accurat
The Data-Native Design Company.
Experiences to Connect, Intelligences to Empower.
Milan—NYC

The key visual for Venice Climate Week 2026, the result of an artistic dialogue between illustrator Emiliano Ponzi and data visualization studio Accurat, transforms hidden structures into a visual language that can be both seen and felt. Water vulnerability merges into a single narrative, transforming the complexity of global water data into forms we can perceive, interpret, and experience.
Across three interconnected layers, the work reveals shifting dimensions of Earth’s water and its fragility. What begins as data unfolds into space, shape, and movement: a passage from information to perception, from measurement to meaning.
In the dialogue between Ponzi’s illustration and Accurat’s analytical models, the invisible takes form, and form becomes a way of understanding the world.

The key visual for Venice Climate Week 2026, the result of an artistic dialogue between illustrator Emiliano Ponzi and data visualization studio Accurat, transforms hidden structures into a visual language that can be both seen and felt. Water vulnerability merges into a single narrative, transforming the complexity of global water data into forms we can perceive, interpret, and experience.
Across three interconnected layers, the work reveals shifting dimensions of Earth’s water and its fragility. What begins as data unfolds into space, shape, and movement: a passage from information to perception, from measurement to meaning.
In the dialogue between Ponzi’s illustration and Accurat’s analytical models, the invisible takes form, and form becomes a way of understanding the world.

The key visual for Venice Climate Week 2026, the result of an artistic dialogue between illustrator Emiliano Ponzi and data visualization studio Accurat, transforms hidden structures into a visual language that can be both seen and felt. Water vulnerability merges into a single narrative, transforming the complexity of global water data into forms we can perceive, interpret, and experience.
Across three interconnected layers, the work reveals shifting dimensions of Earth’s water and its fragility. What begins as data unfolds into space, shape, and movement: a passage from information to perception, from measurement to meaning.
In the dialogue between Ponzi’s illustration and Accurat’s analytical models, the invisible takes form, and form becomes a way of understanding the world.

The key visual for Venice Climate Week 2026, the result of an artistic dialogue between illustrator Emiliano Ponzi and data visualization studio Accurat, transforms hidden structures into a visual language that can be both seen and felt. Water vulnerability merges into a single narrative, transforming the complexity of global water data into forms we can perceive, interpret, and experience.
Across three interconnected layers, the work reveals shifting dimensions of Earth’s water and its fragility. What begins as data unfolds into space, shape, and movement: a passage from information to perception, from measurement to meaning.
In the dialogue between Ponzi’s illustration and Accurat’s analytical models, the invisible takes form, and form becomes a way of understanding the world.

The key visual for Venice Climate Week 2026, the result of an artistic dialogue between illustrator Emiliano Ponzi and data visualization studio Accurat, transforms hidden structures into a visual language that can be both seen and felt. Water vulnerability merges into a single narrative, transforming the complexity of global water data into forms we can perceive, interpret, and experience.
Across three interconnected layers, the work reveals shifting dimensions of Earth’s water and its fragility. What begins as data unfolds into space, shape, and movement: a passage from information to perception, from measurement to meaning.
In the dialogue between Ponzi’s illustration and Accurat’s analytical models, the invisible takes form, and form becomes a way of understanding the world.

The key visual for Venice Climate Week 2026, the result of an artistic dialogue between illustrator Emiliano Ponzi and data visualization studio Accurat, transforms hidden structures into a visual language that can be both seen and felt. Water vulnerability merges into a single narrative, transforming the complexity of global water data into forms we can perceive, interpret, and experience.
Across three interconnected layers, the work reveals shifting dimensions of Earth’s water and its fragility. What begins as data unfolds into space, shape, and movement: a passage from information to perception, from measurement to meaning.
In the dialogue between Ponzi’s illustration and Accurat’s analytical models, the invisible takes form, and form becomes a way of understanding the world.

The key visual for Venice Climate Week 2026, the result of an artistic dialogue between illustrator Emiliano Ponzi and data visualization studio Accurat, transforms hidden structures into a visual language that can be both seen and felt. Water vulnerability merges into a single narrative, transforming the complexity of global water data into forms we can perceive, interpret, and experience.
Across three interconnected layers, the work reveals shifting dimensions of Earth’s water and its fragility. What begins as data unfolds into space, shape, and movement: a passage from information to perception, from measurement to meaning.
In the dialogue between Ponzi’s illustration and Accurat’s analytical models, the invisible takes form, and form becomes a way of understanding the world.

