JAS | Alcohol-Free Functional Cocktails with Culture
🛒@wholefoods @heb @tinygrocer
🙋🏻♀️Latina-founded
✨ Alc-Free
✨ Functional
✨ All-Natural
🤠 Boldly Made in Texas
drinkJAS.com
My good friend @jasgirlceci recently gave me her new @drinkjas expression to try …
Legit was blown away by this NA canned goodness 😎
Carajillo Tejas NA
- Mexico City ritual. Texas twist.
- Mexican coffee + pecan + lion’s mane
- Keeps the night going or jumpstarts the morning
Give them a try if you have a chance : they also have a NA Paloma & Mojito with functionality herbs built in the mix.As always, cheers my friends!

We didn’t come to play… we came to take over your fridge 😌
JAS Mojito Fresco is now at Whole Foods Texas — minty, fresh, and powered by yerba mate for that feel-good lift ⚡🌿
Go get your JAS! 💚
#BeLibre #DrinkJAS #WholeFoodsTexas #BoldlyMadeInTexas
What is @drinkjas ? 🍹
It’s an acronym for “Juntos a Saborear,” which translates to “together we savor.”
For the founder, originally from Mexico City, food and drink are at the center of every family gathering and celebration. JAS cocktails are crafted as a pure expression of Mexican and Latin American flavor. Flavor is the binder that brings people together to savor the moment and have a great time!
#BrandSlam #CPG #drinkjas #CocktailCulture #FounderStory

LIBRE IS A MOOD. ✨
Poolside. Post-pilates. Golden hour. Long lunch. Late-night reset.
However you unwind, do it libre.
Find JAS at Whole Foods & H-E-B Texas.
#BeLibre #DrinkJAS #BoldlyMadeinTexas #WholeFoodsFinds #HEBFinds
A lot of people think alcohol-free drinks are just juice with a fancy name🍹
But this conversation completely changed that perspective.
Cecilia explained something really interesting:
Most mocktails focus on removing alcohol…
but not necessarily on creating an actual experience.
And honestly, that’s why many of them feel underwhelming.
Too much sugar.
Too much juice.
No depth in flavor.
What they’re building with JAS is different because they’re thinking beyond “non-alcoholic.”
They’re thinking about the ritual, the flavor, the feeling, and even the functionality behind the drink.
Definitely one of the most interesting conversations we’ve had on the podcast lately👏.
Watch the full episode on YouTube:
youtube.com/@jesseniataxpro
🔗 Link in bio.
#businessmindset #texascommunity #functionaldrinks #businesspodcast #foodandbeverage

This AAPI Month, we’re celebrating our co-founder, flavor visionary, and cocktail queen, Jaymee. 💚
JAS wouldn’t be what it is without her creativity, palate, and ability to turn memories, cultures, and moments into drinks that actually make you feel something.
From dreaming up bold flavor combinations to obsessing over every last detail in the can, Jaymee has helped shape JAS into a brand that celebrates connection, culture, and living libre.
As an AAPI founder in beverage, she brings a perspective that’s thoughtful, creative, and unapologetically original — and we’re proud to build this brand together.
Go give @jetsetjaymee some love this month. ✨
#AAPIHeritageMonth #WomenInBeverage
#BeLibre #DrinkJAS

This AAPI Month, we’re celebrating our co-founder, flavor visionary, and cocktail queen, Jaymee. 💚
JAS wouldn’t be what it is without her creativity, palate, and ability to turn memories, cultures, and moments into drinks that actually make you feel something.
From dreaming up bold flavor combinations to obsessing over every last detail in the can, Jaymee has helped shape JAS into a brand that celebrates connection, culture, and living libre.
As an AAPI founder in beverage, she brings a perspective that’s thoughtful, creative, and unapologetically original — and we’re proud to build this brand together.
Go give @jetsetjaymee some love this month. ✨
#AAPIHeritageMonth #WomenInBeverage
#BeLibre #DrinkJAS

