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As we prepare for 2026, King’s 50th year making the highest quality bicycle components in the game, we are proud to present to you our golden anniversary Matte Gold component color and a special anniversary laser mark.

Shipping for Matte Gold products will begin in January, so you have plenty of time to plan your next bike build. This special finish will be produced throughout the entire year and will be accompanied by a series of new and exciting announcements, so stay tuned!

#chriskingbuzz
#50th
#goldenanniversary

As we prepare for 2026, King’s 50th year making the highest quality bicycle components in the game, we are proud to present to you our golden anniversary Matte Gold component color and a special anniversary laser mark.

Shipping for Matte Gold products will begin in January, so you have plenty of time to plan your next bike build. This special finish will be produced throughout the entire year and will be accompanied by a series of new and exciting announcements, so stay tuned!

#chriskingbuzz
#50th
#goldenanniversary

Introducing the newest icon in the King color palette: Jade.

It’s green, but it’s a lot more than just green. It has a curious depth. The finish is matte, but still Jade glows. It has an iridescence, a liveliness that’s hard to pin down, as though every time you look at it, it’s slightly different.

Of course, Jade comes from the earth. You can dig it right out of the ground, and humans have been doing that for millennia, from Japan to Peru and most places in between. Royalty(obvious pun here) has always valued Jade.

Get it now at your local Chris King dealer or at chrisking.com

Link in bio to learn more.

#chriskingbuzz
#chriskingcolors

Introducing the newest icon in the King color palette: Jade.

It’s green, but it’s a lot more than just green. It has a curious depth. The finish is matte, but still Jade glows. It has an iridescence, a liveliness that’s hard to pin down, as though every time you look at it, it’s slightly different.

Of course, Jade comes from the earth. You can dig it right out of the ground, and humans have been doing that for millennia, from Japan to Peru and most places in between. Royalty(obvious pun here) has always valued Jade.

Get it now at your local Chris King dealer or at chrisking.com

Link in bio to learn more.

#chriskingbuzz
#chriskingcolors

Introducing the newest icon in the King color palette: Jade.

It’s green, but it’s a lot more than just green. It has a curious depth. The finish is matte, but still Jade glows. It has an iridescence, a liveliness that’s hard to pin down, as though every time you look at it, it’s slightly different.

Of course, Jade comes from the earth. You can dig it right out of the ground, and humans have been doing that for millennia, from Japan to Peru and most places in between. Royalty(obvious pun here) has always valued Jade.

Get it now at your local Chris King dealer or at chrisking.com

Link in bio to learn more.

#chriskingbuzz
#chriskingcolors

Introducing the newest icon in the King color palette: Jade.

It’s green, but it’s a lot more than just green. It has a curious depth. The finish is matte, but still Jade glows. It has an iridescence, a liveliness that’s hard to pin down, as though every time you look at it, it’s slightly different.

Of course, Jade comes from the earth. You can dig it right out of the ground, and humans have been doing that for millennia, from Japan to Peru and most places in between. Royalty(obvious pun here) has always valued Jade.

Get it now at your local Chris King dealer or at chrisking.com

Link in bio to learn more.

#chriskingbuzz
#chriskingcolors

Introducing the newest icon in the King color palette: Jade.

It’s green, but it’s a lot more than just green. It has a curious depth. The finish is matte, but still Jade glows. It has an iridescence, a liveliness that’s hard to pin down, as though every time you look at it, it’s slightly different.

Of course, Jade comes from the earth. You can dig it right out of the ground, and humans have been doing that for millennia, from Japan to Peru and most places in between. Royalty(obvious pun here) has always valued Jade.

Get it now at your local Chris King dealer or at chrisking.com

Link in bio to learn more.

#chriskingbuzz
#chriskingcolors

Introducing the newest icon in the King color palette: Jade.

It’s green, but it’s a lot more than just green. It has a curious depth. The finish is matte, but still Jade glows. It has an iridescence, a liveliness that’s hard to pin down, as though every time you look at it, it’s slightly different.

Of course, Jade comes from the earth. You can dig it right out of the ground, and humans have been doing that for millennia, from Japan to Peru and most places in between. Royalty(obvious pun here) has always valued Jade.

Get it now at your local Chris King dealer or at chrisking.com

Link in bio to learn more.

#chriskingbuzz
#chriskingcolors

Introducing the newest icon in the King color palette: Jade.

It’s green, but it’s a lot more than just green. It has a curious depth. The finish is matte, but still Jade glows. It has an iridescence, a liveliness that’s hard to pin down, as though every time you look at it, it’s slightly different.

Of course, Jade comes from the earth. You can dig it right out of the ground, and humans have been doing that for millennia, from Japan to Peru and most places in between. Royalty(obvious pun here) has always valued Jade.

Get it now at your local Chris King dealer or at chrisking.com

Link in bio to learn more.

#chriskingbuzz
#chriskingcolors

Introducing the newest icon in the King color palette: Jade.

It’s green, but it’s a lot more than just green. It has a curious depth. The finish is matte, but still Jade glows. It has an iridescence, a liveliness that’s hard to pin down, as though every time you look at it, it’s slightly different.

Of course, Jade comes from the earth. You can dig it right out of the ground, and humans have been doing that for millennia, from Japan to Peru and most places in between. Royalty(obvious pun here) has always valued Jade.

Get it now at your local Chris King dealer or at chrisking.com

Link in bio to learn more.

#chriskingbuzz
#chriskingcolors

When Jackson Goldstone won the World Championship title, we had to do something special to celebrate - To add a cherry on top of the delicious sundae that is his new @santacruzbicycles V10, we asked our friends at @blackmagicpaint to do some one-of-a-kind 🌈 paintwork with a set of our hubs, and they absolutely knocked it out of the park! The hubs turned out beautifully and the bike looks incredible. We’re beyond stoked to see how it all came together.

Congrats @jacksongoldstone and thanks to @blackmagicpaint for the craftsmanship and lightning-fast turnaround.