The key visual for Venice Climate Week 2026, the result of an artistic dialogue between illustrator Emiliano Ponzi and data visualization studio Accurat, transforms hidden structures into a visual language that can be both seen and felt. Water vulnerability merges into a single narrative, transforming the complexity of global water data into forms we can perceive, interpret, and experience.
Across three interconnected layers, the work reveals shifting dimensions of Earth’s water and its fragility. What begins as data unfolds into space, shape, and movement: a passage from information to perception, from measurement to meaning.
In the dialogue between Ponzi’s illustration and Accurat’s analytical models, the invisible takes form, and form becomes a way of understanding the world.

The key visual for Venice Climate Week 2026, the result of an artistic dialogue between illustrator Emiliano Ponzi and data visualization studio Accurat, transforms hidden structures into a visual language that can be both seen and felt. Water vulnerability merges into a single narrative, transforming the complexity of global water data into forms we can perceive, interpret, and experience.
Across three interconnected layers, the work reveals shifting dimensions of Earth’s water and its fragility. What begins as data unfolds into space, shape, and movement: a passage from information to perception, from measurement to meaning.
In the dialogue between Ponzi’s illustration and Accurat’s analytical models, the invisible takes form, and form becomes a way of understanding the world.

The key visual for Venice Climate Week 2026, the result of an artistic dialogue between illustrator Emiliano Ponzi and data visualization studio Accurat, transforms hidden structures into a visual language that can be both seen and felt. Water vulnerability merges into a single narrative, transforming the complexity of global water data into forms we can perceive, interpret, and experience.
Across three interconnected layers, the work reveals shifting dimensions of Earth’s water and its fragility. What begins as data unfolds into space, shape, and movement: a passage from information to perception, from measurement to meaning.
In the dialogue between Ponzi’s illustration and Accurat’s analytical models, the invisible takes form, and form becomes a way of understanding the world.

The key visual for Venice Climate Week 2026, the result of an artistic dialogue between illustrator Emiliano Ponzi and data visualization studio Accurat, transforms hidden structures into a visual language that can be both seen and felt. Water vulnerability merges into a single narrative, transforming the complexity of global water data into forms we can perceive, interpret, and experience.
Across three interconnected layers, the work reveals shifting dimensions of Earth’s water and its fragility. What begins as data unfolds into space, shape, and movement: a passage from information to perception, from measurement to meaning.
In the dialogue between Ponzi’s illustration and Accurat’s analytical models, the invisible takes form, and form becomes a way of understanding the world.

The key visual for Venice Climate Week 2026, the result of an artistic dialogue between illustrator Emiliano Ponzi and data visualization studio Accurat, transforms hidden structures into a visual language that can be both seen and felt. Water vulnerability merges into a single narrative, transforming the complexity of global water data into forms we can perceive, interpret, and experience.
Across three interconnected layers, the work reveals shifting dimensions of Earth’s water and its fragility. What begins as data unfolds into space, shape, and movement: a passage from information to perception, from measurement to meaning.
In the dialogue between Ponzi’s illustration and Accurat’s analytical models, the invisible takes form, and form becomes a way of understanding the world.

The key visual for Venice Climate Week 2026, the result of an artistic dialogue between illustrator Emiliano Ponzi and data visualization studio Accurat, transforms hidden structures into a visual language that can be both seen and felt. Water vulnerability merges into a single narrative, transforming the complexity of global water data into forms we can perceive, interpret, and experience.
Across three interconnected layers, the work reveals shifting dimensions of Earth’s water and its fragility. What begins as data unfolds into space, shape, and movement: a passage from information to perception, from measurement to meaning.
In the dialogue between Ponzi’s illustration and Accurat’s analytical models, the invisible takes form, and form becomes a way of understanding the world.

