonMelon
📹 @lloydi_boy
Your next outfit is waiting ✨
Whether it’s a last-minute dinner plan, a weekend event, or just because, we’ve got something for all closets!
Shop Fashion at the Watershed 🛍️
Open 10am - 6pm
#WatershedCapeTown #CapeTownsDesignStory #ShopLocal

A sneak peek behind the scenes as @helonmelonct’s SS26 collection gets ready to come down the South African Fashion Week runway!
#SAFWSS26
#JCLeroux #947 #702
📸 @pierre.tography

A sneak peek behind the scenes as @helonmelonct’s SS26 collection gets ready to come down the South African Fashion Week runway!
#SAFWSS26
#JCLeroux #947 #702
📸 @pierre.tography

A sneak peek behind the scenes as @helonmelonct’s SS26 collection gets ready to come down the South African Fashion Week runway!
#SAFWSS26
#JCLeroux #947 #702
📸 @pierre.tography

A sneak peek behind the scenes as @helonmelonct’s SS26 collection gets ready to come down the South African Fashion Week runway!
#SAFWSS26
#JCLeroux #947 #702
📸 @pierre.tography

A sneak peek behind the scenes as @helonmelonct’s SS26 collection gets ready to come down the South African Fashion Week runway!
#SAFWSS26
#JCLeroux #947 #702
📸 @pierre.tography
A huge thank you to @hippyfish for making our show so complete, Annelise and Karen you are incredible

Living For & Loving the @helonmelonct SS26 Collection that showcased at South African Fashion Week.
#SAFWSS26
#JCLeroux #947 #702
📸 @pierre.tography

Living For & Loving the @helonmelonct SS26 Collection that showcased at South African Fashion Week.
#SAFWSS26
#JCLeroux #947 #702
📸 @pierre.tography

Living For & Loving the @helonmelonct SS26 Collection that showcased at South African Fashion Week.
#SAFWSS26
#JCLeroux #947 #702
📸 @pierre.tography

Living For & Loving the @helonmelonct SS26 Collection that showcased at South African Fashion Week.
#SAFWSS26
#JCLeroux #947 #702
📸 @pierre.tography

It’s all about what happens ‘After the Runway’
@arthoeksteen -the South African Fashion Week New Talent Search Winner in 2021 showcased at a luxury shopping opportunity curated by @sumendrachetty and hosted by @helonmelonct this past weekend in Cape Town.
#SAFW #NewTalentSearch
It’s all about what happens ‘After the Runway’
@arthoeksteen -the South African Fashion Week New Talent Search Winner in 2021 showcased at a luxury shopping opportunity curated by @sumendrachetty and hosted by @helonmelonct this past weekend in Cape Town.
#SAFW #NewTalentSearch

It’s all about what happens ‘After the Runway’
@arthoeksteen -the South African Fashion Week New Talent Search Winner in 2021 showcased at a luxury shopping opportunity curated by @sumendrachetty and hosted by @helonmelonct this past weekend in Cape Town.
#SAFW #NewTalentSearch
It’s all about what happens ‘After the Runway’
@arthoeksteen -the South African Fashion Week New Talent Search Winner in 2021 showcased at a luxury shopping opportunity curated by @sumendrachetty and hosted by @helonmelonct this past weekend in Cape Town.
#SAFW #NewTalentSearch

Helen Gibbs from @helonmelonct, taking the lead in giving designers the opportunity to sell in a luxury environment.
#SAFW #ProudlySouthAfrican #SupportLocal

A closing moment at @safashionweek.
@helonmelonct SS26 brought together craft, texture and movement, with ASICS SportStyle grounding each look on the runway. A study in contrast, where technical sneakers meet considered design.
@eunicedriverphotography
#MoveYourBodyMoveYourMind #SoundMindSoundBody #SAFW

A closing moment at @safashionweek.
@helonmelonct SS26 brought together craft, texture and movement, with ASICS SportStyle grounding each look on the runway. A study in contrast, where technical sneakers meet considered design.
@eunicedriverphotography
#MoveYourBodyMoveYourMind #SoundMindSoundBody #SAFW