📷 @svenmartinphoto

#chriskingbuzz
#chriskinghubs
#worldchampion
#santacruzsyndicate

When Jackson Goldstone won the World Championship title, we had to do something special to celebrate - To add a cherry on top of the delicious sundae that is his new @santacruzbicycles V10, we asked our friends at @blackmagicpaint to do some one-of-a-kind 🌈 paintwork with a set of our hubs, and they absolutely knocked it out of the park! The hubs turned out beautifully and the bike looks incredible. We’re beyond stoked to see how it all came together.

Congrats @jacksongoldstone and thanks to @blackmagicpaint for the craftsmanship and lightning-fast turnaround.

📷 @svenmartinphoto

#chriskingbuzz
#chriskinghubs
#worldchampion
#santacruzsyndicate

When Jackson Goldstone won the World Championship title, we had to do something special to celebrate - To add a cherry on top of the delicious sundae that is his new @santacruzbicycles V10, we asked our friends at @blackmagicpaint to do some one-of-a-kind 🌈 paintwork with a set of our hubs, and they absolutely knocked it out of the park! The hubs turned out beautifully and the bike looks incredible. We’re beyond stoked to see how it all came together.

Congrats @jacksongoldstone and thanks to @blackmagicpaint for the craftsmanship and lightning-fast turnaround.

📷 @svenmartinphoto

#chriskingbuzz
#chriskinghubs
#worldchampion
#santacruzsyndicate

When Jackson Goldstone won the World Championship title, we had to do something special to celebrate - To add a cherry on top of the delicious sundae that is his new @santacruzbicycles V10, we asked our friends at @blackmagicpaint to do some one-of-a-kind 🌈 paintwork with a set of our hubs, and they absolutely knocked it out of the park! The hubs turned out beautifully and the bike looks incredible. We’re beyond stoked to see how it all came together.

Congrats @jacksongoldstone and thanks to @blackmagicpaint for the craftsmanship and lightning-fast turnaround.

📷 @svenmartinphoto

#chriskingbuzz
#chriskinghubs
#worldchampion
#santacruzsyndicate

When Jackson Goldstone won the World Championship title, we had to do something special to celebrate - To add a cherry on top of the delicious sundae that is his new @santacruzbicycles V10, we asked our friends at @blackmagicpaint to do some one-of-a-kind 🌈 paintwork with a set of our hubs, and they absolutely knocked it out of the park! The hubs turned out beautifully and the bike looks incredible. We’re beyond stoked to see how it all came together.

Congrats @jacksongoldstone and thanks to @blackmagicpaint for the craftsmanship and lightning-fast turnaround.

📷 @svenmartinphoto

#chriskingbuzz
#chriskinghubs
#worldchampion
#santacruzsyndicate

When Jackson Goldstone won the World Championship title, we had to do something special to celebrate - To add a cherry on top of the delicious sundae that is his new @santacruzbicycles V10, we asked our friends at @blackmagicpaint to do some one-of-a-kind 🌈 paintwork with a set of our hubs, and they absolutely knocked it out of the park! The hubs turned out beautifully and the bike looks incredible. We’re beyond stoked to see how it all came together.

Congrats @jacksongoldstone and thanks to @blackmagicpaint for the craftsmanship and lightning-fast turnaround.

📷 @svenmartinphoto

#chriskingbuzz
#chriskinghubs
#worldchampion
#santacruzsyndicate

When Jackson Goldstone won the World Championship title, we had to do something special to celebrate - To add a cherry on top of the delicious sundae that is his new @santacruzbicycles V10, we asked our friends at @blackmagicpaint to do some one-of-a-kind 🌈 paintwork with a set of our hubs, and they absolutely knocked it out of the park! The hubs turned out beautifully and the bike looks incredible. We’re beyond stoked to see how it all came together.

Congrats @jacksongoldstone and thanks to @blackmagicpaint for the craftsmanship and lightning-fast turnaround.

📷 @svenmartinphoto

#chriskingbuzz
#chriskinghubs
#worldchampion
#santacruzsyndicate

When Jackson Goldstone won the World Championship title, we had to do something special to celebrate - To add a cherry on top of the delicious sundae that is his new @santacruzbicycles V10, we asked our friends at @blackmagicpaint to do some one-of-a-kind 🌈 paintwork with a set of our hubs, and they absolutely knocked it out of the park! The hubs turned out beautifully and the bike looks incredible. We’re beyond stoked to see how it all came together.

Congrats @jacksongoldstone and thanks to @blackmagicpaint for the craftsmanship and lightning-fast turnaround.

📷 @svenmartinphoto

#chriskingbuzz
#chriskinghubs
#worldchampion
#santacruzsyndicate

When Jackson Goldstone won the World Championship title, we had to do something special to celebrate - To add a cherry on top of the delicious sundae that is his new @santacruzbicycles V10, we asked our friends at @blackmagicpaint to do some one-of-a-kind 🌈 paintwork with a set of our hubs, and they absolutely knocked it out of the park! The hubs turned out beautifully and the bike looks incredible. We’re beyond stoked to see how it all came together.

Congrats @jacksongoldstone and thanks to @blackmagicpaint for the craftsmanship and lightning-fast turnaround.

📷 @svenmartinphoto

#chriskingbuzz
#chriskinghubs
#worldchampion
#santacruzsyndicate

When Jackson Goldstone won the World Championship title, we had to do something special to celebrate - To add a cherry on top of the delicious sundae that is his new @santacruzbicycles V10, we asked our friends at @blackmagicpaint to do some one-of-a-kind 🌈 paintwork with a set of our hubs, and they absolutely knocked it out of the park! The hubs turned out beautifully and the bike looks incredible. We’re beyond stoked to see how it all came together.

Congrats @jacksongoldstone and thanks to @blackmagicpaint for the craftsmanship and lightning-fast turnaround.

📷 @svenmartinphoto

#chriskingbuzz
#chriskinghubs
#worldchampion
#santacruzsyndicate

When Jackson Goldstone won the World Championship title, we had to do something special to celebrate - To add a cherry on top of the delicious sundae that is his new @santacruzbicycles V10, we asked our friends at @blackmagicpaint to do some one-of-a-kind 🌈 paintwork with a set of our hubs, and they absolutely knocked it out of the park! The hubs turned out beautifully and the bike looks incredible. We’re beyond stoked to see how it all came together.