The key visual for Venice Climate Week 2026, the result of an artistic dialogue between illustrator Emiliano Ponzi and data visualization studio Accurat, transforms hidden structures into a visual language that can be both seen and felt. Water vulnerability merges into a single narrative, transforming the complexity of global water data into forms we can perceive, interpret, and experience.
Across three interconnected layers, the work reveals shifting dimensions of Earth’s water and its fragility. What begins as data unfolds into space, shape, and movement: a passage from information to perception, from measurement to meaning.
In the dialogue between Ponzi’s illustration and Accurat’s analytical models, the invisible takes form, and form becomes a way of understanding the world.

Climate change transformed into an image suspended between poetry, inquietude, and possibility, a space where threat and hope, vulnerability and light coexist.
“Planet Aqua”, the illustration created by Emiliano Ponzi in collaboration with Accurat for the Venice Climate Week, is not simply a manifesto. It is a vision. A vision that overturns the traditional way we look at our planet: no longer an Earth defined by its landmasses, but a world shaped by water, by its vastness and its fragile balances.
It is humanity standing before the climate crisis, poised on the edge of an irreversible transformation, suspended between fear and hope, overwhelmed by a wave that may become either catastrophe or rebirth.
The project embodies the two souls of the Venice Climate Week: on one side, the evocative power of visual storytelling; on the other, the rigor of scientific analysis. The shapes, reflections, circles, and graphic signs flowing through the illustration are in fact visual translations of climate data. These datasets are not simply layered onto the artwork, but become an integral part of its visual grammar, creating a piece where imagination and scientific precision, emotion and knowledge, exist together.
Ponzi and Accurat bring to Venice a universal visual language capable of transcending cultural and linguistic boundaries. Because art does not impose an answer. It ignites an intuition.

An Italian-American designer and digital entrepreneur, Gabriele Rossi co-founded Accurat, a design firm that works at the intersection of data, technology, and innovation. At Accurat, he has led projects for major global clients including IBM, Google, Ferrari, the United Nations, and MoMA. In Brooklyn, he co-founded Salotto, a cultural and design collective.
Bringing a perspective that transforms complexity into actionable insight, his contribution will help shape new ways of understanding and addressing climate challenges where data becomes experience, awareness, and impact.
We’re pleased to announce his participation in the Venice Climate Week, where he will bring a perspective that transforms complexity into actionable insight, helping to shape new ways of understanding and addressing climate challengeswhere data becomes experience, awareness, and impact. @accuratdesign @gabrieleru

An Italian-American designer and digital entrepreneur, Gabriele Rossi co-founded Accurat, a design firm that works at the intersection of data, technology, and innovation. At Accurat, he has led projects for major global clients including IBM, Google, Ferrari, the United Nations, and MoMA. In Brooklyn, he co-founded Salotto, a cultural and design collective.
Bringing a perspective that transforms complexity into actionable insight, his contribution will help shape new ways of understanding and addressing climate challenges where data becomes experience, awareness, and impact.
We’re pleased to announce his participation in the Venice Climate Week, where he will bring a perspective that transforms complexity into actionable insight, helping to shape new ways of understanding and addressing climate challengeswhere data becomes experience, awareness, and impact. @accuratdesign @gabrieleru

An Italian-American designer and digital entrepreneur, Gabriele Rossi co-founded Accurat, a design firm that works at the intersection of data, technology, and innovation. At Accurat, he has led projects for major global clients including IBM, Google, Ferrari, the United Nations, and MoMA. In Brooklyn, he co-founded Salotto, a cultural and design collective.
Bringing a perspective that transforms complexity into actionable insight, his contribution will help shape new ways of understanding and addressing climate challenges where data becomes experience, awareness, and impact.
We’re pleased to announce his participation in the Venice Climate Week, where he will bring a perspective that transforms complexity into actionable insight, helping to shape new ways of understanding and addressing climate challengeswhere data becomes experience, awareness, and impact. @accuratdesign @gabrieleru

An Italian-American designer and digital entrepreneur, Gabriele Rossi co-founded Accurat, a design firm that works at the intersection of data, technology, and innovation. At Accurat, he has led projects for major global clients including IBM, Google, Ferrari, the United Nations, and MoMA. In Brooklyn, he co-founded Salotto, a cultural and design collective.
Bringing a perspective that transforms complexity into actionable insight, his contribution will help shape new ways of understanding and addressing climate challenges where data becomes experience, awareness, and impact.
We’re pleased to announce his participation in the Venice Climate Week, where he will bring a perspective that transforms complexity into actionable insight, helping to shape new ways of understanding and addressing climate challengeswhere data becomes experience, awareness, and impact. @accuratdesign @gabrieleru