A closing moment at @safashionweek.
@helonmelonct SS26 brought together craft, texture and movement, with ASICS SportStyle grounding each look on the runway. A study in contrast, where technical sneakers meet considered design.
@eunicedriverphotography
#MoveYourBodyMoveYourMind #SoundMindSoundBody #SAFW

A closing moment at @safashionweek.
@helonmelonct SS26 brought together craft, texture and movement, with ASICS SportStyle grounding each look on the runway. A study in contrast, where technical sneakers meet considered design.
@eunicedriverphotography
#MoveYourBodyMoveYourMind #SoundMindSoundBody #SAFW

A closing moment at @safashionweek.
@helonmelonct SS26 brought together craft, texture and movement, with ASICS SportStyle grounding each look on the runway. A study in contrast, where technical sneakers meet considered design.
@eunicedriverphotography
#MoveYourBodyMoveYourMind #SoundMindSoundBody #SAFW

A closing moment at @safashionweek.
@helonmelonct SS26 brought together craft, texture and movement, with ASICS SportStyle grounding each look on the runway. A study in contrast, where technical sneakers meet considered design.
@eunicedriverphotography
#MoveYourBodyMoveYourMind #SoundMindSoundBody #SAFW

A closing moment at @safashionweek.
@helonmelonct SS26 brought together craft, texture and movement, with ASICS SportStyle grounding each look on the runway. A study in contrast, where technical sneakers meet considered design.
@eunicedriverphotography
#MoveYourBodyMoveYourMind #SoundMindSoundBody #SAFW

A closing moment at @safashionweek.
@helonmelonct SS26 brought together craft, texture and movement, with ASICS SportStyle grounding each look on the runway. A study in contrast, where technical sneakers meet considered design.
@eunicedriverphotography
#MoveYourBodyMoveYourMind #SoundMindSoundBody #SAFW

It’s still not clicking that I walked SA Fashion Week
This was a dream come true thank you everyone at @safashionweek
Looking back at where I started, I know my younger self would be proud of the growth, resilience, and achievements that have shaped my path today.
💄: @nars_artistry_sa
🪮: @boyd_sa
👗: @helonmelonct
📸: @eunicedriverphotography
MA: @blaze.fashion1 @blazetalent1
It’s still not clicking that I walked SA Fashion Week
This was a dream come true thank you everyone at @safashionweek
Looking back at where I started, I know my younger self would be proud of the growth, resilience, and achievements that have shaped my path today.
💄: @nars_artistry_sa
🪮: @boyd_sa
👗: @helonmelonct
📸: @eunicedriverphotography
MA: @blaze.fashion1 @blazetalent1
It’s still not clicking that I walked SA Fashion Week
This was a dream come true thank you everyone at @safashionweek
Looking back at where I started, I know my younger self would be proud of the growth, resilience, and achievements that have shaped my path today.
💄: @nars_artistry_sa
🪮: @boyd_sa
👗: @helonmelonct
📸: @eunicedriverphotography
MA: @blaze.fashion1 @blazetalent1

It’s still not clicking that I walked SA Fashion Week
This was a dream come true thank you everyone at @safashionweek
Looking back at where I started, I know my younger self would be proud of the growth, resilience, and achievements that have shaped my path today.
💄: @nars_artistry_sa
🪮: @boyd_sa
👗: @helonmelonct
📸: @eunicedriverphotography
MA: @blaze.fashion1 @blazetalent1
It’s still not clicking that I walked SA Fashion Week
This was a dream come true thank you everyone at @safashionweek
Looking back at where I started, I know my younger self would be proud of the growth, resilience, and achievements that have shaped my path today.
💄: @nars_artistry_sa
🪮: @boyd_sa
👗: @helonmelonct
📸: @eunicedriverphotography
MA: @blaze.fashion1 @blazetalent1

It’s still not clicking that I walked SA Fashion Week
This was a dream come true thank you everyone at @safashionweek
Looking back at where I started, I know my younger self would be proud of the growth, resilience, and achievements that have shaped my path today.
💄: @nars_artistry_sa
🪮: @boyd_sa
👗: @helonmelonct
📸: @eunicedriverphotography
MA: @blaze.fashion1 @blazetalent1
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