Congrats @jacksongoldstone and thanks to @blackmagicpaint for the craftsmanship and lightning-fast turnaround.

📷 @svenmartinphoto

#chriskingbuzz
#chriskinghubs
#worldchampion
#santacruzsyndicate

When Jackson Goldstone won the World Championship title, we had to do something special to celebrate - To add a cherry on top of the delicious sundae that is his new @santacruzbicycles V10, we asked our friends at @blackmagicpaint to do some one-of-a-kind 🌈 paintwork with a set of our hubs, and they absolutely knocked it out of the park! The hubs turned out beautifully and the bike looks incredible. We’re beyond stoked to see how it all came together.

Congrats @jacksongoldstone and thanks to @blackmagicpaint for the craftsmanship and lightning-fast turnaround.

📷 @svenmartinphoto

#chriskingbuzz
#chriskinghubs
#worldchampion
#santacruzsyndicate

In 1992, Chris King received a patent for a revolutionary new threaded headset design, which we still produce today - the GripNut®. This headset added a collet between the adjusting nut and lock nut, which compresses around the steer tube when the top nut is tightened, gripping the steerer and staying tight. This design was perfect for mountain bikes, which had a habit of loosening headsets.

#chriskingbuzz
#chrisking50th

Looking through old photos is easy. The harder question is: what did we actually learn?
They say you stop growing the moment you stop learning. And we’ve seen it... in cycling, in business, in everything. The sport itself has changed more in the last five years than in the twenty before.

15 years of Festka taught us one thing above everything else: the moment you think you know enough, you’re already falling behind.

So we keep asking. Keep building. Keep riding.

#likenoother #festka #bikelifestyle

Looking through old photos is easy. The harder question is: what did we actually learn?
They say you stop growing the moment you stop learning. And we’ve seen it... in cycling, in business, in everything. The sport itself has changed more in the last five years than in the twenty before.

15 years of Festka taught us one thing above everything else: the moment you think you know enough, you’re already falling behind.

So we keep asking. Keep building. Keep riding.

#likenoother #festka #bikelifestyle

Looking through old photos is easy. The harder question is: what did we actually learn?
They say you stop growing the moment you stop learning. And we’ve seen it... in cycling, in business, in everything. The sport itself has changed more in the last five years than in the twenty before.

15 years of Festka taught us one thing above everything else: the moment you think you know enough, you’re already falling behind.

So we keep asking. Keep building. Keep riding.

#likenoother #festka #bikelifestyle

Looking through old photos is easy. The harder question is: what did we actually learn?
They say you stop growing the moment you stop learning. And we’ve seen it... in cycling, in business, in everything. The sport itself has changed more in the last five years than in the twenty before.

15 years of Festka taught us one thing above everything else: the moment you think you know enough, you’re already falling behind.

So we keep asking. Keep building. Keep riding.

#likenoother #festka #bikelifestyle

Looking through old photos is easy. The harder question is: what did we actually learn?
They say you stop growing the moment you stop learning. And we’ve seen it... in cycling, in business, in everything. The sport itself has changed more in the last five years than in the twenty before.

15 years of Festka taught us one thing above everything else: the moment you think you know enough, you’re already falling behind.

So we keep asking. Keep building. Keep riding.

#likenoother #festka #bikelifestyle

Looking through old photos is easy. The harder question is: what did we actually learn?
They say you stop growing the moment you stop learning. And we’ve seen it... in cycling, in business, in everything. The sport itself has changed more in the last five years than in the twenty before.

15 years of Festka taught us one thing above everything else: the moment you think you know enough, you’re already falling behind.

So we keep asking. Keep building. Keep riding.

#likenoother #festka #bikelifestyle

Looking through old photos is easy. The harder question is: what did we actually learn?
They say you stop growing the moment you stop learning. And we’ve seen it... in cycling, in business, in everything. The sport itself has changed more in the last five years than in the twenty before.

15 years of Festka taught us one thing above everything else: the moment you think you know enough, you’re already falling behind.

So we keep asking. Keep building. Keep riding.

#likenoother #festka #bikelifestyle

Looking through old photos is easy. The harder question is: what did we actually learn?
They say you stop growing the moment you stop learning. And we’ve seen it... in cycling, in business, in everything. The sport itself has changed more in the last five years than in the twenty before.

15 years of Festka taught us one thing above everything else: the moment you think you know enough, you’re already falling behind.

So we keep asking. Keep building. Keep riding.

#likenoother #festka #bikelifestyle

Looking through old photos is easy. The harder question is: what did we actually learn?
They say you stop growing the moment you stop learning. And we’ve seen it... in cycling, in business, in everything. The sport itself has changed more in the last five years than in the twenty before.

15 years of Festka taught us one thing above everything else: the moment you think you know enough, you’re already falling behind.

So we keep asking. Keep building. Keep riding.

#likenoother #festka #bikelifestyle

Looking through old photos is easy. The harder question is: what did we actually learn?
They say you stop growing the moment you stop learning. And we’ve seen it... in cycling, in business, in everything. The sport itself has changed more in the last five years than in the twenty before.

15 years of Festka taught us one thing above everything else: the moment you think you know enough, you’re already falling behind.

So we keep asking. Keep building. Keep riding.

#likenoother #festka #bikelifestyle

Looking through old photos is easy. The harder question is: what did we actually learn?
They say you stop growing the moment you stop learning. And we’ve seen it... in cycling, in business, in everything. The sport itself has changed more in the last five years than in the twenty before.

15 years of Festka taught us one thing above everything else: the moment you think you know enough, you’re already falling behind.

So we keep asking. Keep building. Keep riding.

#likenoother #festka #bikelifestyle

Some people just see a wheel.

Wheel building is somehow special. Hours of work for details most people will never notice. And yet exactly those details decide whether a wheel feels simply okay or truly exceptional.

And honestly, photographing wheels is almost harder than building them
Reflections everywhere, black rims, polished aluminium and not a single straight line to work with.

But when silver @chriskingbuzz hubs, silver @sapim_official spokes and the alignment with the valve hole all come together perfectly in the end, the effort is worth it.

How many millimeters of lateral runout does this wheel actually have? Kind of crazy, especially considering that I prioritize even spoke tension more than absolutely perfect trueness.