Next stop: Digital Design Days 2026.
Our co-founder Gabriele Rossi takes the stage on May 7 with “The Death of the Deliverable: From Delivering Certainty to Deploying Judgment.”
Want a sneak peek from the talk? In the cards below: five ideas, and three video glimpses from the last 15 years of our projects — what deployables actually look like in the world.
A thesis, made operational.
May 7–9, Milan. Come find the team.
@digitaldesigndays
#DigitalDesignDays #DataNative #Deployables
Next stop: Digital Design Days 2026.
Our co-founder Gabriele Rossi takes the stage on May 7 with “The Death of the Deliverable: From Delivering Certainty to Deploying Judgment.”
Want a sneak peek from the talk? In the cards below: five ideas, and three video glimpses from the last 15 years of our projects — what deployables actually look like in the world.
A thesis, made operational.
May 7–9, Milan. Come find the team.
@digitaldesigndays
#DigitalDesignDays #DataNative #Deployables

Next stop: Digital Design Days 2026.
Our co-founder Gabriele Rossi takes the stage on May 7 with “The Death of the Deliverable: From Delivering Certainty to Deploying Judgment.”
Want a sneak peek from the talk? In the cards below: five ideas, and three video glimpses from the last 15 years of our projects — what deployables actually look like in the world.
A thesis, made operational.
May 7–9, Milan. Come find the team.
@digitaldesigndays
#DigitalDesignDays #DataNative #Deployables

Next stop: Digital Design Days 2026.
Our co-founder Gabriele Rossi takes the stage on May 7 with “The Death of the Deliverable: From Delivering Certainty to Deploying Judgment.”
Want a sneak peek from the talk? In the cards below: five ideas, and three video glimpses from the last 15 years of our projects — what deployables actually look like in the world.
A thesis, made operational.
May 7–9, Milan. Come find the team.
@digitaldesigndays
#DigitalDesignDays #DataNative #Deployables
Next stop: Digital Design Days 2026.
Our co-founder Gabriele Rossi takes the stage on May 7 with “The Death of the Deliverable: From Delivering Certainty to Deploying Judgment.”
Want a sneak peek from the talk? In the cards below: five ideas, and three video glimpses from the last 15 years of our projects — what deployables actually look like in the world.
A thesis, made operational.
May 7–9, Milan. Come find the team.
@digitaldesigndays
#DigitalDesignDays #DataNative #Deployables

Next stop: Digital Design Days 2026.
Our co-founder Gabriele Rossi takes the stage on May 7 with “The Death of the Deliverable: From Delivering Certainty to Deploying Judgment.”
Want a sneak peek from the talk? In the cards below: five ideas, and three video glimpses from the last 15 years of our projects — what deployables actually look like in the world.
A thesis, made operational.
May 7–9, Milan. Come find the team.
@digitaldesigndays
#DigitalDesignDays #DataNative #Deployables

Next stop: Digital Design Days 2026.
Our co-founder Gabriele Rossi takes the stage on May 7 with “The Death of the Deliverable: From Delivering Certainty to Deploying Judgment.”
Want a sneak peek from the talk? In the cards below: five ideas, and three video glimpses from the last 15 years of our projects — what deployables actually look like in the world.
A thesis, made operational.
May 7–9, Milan. Come find the team.
@digitaldesigndays
#DigitalDesignDays #DataNative #Deployables
Next stop: Digital Design Days 2026.
Our co-founder Gabriele Rossi takes the stage on May 7 with “The Death of the Deliverable: From Delivering Certainty to Deploying Judgment.”
Want a sneak peek from the talk? In the cards below: five ideas, and three video glimpses from the last 15 years of our projects — what deployables actually look like in the world.
A thesis, made operational.
May 7–9, Milan. Come find the team.
@digitaldesigndays
#DigitalDesignDays #DataNative #Deployables