This AAPI Month, we’re celebrating our co-founder, flavor visionary, and cocktail queen, Jaymee. 💚
JAS wouldn’t be what it is without her creativity, palate, and ability to turn memories, cultures, and moments into drinks that actually make you feel something.
From dreaming up bold flavor combinations to obsessing over every last detail in the can, Jaymee has helped shape JAS into a brand that celebrates connection, culture, and living libre.
As an AAPI founder in beverage, she brings a perspective that’s thoughtful, creative, and unapologetically original — and we’re proud to build this brand together.
Go give @jetsetjaymee some love this month. ✨
#AAPIHeritageMonth #WomenInBeverage
#BeLibre #DrinkJAS

This AAPI Month, we’re celebrating our co-founder, flavor visionary, and cocktail queen, Jaymee. 💚
JAS wouldn’t be what it is without her creativity, palate, and ability to turn memories, cultures, and moments into drinks that actually make you feel something.
From dreaming up bold flavor combinations to obsessing over every last detail in the can, Jaymee has helped shape JAS into a brand that celebrates connection, culture, and living libre.
As an AAPI founder in beverage, she brings a perspective that’s thoughtful, creative, and unapologetically original — and we’re proud to build this brand together.
Go give @jetsetjaymee some love this month. ✨
#AAPIHeritageMonth #WomenInBeverage
#BeLibre #DrinkJAS
Texas pool season 🤝 JAS Paloma Libre.
Grab yours at Whole Foods. 🍊☀️
#JASGirlSummer #SummerofJAS #WholeFoodsFinds #drinkjas

✨Sipping on lion’s mane and delusion 💅
✨How’s your week going? 💛
#JASitUP #carajillotejas #lionsmane

Meet your new summer obsession. 🌿
JAS Mojito Fresco brings crisp mint, bright lime, and light yerba mate energy together in one seriously refreshing can.
All the mojito vibes. None of the alcohol.
Now available on Amazon.
#BeLibre #DrinkJAS #AmazonFinds #MojitoMocktail #MindfulDrinking
What if your favorite cocktail flavors could actually make you feel good too?🍹
In this conversation, Cecilia Rios @jasgirlceci explains the idea behind JAS @drinkjas , functional, alcohol-free drinks inspired by flavors we already know and love.
☕From a Carajillo with lion’s mane for focus
🌿to a Mojito Fresco with yerba mate for an uplifting boost
This isn’t just about removing alcohol…
it’s about creating a completely different drinking experience.
And honestly, the idea of having a mojito in the morning without the guilt?
That definitely caught our attention 😂
🎙️ Full episode now available on YouTube:
youtube.com/@jesseniataxpro
🔗link in bio
#businessmindset #texascommunity #functionaldrinks #businesspodcast #foodandbeverage
Texas, your post-work ritual just got an upgrade. 🍊✨
Grab a JAS Paloma Libre at your local Whole Foods Market and crack one open after Pilates, after work, after the group chat says “one drink?” but you still want to feel good tomorrow.
Made with real grapefruit + lime and infused with ashwagandha for those “I’m off the clock” vibes.
Find JAS at Whole Foods across Texas.
#BeLibre #DrinkJAS #WholeFoodsFinds #PalomaLibre
@jasgirlceci didn’t just start a beverage brand…
she completely reinvented the experience behind it.
Before launching JAS, Cecilia was deeply involved in the mezcal industry in Mexico, working with agave producers and building a brand rooted in culture and tradition.
Years later, after quitting alcohol, she started asking herself a different question:
What if you could still enjoy the ritual, the flavors, the connection, and the celebration… without the alcohol?
That idea became JAS.
A Latina-founded brand bringing a fresh perspective to social drinking while staying connected to its roots.
☕This conversation is full of real insights about entrepreneurship, culture, and building something meaningful from the ground up.
👉 Watch the full episode on
youtube.com/@jesseniataxpro
Link in bio
#latinafounder #texascommunity #businessmindset
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