Some people just see a wheel.

Wheel building is somehow special. Hours of work for details most people will never notice. And yet exactly those details decide whether a wheel feels simply okay or truly exceptional.

And honestly, photographing wheels is almost harder than building them
Reflections everywhere, black rims, polished aluminium and not a single straight line to work with.

But when silver @chriskingbuzz hubs, silver @sapim_official spokes and the alignment with the valve hole all come together perfectly in the end, the effort is worth it.

How many millimeters of lateral runout does this wheel actually have? Kind of crazy, especially considering that I prioritize even spoke tension more than absolutely perfect trueness.

Some people just see a wheel.

Wheel building is somehow special. Hours of work for details most people will never notice. And yet exactly those details decide whether a wheel feels simply okay or truly exceptional.

And honestly, photographing wheels is almost harder than building them
Reflections everywhere, black rims, polished aluminium and not a single straight line to work with.

But when silver @chriskingbuzz hubs, silver @sapim_official spokes and the alignment with the valve hole all come together perfectly in the end, the effort is worth it.

How many millimeters of lateral runout does this wheel actually have? Kind of crazy, especially considering that I prioritize even spoke tension more than absolutely perfect trueness.

Some people just see a wheel.

Wheel building is somehow special. Hours of work for details most people will never notice. And yet exactly those details decide whether a wheel feels simply okay or truly exceptional.

And honestly, photographing wheels is almost harder than building them
Reflections everywhere, black rims, polished aluminium and not a single straight line to work with.

But when silver @chriskingbuzz hubs, silver @sapim_official spokes and the alignment with the valve hole all come together perfectly in the end, the effort is worth it.

How many millimeters of lateral runout does this wheel actually have? Kind of crazy, especially considering that I prioritize even spoke tension more than absolutely perfect trueness.

Some people just see a wheel.

Wheel building is somehow special. Hours of work for details most people will never notice. And yet exactly those details decide whether a wheel feels simply okay or truly exceptional.

And honestly, photographing wheels is almost harder than building them
Reflections everywhere, black rims, polished aluminium and not a single straight line to work with.

But when silver @chriskingbuzz hubs, silver @sapim_official spokes and the alignment with the valve hole all come together perfectly in the end, the effort is worth it.

How many millimeters of lateral runout does this wheel actually have? Kind of crazy, especially considering that I prioritize even spoke tension more than absolutely perfect trueness.

Some people just see a wheel.

Wheel building is somehow special. Hours of work for details most people will never notice. And yet exactly those details decide whether a wheel feels simply okay or truly exceptional.

And honestly, photographing wheels is almost harder than building them
Reflections everywhere, black rims, polished aluminium and not a single straight line to work with.

But when silver @chriskingbuzz hubs, silver @sapim_official spokes and the alignment with the valve hole all come together perfectly in the end, the effort is worth it.

How many millimeters of lateral runout does this wheel actually have? Kind of crazy, especially considering that I prioritize even spoke tension more than absolutely perfect trueness.

Some people just see a wheel.

Wheel building is somehow special. Hours of work for details most people will never notice. And yet exactly those details decide whether a wheel feels simply okay or truly exceptional.

And honestly, photographing wheels is almost harder than building them
Reflections everywhere, black rims, polished aluminium and not a single straight line to work with.

But when silver @chriskingbuzz hubs, silver @sapim_official spokes and the alignment with the valve hole all come together perfectly in the end, the effort is worth it.

How many millimeters of lateral runout does this wheel actually have? Kind of crazy, especially considering that I prioritize even spoke tension more than absolutely perfect trueness.

Some people just see a wheel.

Wheel building is somehow special. Hours of work for details most people will never notice. And yet exactly those details decide whether a wheel feels simply okay or truly exceptional.

And honestly, photographing wheels is almost harder than building them
Reflections everywhere, black rims, polished aluminium and not a single straight line to work with.

But when silver @chriskingbuzz hubs, silver @sapim_official spokes and the alignment with the valve hole all come together perfectly in the end, the effort is worth it.

How many millimeters of lateral runout does this wheel actually have? Kind of crazy, especially considering that I prioritize even spoke tension more than absolutely perfect trueness.

Some people just see a wheel.

Wheel building is somehow special. Hours of work for details most people will never notice. And yet exactly those details decide whether a wheel feels simply okay or truly exceptional.

And honestly, photographing wheels is almost harder than building them
Reflections everywhere, black rims, polished aluminium and not a single straight line to work with.

But when silver @chriskingbuzz hubs, silver @sapim_official spokes and the alignment with the valve hole all come together perfectly in the end, the effort is worth it.

How many millimeters of lateral runout does this wheel actually have? Kind of crazy, especially considering that I prioritize even spoke tension more than absolutely perfect trueness.

Some people just see a wheel.

Wheel building is somehow special. Hours of work for details most people will never notice. And yet exactly those details decide whether a wheel feels simply okay or truly exceptional.

And honestly, photographing wheels is almost harder than building them
Reflections everywhere, black rims, polished aluminium and not a single straight line to work with.

But when silver @chriskingbuzz hubs, silver @sapim_official spokes and the alignment with the valve hole all come together perfectly in the end, the effort is worth it.

How many millimeters of lateral runout does this wheel actually have? Kind of crazy, especially considering that I prioritize even spoke tension more than absolutely perfect trueness.

Some people just see a wheel.

Wheel building is somehow special. Hours of work for details most people will never notice. And yet exactly those details decide whether a wheel feels simply okay or truly exceptional.

And honestly, photographing wheels is almost harder than building them
Reflections everywhere, black rims, polished aluminium and not a single straight line to work with.

But when silver @chriskingbuzz hubs, silver @sapim_official spokes and the alignment with the valve hole all come together perfectly in the end, the effort is worth it.

How many millimeters of lateral runout does this wheel actually have? Kind of crazy, especially considering that I prioritize even spoke tension more than absolutely perfect trueness.

Some people just see a wheel.

Wheel building is somehow special. Hours of work for details most people will never notice. And yet exactly those details decide whether a wheel feels simply okay or truly exceptional.