Next stop: Digital Design Days 2026.
Our co-founder Gabriele Rossi takes the stage on May 7 with “The Death of the Deliverable: From Delivering Certainty to Deploying Judgment.”
Want a sneak peek from the talk? In the cards below: five ideas, and three video glimpses from the last 15 years of our projects — what deployables actually look like in the world.
A thesis, made operational.
May 7–9, Milan. Come find the team.
@digitaldesigndays
#DigitalDesignDays #DataNative #Deployables
The golden age of the deliverable is over.
What comes next? 💀
Gabriele Rossi.
Co-Founder, Accurat (Milan + Brooklyn).
20+ years data-native design.
IBM, Google, Gates Foundation, UN, MoMA.
Salotto cultural space (Brooklyn). Politecnico Milano.
At DDD26: "The Death of the Deliverable"
Living systems vs static files.
Compasses vs maps.
Violinist → Conductor.
DDD Milano.
⚡ 10th Anniversary Edition.
May 7–9
📌 Superstudio Village
milano.ddd.live
#DDD26
@sunnybiker_official is now live. A digital platform for global motorcycle travel—designed from the ground up to follow one principle: ride where the sun leads.
Built in collaboration with a rising Italian startup and supported by @fimlive, SunnyBiker lets users plan, navigate and share routes that adapt to real-time weather.
We at Accurat Tech supported this project end-to-end: from strategic framing and experience design to interface systems and data integration.
Our role wasn’t just to build features, but to translate a collective behavior into an intelligent, responsive product.
SunnyBiker is more than an app. It’s a data-native tool for shared movement, decentralized coordination, and better days on the road.
#AccuratTech #SunnyBiker #DataNative
@sunnybiker_official is now live. A digital platform for global motorcycle travel—designed from the ground up to follow one principle: ride where the sun leads.
Built in collaboration with a rising Italian startup and supported by @fimlive, SunnyBiker lets users plan, navigate and share routes that adapt to real-time weather.
We at Accurat Tech supported this project end-to-end: from strategic framing and experience design to interface systems and data integration.
Our role wasn’t just to build features, but to translate a collective behavior into an intelligent, responsive product.
SunnyBiker is more than an app. It’s a data-native tool for shared movement, decentralized coordination, and better days on the road.
#AccuratTech #SunnyBiker #DataNative

@sunnybiker_official is now live. A digital platform for global motorcycle travel—designed from the ground up to follow one principle: ride where the sun leads.
Built in collaboration with a rising Italian startup and supported by @fimlive, SunnyBiker lets users plan, navigate and share routes that adapt to real-time weather.
We at Accurat Tech supported this project end-to-end: from strategic framing and experience design to interface systems and data integration.
Our role wasn’t just to build features, but to translate a collective behavior into an intelligent, responsive product.
SunnyBiker is more than an app. It’s a data-native tool for shared movement, decentralized coordination, and better days on the road.
#AccuratTech #SunnyBiker #DataNative

@sunnybiker_official is now live. A digital platform for global motorcycle travel—designed from the ground up to follow one principle: ride where the sun leads.
Built in collaboration with a rising Italian startup and supported by @fimlive, SunnyBiker lets users plan, navigate and share routes that adapt to real-time weather.
We at Accurat Tech supported this project end-to-end: from strategic framing and experience design to interface systems and data integration.
Our role wasn’t just to build features, but to translate a collective behavior into an intelligent, responsive product.
SunnyBiker is more than an app. It’s a data-native tool for shared movement, decentralized coordination, and better days on the road.
#AccuratTech #SunnyBiker #DataNative
@sunnybiker_official is now live. A digital platform for global motorcycle travel—designed from the ground up to follow one principle: ride where the sun leads.
Built in collaboration with a rising Italian startup and supported by @fimlive, SunnyBiker lets users plan, navigate and share routes that adapt to real-time weather.
We at Accurat Tech supported this project end-to-end: from strategic framing and experience design to interface systems and data integration.
Our role wasn’t just to build features, but to translate a collective behavior into an intelligent, responsive product.
SunnyBiker is more than an app. It’s a data-native tool for shared movement, decentralized coordination, and better days on the road.
#AccuratTech #SunnyBiker #DataNative