And honestly, photographing wheels is almost harder than building them
Reflections everywhere, black rims, polished aluminium and not a single straight line to work with.

But when silver @chriskingbuzz hubs, silver @sapim_official spokes and the alignment with the valve hole all come together perfectly in the end, the effort is worth it.

How many millimeters of lateral runout does this wheel actually have? Kind of crazy, especially considering that I prioritize even spoke tension more than absolutely perfect trueness.

Some people just see a wheel.

Wheel building is somehow special. Hours of work for details most people will never notice. And yet exactly those details decide whether a wheel feels simply okay or truly exceptional.

And honestly, photographing wheels is almost harder than building them
Reflections everywhere, black rims, polished aluminium and not a single straight line to work with.

But when silver @chriskingbuzz hubs, silver @sapim_official spokes and the alignment with the valve hole all come together perfectly in the end, the effort is worth it.

How many millimeters of lateral runout does this wheel actually have? Kind of crazy, especially considering that I prioritize even spoke tension more than absolutely perfect trueness.

Some people just see a wheel.

Wheel building is somehow special. Hours of work for details most people will never notice. And yet exactly those details decide whether a wheel feels simply okay or truly exceptional.

And honestly, photographing wheels is almost harder than building them
Reflections everywhere, black rims, polished aluminium and not a single straight line to work with.

But when silver @chriskingbuzz hubs, silver @sapim_official spokes and the alignment with the valve hole all come together perfectly in the end, the effort is worth it.

How many millimeters of lateral runout does this wheel actually have? Kind of crazy, especially considering that I prioritize even spoke tension more than absolutely perfect trueness.

Some people just see a wheel.

Wheel building is somehow special. Hours of work for details most people will never notice. And yet exactly those details decide whether a wheel feels simply okay or truly exceptional.

And honestly, photographing wheels is almost harder than building them
Reflections everywhere, black rims, polished aluminium and not a single straight line to work with.

But when silver @chriskingbuzz hubs, silver @sapim_official spokes and the alignment with the valve hole all come together perfectly in the end, the effort is worth it.

How many millimeters of lateral runout does this wheel actually have? Kind of crazy, especially considering that I prioritize even spoke tension more than absolutely perfect trueness.

Some people just see a wheel.

Wheel building is somehow special. Hours of work for details most people will never notice. And yet exactly those details decide whether a wheel feels simply okay or truly exceptional.

And honestly, photographing wheels is almost harder than building them
Reflections everywhere, black rims, polished aluminium and not a single straight line to work with.

But when silver @chriskingbuzz hubs, silver @sapim_official spokes and the alignment with the valve hole all come together perfectly in the end, the effort is worth it.

How many millimeters of lateral runout does this wheel actually have? Kind of crazy, especially considering that I prioritize even spoke tension more than absolutely perfect trueness.

Some people just see a wheel.

Wheel building is somehow special. Hours of work for details most people will never notice. And yet exactly those details decide whether a wheel feels simply okay or truly exceptional.

And honestly, photographing wheels is almost harder than building them
Reflections everywhere, black rims, polished aluminium and not a single straight line to work with.

But when silver @chriskingbuzz hubs, silver @sapim_official spokes and the alignment with the valve hole all come together perfectly in the end, the effort is worth it.

How many millimeters of lateral runout does this wheel actually have? Kind of crazy, especially considering that I prioritize even spoke tension more than absolutely perfect trueness.

Some people just see a wheel.

Wheel building is somehow special. Hours of work for details most people will never notice. And yet exactly those details decide whether a wheel feels simply okay or truly exceptional.

And honestly, photographing wheels is almost harder than building them
Reflections everywhere, black rims, polished aluminium and not a single straight line to work with.

But when silver @chriskingbuzz hubs, silver @sapim_official spokes and the alignment with the valve hole all come together perfectly in the end, the effort is worth it.

How many millimeters of lateral runout does this wheel actually have? Kind of crazy, especially considering that I prioritize even spoke tension more than absolutely perfect trueness.

Some people just see a wheel.

Wheel building is somehow special. Hours of work for details most people will never notice. And yet exactly those details decide whether a wheel feels simply okay or truly exceptional.

And honestly, photographing wheels is almost harder than building them
Reflections everywhere, black rims, polished aluminium and not a single straight line to work with.

But when silver @chriskingbuzz hubs, silver @sapim_official spokes and the alignment with the valve hole all come together perfectly in the end, the effort is worth it.

How many millimeters of lateral runout does this wheel actually have? Kind of crazy, especially considering that I prioritize even spoke tension more than absolutely perfect trueness.

You may have seen our videos over the last few weeks, but if not - we’ve been celebrating our 50th Anniversary by digging through old boxes and dusting off some of the more unique items in the Chris King Archives to show you. We’ve found some more priceless King artifacts, and will be continuing the series next week. Stay tuned 📺

#chriskingbuzz
#chrisking50th

At Chris King, we design and make our own bearings in-house. They are the foundation of everything we sell, and producing them ourselves gives us full control over the entire process to manufacture bearings that are purpose-built for use in our components. This allows us to design products that not only perform better but also have greater longevity. Every single Chris King bearing is inspected and assembled by hand.  
Unlike common radial bearings, we build sealed angular-contact bearings that allow for adjustment as they are used. Rather than wear out, our bearings wear in; like a fine wine or a quality guitar, they get better (and faster) with age.

#chriskingbuzz
#chriskingbearings

In celebration of our 50th anniversary, even the King Seatpost Collar is getting some special treatment. This year only, it’s available in a Matte Gold finish with our 50th logo laser mark, instead of the traditional KING branding.

Visit chrisking.com or you local dealer to order.

#chriskingbuzz
#50thanniversary

The Rim Brake is Alive & Well!

This 55-Series titanium road rim brake frame is sleek & stunning all in the same breath! Steven took advantage of our trade-up program, trading in his older Waterford bike for this beauty!

We can’t wait to see it fully built up!
Enjoy your new ride Steven!!

#waterfordbikes #rimbrakes #handmade #titanium #bicycle

The Rim Brake is Alive & Well!

This 55-Series titanium road rim brake frame is sleek & stunning all in the same breath! Steven took advantage of our trade-up program, trading in his older Waterford bike for this beauty!

We can’t wait to see it fully built up!
Enjoy your new ride Steven!!

#waterfordbikes #rimbrakes #handmade #titanium #bicycle

The Rim Brake is Alive & Well!

This 55-Series titanium road rim brake frame is sleek & stunning all in the same breath! Steven took advantage of our trade-up program, trading in his older Waterford bike for this beauty!

We can’t wait to see it fully built up!
Enjoy your new ride Steven!!

#waterfordbikes #rimbrakes #handmade #titanium #bicycle

The Rim Brake is Alive & Well!

This 55-Series titanium road rim brake frame is sleek & stunning all in the same breath! Steven took advantage of our trade-up program, trading in his older Waterford bike for this beauty!

We can’t wait to see it fully built up!
Enjoy your new ride Steven!!

#waterfordbikes #rimbrakes #handmade #titanium #bicycle

The Rim Brake is Alive & Well!

This 55-Series titanium road rim brake frame is sleek & stunning all in the same breath! Steven took advantage of our trade-up program, trading in his older Waterford bike for this beauty!

We can’t wait to see it fully built up!
Enjoy your new ride Steven!!

#waterfordbikes #rimbrakes #handmade #titanium #bicycle

The Rim Brake is Alive & Well!

This 55-Series titanium road rim brake frame is sleek & stunning all in the same breath! Steven took advantage of our trade-up program, trading in his older Waterford bike for this beauty!

We can’t wait to see it fully built up!
Enjoy your new ride Steven!!

#waterfordbikes #rimbrakes #handmade #titanium #bicycle

New Bike Day!

This AM64 GRiT build pairs our understated Pave finish with Chris King’s Jade Green components — a refined touch of colour that brings the whole build together beautifully.

Built around a custom 52cm GRiT III platform, it blends off-road capability with carefully considered detailing throughout, from the engraved headbadge and Deco graphics package to the hand-built ÆRA GR|45 wheels and ENVE cockpit.

Full Specification

GRiT III AM64 – Custom 52cm frame Geometry
Pave frame finish
Engraved headbadge
Art Deco Graphics Package
3rd bottle cage mount on underside of downtube
ENVE In-Route Carbon Fork
ENVE In-Route Carbon Handlebars – 40cm
ENVE In-Route Carbon Stem – 80mm
Chris King Jade Aeroset – Headset
SRAM RED XPLR 1x13s UDH- Euro/US Braking
ÆRA GR|45 Carbon Wheels laced with Sapim CX-Ray spokes and brass nipples, hand-built in the UK
Schwalbe Pro One All Road Tyre, 40mm
Chris King Jade Hubs R45D
Chris King Jade Threadfit 30 DUB – Bottom Bracket
Brooks C13 Saddle
ÆRA Carbon 27.2mm Seatpost (Non-Dynamo)
Fizik Soft Touch Bar Tape

Thinking of your own bespoke build? Get in touch to arrange a test ride and discover the award winning and unrivalled ride quality of a J.Laverack.

📞 01572 503572
✉️ team@jlaverack.co.uk
🌐 www.jlaverack.co.uk/contact-us/

#JLaverack #GRiT #GravelBike #BespokeBicycle #CustomBike #TitaniumBike #FourSeasons #TheFreedomToExplore

New Bike Day!

This AM64 GRiT build pairs our understated Pave finish with Chris King’s Jade Green components — a refined touch of colour that brings the whole build together beautifully.

Built around a custom 52cm GRiT III platform, it blends off-road capability with carefully considered detailing throughout, from the engraved headbadge and Deco graphics package to the hand-built ÆRA GR|45 wheels and ENVE cockpit.

Full Specification

GRiT III AM64 – Custom 52cm frame Geometry
Pave frame finish
Engraved headbadge
Art Deco Graphics Package
3rd bottle cage mount on underside of downtube
ENVE In-Route Carbon Fork
ENVE In-Route Carbon Handlebars – 40cm
ENVE In-Route Carbon Stem – 80mm
Chris King Jade Aeroset – Headset
SRAM RED XPLR 1x13s UDH- Euro/US Braking
ÆRA GR|45 Carbon Wheels laced with Sapim CX-Ray spokes and brass nipples, hand-built in the UK
Schwalbe Pro One All Road Tyre, 40mm
Chris King Jade Hubs R45D
Chris King Jade Threadfit 30 DUB – Bottom Bracket
Brooks C13 Saddle
ÆRA Carbon 27.2mm Seatpost (Non-Dynamo)
Fizik Soft Touch Bar Tape

Thinking of your own bespoke build? Get in touch to arrange a test ride and discover the award winning and unrivalled ride quality of a J.Laverack.

📞 01572 503572
✉️ team@jlaverack.co.uk
🌐 www.jlaverack.co.uk/contact-us/

#JLaverack #GRiT #GravelBike #BespokeBicycle #CustomBike #TitaniumBike #FourSeasons #TheFreedomToExplore

New Bike Day!

This AM64 GRiT build pairs our understated Pave finish with Chris King’s Jade Green components — a refined touch of colour that brings the whole build together beautifully.

Built around a custom 52cm GRiT III platform, it blends off-road capability with carefully considered detailing throughout, from the engraved headbadge and Deco graphics package to the hand-built ÆRA GR|45 wheels and ENVE cockpit.

Full Specification

GRiT III AM64 – Custom 52cm frame Geometry
Pave frame finish
Engraved headbadge
Art Deco Graphics Package
3rd bottle cage mount on underside of downtube
ENVE In-Route Carbon Fork
ENVE In-Route Carbon Handlebars – 40cm
ENVE In-Route Carbon Stem – 80mm
Chris King Jade Aeroset – Headset
SRAM RED XPLR 1x13s UDH- Euro/US Braking
ÆRA GR|45 Carbon Wheels laced with Sapim CX-Ray spokes and brass nipples, hand-built in the UK
Schwalbe Pro One All Road Tyre, 40mm
Chris King Jade Hubs R45D
Chris King Jade Threadfit 30 DUB – Bottom Bracket
Brooks C13 Saddle
ÆRA Carbon 27.2mm Seatpost (Non-Dynamo)
Fizik Soft Touch Bar Tape

Thinking of your own bespoke build? Get in touch to arrange a test ride and discover the award winning and unrivalled ride quality of a J.Laverack.

📞 01572 503572
✉️ team@jlaverack.co.uk
🌐 www.jlaverack.co.uk/contact-us/

#JLaverack #GRiT #GravelBike #BespokeBicycle #CustomBike #TitaniumBike #FourSeasons #TheFreedomToExplore

New Bike Day!

This AM64 GRiT build pairs our understated Pave finish with Chris King’s Jade Green components — a refined touch of colour that brings the whole build together beautifully.

Built around a custom 52cm GRiT III platform, it blends off-road capability with carefully considered detailing throughout, from the engraved headbadge and Deco graphics package to the hand-built ÆRA GR|45 wheels and ENVE cockpit.

Full Specification

GRiT III AM64 – Custom 52cm frame Geometry
Pave frame finish
Engraved headbadge
Art Deco Graphics Package
3rd bottle cage mount on underside of downtube
ENVE In-Route Carbon Fork
ENVE In-Route Carbon Handlebars – 40cm
ENVE In-Route Carbon Stem – 80mm
Chris King Jade Aeroset – Headset
SRAM RED XPLR 1x13s UDH- Euro/US Braking
ÆRA GR|45 Carbon Wheels laced with Sapim CX-Ray spokes and brass nipples, hand-built in the UK
Schwalbe Pro One All Road Tyre, 40mm
Chris King Jade Hubs R45D
Chris King Jade Threadfit 30 DUB – Bottom Bracket
Brooks C13 Saddle
ÆRA Carbon 27.2mm Seatpost (Non-Dynamo)
Fizik Soft Touch Bar Tape

Thinking of your own bespoke build? Get in touch to arrange a test ride and discover the award winning and unrivalled ride quality of a J.Laverack.

📞 01572 503572
✉️ team@jlaverack.co.uk
🌐 www.jlaverack.co.uk/contact-us/

#JLaverack #GRiT #GravelBike #BespokeBicycle #CustomBike #TitaniumBike #FourSeasons #TheFreedomToExplore

New Bike Day!

This AM64 GRiT build pairs our understated Pave finish with Chris King’s Jade Green components — a refined touch of colour that brings the whole build together beautifully.

Built around a custom 52cm GRiT III platform, it blends off-road capability with carefully considered detailing throughout, from the engraved headbadge and Deco graphics package to the hand-built ÆRA GR|45 wheels and ENVE cockpit.

Full Specification

GRiT III AM64 – Custom 52cm frame Geometry
Pave frame finish
Engraved headbadge
Art Deco Graphics Package
3rd bottle cage mount on underside of downtube
ENVE In-Route Carbon Fork
ENVE In-Route Carbon Handlebars – 40cm
ENVE In-Route Carbon Stem – 80mm
Chris King Jade Aeroset – Headset
SRAM RED XPLR 1x13s UDH- Euro/US Braking
ÆRA GR|45 Carbon Wheels laced with Sapim CX-Ray spokes and brass nipples, hand-built in the UK
Schwalbe Pro One All Road Tyre, 40mm
Chris King Jade Hubs R45D
Chris King Jade Threadfit 30 DUB – Bottom Bracket
Brooks C13 Saddle
ÆRA Carbon 27.2mm Seatpost (Non-Dynamo)
Fizik Soft Touch Bar Tape

Thinking of your own bespoke build? Get in touch to arrange a test ride and discover the award winning and unrivalled ride quality of a J.Laverack.

📞 01572 503572
✉️ team@jlaverack.co.uk
🌐 www.jlaverack.co.uk/contact-us/

#JLaverack #GRiT #GravelBike #BespokeBicycle #CustomBike #TitaniumBike #FourSeasons #TheFreedomToExplore

New Bike Day!

This AM64 GRiT build pairs our understated Pave finish with Chris King’s Jade Green components — a refined touch of colour that brings the whole build together beautifully.

Built around a custom 52cm GRiT III platform, it blends off-road capability with carefully considered detailing throughout, from the engraved headbadge and Deco graphics package to the hand-built ÆRA GR|45 wheels and ENVE cockpit.

Full Specification

GRiT III AM64 – Custom 52cm frame Geometry
Pave frame finish
Engraved headbadge
Art Deco Graphics Package
3rd bottle cage mount on underside of downtube
ENVE In-Route Carbon Fork
ENVE In-Route Carbon Handlebars – 40cm
ENVE In-Route Carbon Stem – 80mm
Chris King Jade Aeroset – Headset
SRAM RED XPLR 1x13s UDH- Euro/US Braking
ÆRA GR|45 Carbon Wheels laced with Sapim CX-Ray spokes and brass nipples, hand-built in the UK
Schwalbe Pro One All Road Tyre, 40mm
Chris King Jade Hubs R45D
Chris King Jade Threadfit 30 DUB – Bottom Bracket
Brooks C13 Saddle
ÆRA Carbon 27.2mm Seatpost (Non-Dynamo)
Fizik Soft Touch Bar Tape

Thinking of your own bespoke build? Get in touch to arrange a test ride and discover the award winning and unrivalled ride quality of a J.Laverack.

📞 01572 503572
✉️ team@jlaverack.co.uk
🌐 www.jlaverack.co.uk/contact-us/

#JLaverack #GRiT #GravelBike #BespokeBicycle #CustomBike #TitaniumBike #FourSeasons #TheFreedomToExplore

New Bike Day!

This AM64 GRiT build pairs our understated Pave finish with Chris King’s Jade Green components — a refined touch of colour that brings the whole build together beautifully.

Built around a custom 52cm GRiT III platform, it blends off-road capability with carefully considered detailing throughout, from the engraved headbadge and Deco graphics package to the hand-built ÆRA GR|45 wheels and ENVE cockpit.

Full Specification

GRiT III AM64 – Custom 52cm frame Geometry
Pave frame finish
Engraved headbadge
Art Deco Graphics Package
3rd bottle cage mount on underside of downtube
ENVE In-Route Carbon Fork
ENVE In-Route Carbon Handlebars – 40cm
ENVE In-Route Carbon Stem – 80mm
Chris King Jade Aeroset – Headset
SRAM RED XPLR 1x13s UDH- Euro/US Braking
ÆRA GR|45 Carbon Wheels laced with Sapim CX-Ray spokes and brass nipples, hand-built in the UK
Schwalbe Pro One All Road Tyre, 40mm
Chris King Jade Hubs R45D
Chris King Jade Threadfit 30 DUB – Bottom Bracket
Brooks C13 Saddle
ÆRA Carbon 27.2mm Seatpost (Non-Dynamo)
Fizik Soft Touch Bar Tape

Thinking of your own bespoke build? Get in touch to arrange a test ride and discover the award winning and unrivalled ride quality of a J.Laverack.

📞 01572 503572
✉️ team@jlaverack.co.uk
🌐 www.jlaverack.co.uk/contact-us/

#JLaverack #GRiT #GravelBike #BespokeBicycle #CustomBike #TitaniumBike #FourSeasons #TheFreedomToExplore

New Bike Day!

This AM64 GRiT build pairs our understated Pave finish with Chris King’s Jade Green components — a refined touch of colour that brings the whole build together beautifully.

Built around a custom 52cm GRiT III platform, it blends off-road capability with carefully considered detailing throughout, from the engraved headbadge and Deco graphics package to the hand-built ÆRA GR|45 wheels and ENVE cockpit.

Full Specification

GRiT III AM64 – Custom 52cm frame Geometry
Pave frame finish
Engraved headbadge
Art Deco Graphics Package
3rd bottle cage mount on underside of downtube
ENVE In-Route Carbon Fork
ENVE In-Route Carbon Handlebars – 40cm
ENVE In-Route Carbon Stem – 80mm
Chris King Jade Aeroset – Headset
SRAM RED XPLR 1x13s UDH- Euro/US Braking
ÆRA GR|45 Carbon Wheels laced with Sapim CX-Ray spokes and brass nipples, hand-built in the UK
Schwalbe Pro One All Road Tyre, 40mm
Chris King Jade Hubs R45D
Chris King Jade Threadfit 30 DUB – Bottom Bracket
Brooks C13 Saddle
ÆRA Carbon 27.2mm Seatpost (Non-Dynamo)
Fizik Soft Touch Bar Tape

Thinking of your own bespoke build? Get in touch to arrange a test ride and discover the award winning and unrivalled ride quality of a J.Laverack.

📞 01572 503572
✉️ team@jlaverack.co.uk
🌐 www.jlaverack.co.uk/contact-us/

#JLaverack #GRiT #GravelBike #BespokeBicycle #CustomBike #TitaniumBike #FourSeasons #TheFreedomToExplore

New Bike Day!

This AM64 GRiT build pairs our understated Pave finish with Chris King’s Jade Green components — a refined touch of colour that brings the whole build together beautifully.

Built around a custom 52cm GRiT III platform, it blends off-road capability with carefully considered detailing throughout, from the engraved headbadge and Deco graphics package to the hand-built ÆRA GR|45 wheels and ENVE cockpit.

Full Specification

GRiT III AM64 – Custom 52cm frame Geometry
Pave frame finish
Engraved headbadge
Art Deco Graphics Package
3rd bottle cage mount on underside of downtube
ENVE In-Route Carbon Fork
ENVE In-Route Carbon Handlebars – 40cm
ENVE In-Route Carbon Stem – 80mm
Chris King Jade Aeroset – Headset
SRAM RED XPLR 1x13s UDH- Euro/US Braking
ÆRA GR|45 Carbon Wheels laced with Sapim CX-Ray spokes and brass nipples, hand-built in the UK
Schwalbe Pro One All Road Tyre, 40mm
Chris King Jade Hubs R45D
Chris King Jade Threadfit 30 DUB – Bottom Bracket
Brooks C13 Saddle
ÆRA Carbon 27.2mm Seatpost (Non-Dynamo)
Fizik Soft Touch Bar Tape

Thinking of your own bespoke build? Get in touch to arrange a test ride and discover the award winning and unrivalled ride quality of a J.Laverack.

📞 01572 503572
✉️ team@jlaverack.co.uk
🌐 www.jlaverack.co.uk/contact-us/

#JLaverack #GRiT #GravelBike #BespokeBicycle #CustomBike #TitaniumBike #FourSeasons #TheFreedomToExplore

New Bike Day!

This AM64 GRiT build pairs our understated Pave finish with Chris King’s Jade Green components — a refined touch of colour that brings the whole build together beautifully.

Built around a custom 52cm GRiT III platform, it blends off-road capability with carefully considered detailing throughout, from the engraved headbadge and Deco graphics package to the hand-built ÆRA GR|45 wheels and ENVE cockpit.

Full Specification

GRiT III AM64 – Custom 52cm frame Geometry
Pave frame finish
Engraved headbadge
Art Deco Graphics Package
3rd bottle cage mount on underside of downtube
ENVE In-Route Carbon Fork
ENVE In-Route Carbon Handlebars – 40cm
ENVE In-Route Carbon Stem – 80mm
Chris King Jade Aeroset – Headset
SRAM RED XPLR 1x13s UDH- Euro/US Braking
ÆRA GR|45 Carbon Wheels laced with Sapim CX-Ray spokes and brass nipples, hand-built in the UK
Schwalbe Pro One All Road Tyre, 40mm
Chris King Jade Hubs R45D
Chris King Jade Threadfit 30 DUB – Bottom Bracket
Brooks C13 Saddle
ÆRA Carbon 27.2mm Seatpost (Non-Dynamo)
Fizik Soft Touch Bar Tape

Thinking of your own bespoke build? Get in touch to arrange a test ride and discover the award winning and unrivalled ride quality of a J.Laverack.

📞 01572 503572
✉️ team@jlaverack.co.uk
🌐 www.jlaverack.co.uk/contact-us/

#JLaverack #GRiT #GravelBike #BespokeBicycle #CustomBike #TitaniumBike #FourSeasons #TheFreedomToExplore

20 year old @chriskingbuzz headset still getting it done!! Yes, orange is still my favorite color 🍊

#mtb #quality #bikelife #bike #mountainbike