@sunnybiker_official is now live. A digital platform for global motorcycle travel—designed from the ground up to follow one principle: ride where the sun leads.
Built in collaboration with a rising Italian startup and supported by @fimlive, SunnyBiker lets users plan, navigate and share routes that adapt to real-time weather.
We at Accurat Tech supported this project end-to-end: from strategic framing and experience design to interface systems and data integration.
Our role wasn’t just to build features, but to translate a collective behavior into an intelligent, responsive product.
SunnyBiker is more than an app. It’s a data-native tool for shared movement, decentralized coordination, and better days on the road.
#AccuratTech #SunnyBiker #DataNative

@sunnybiker_official is now live. A digital platform for global motorcycle travel—designed from the ground up to follow one principle: ride where the sun leads.
Built in collaboration with a rising Italian startup and supported by @fimlive, SunnyBiker lets users plan, navigate and share routes that adapt to real-time weather.
We at Accurat Tech supported this project end-to-end: from strategic framing and experience design to interface systems and data integration.
Our role wasn’t just to build features, but to translate a collective behavior into an intelligent, responsive product.
SunnyBiker is more than an app. It’s a data-native tool for shared movement, decentralized coordination, and better days on the road.
#AccuratTech #SunnyBiker #DataNative
@sunnybiker_official is now live. A digital platform for global motorcycle travel—designed from the ground up to follow one principle: ride where the sun leads.
Built in collaboration with a rising Italian startup and supported by @fimlive, SunnyBiker lets users plan, navigate and share routes that adapt to real-time weather.
We at Accurat Tech supported this project end-to-end: from strategic framing and experience design to interface systems and data integration.
Our role wasn’t just to build features, but to translate a collective behavior into an intelligent, responsive product.
SunnyBiker is more than an app. It’s a data-native tool for shared movement, decentralized coordination, and better days on the road.
#AccuratTech #SunnyBiker #DataNative
@sunnybiker_official is now live. A digital platform for global motorcycle travel—designed from the ground up to follow one principle: ride where the sun leads.
Built in collaboration with a rising Italian startup and supported by @fimlive, SunnyBiker lets users plan, navigate and share routes that adapt to real-time weather.
We at Accurat Tech supported this project end-to-end: from strategic framing and experience design to interface systems and data integration.
Our role wasn’t just to build features, but to translate a collective behavior into an intelligent, responsive product.
SunnyBiker is more than an app. It’s a data-native tool for shared movement, decentralized coordination, and better days on the road.
#AccuratTech #SunnyBiker #DataNative

@sunnybiker_official is now live. A digital platform for global motorcycle travel—designed from the ground up to follow one principle: ride where the sun leads.
Built in collaboration with a rising Italian startup and supported by @fimlive, SunnyBiker lets users plan, navigate and share routes that adapt to real-time weather.
We at Accurat Tech supported this project end-to-end: from strategic framing and experience design to interface systems and data integration.
Our role wasn’t just to build features, but to translate a collective behavior into an intelligent, responsive product.
SunnyBiker is more than an app. It’s a data-native tool for shared movement, decentralized coordination, and better days on the road.
#AccuratTech #SunnyBiker #DataNative
How do you map an infrastructure that's designed to be invisible?
For Unlocking the Grid, a partnership between the New York Times's T Brand Studio ( @tbrandstudio ) and Siemens Energy, we translated the U.S. electric system into a scrollytelling experience where readers don't just learn about the grid. They move through it. Data becomes space, geography becomes story.
A data-native approach means preserving complexity while making it navigable. We didn't reduce the system; we revealed its structure by designing its rhythm. The result is an adaptable, dynamic framework for geography-driven storytelling.
"The story became a solid foundation for imagining a versatile and widely applicable map-based storytelling experience, one that T Brand Studio can readily tailor to other contexts."
Tommaso Renzini ( @roneytoney265 ), Design Director - Accurat Studio
#DataHumanism #EditorialDesign #Scrollytelling #Infrastructure #AccuratStudio #NewYorkTimes
How do you map an infrastructure that's designed to be invisible?
For Unlocking the Grid, a partnership between the New York Times's T Brand Studio ( @tbrandstudio ) and Siemens Energy, we translated the U.S. electric system into a scrollytelling experience where readers don't just learn about the grid. They move through it. Data becomes space, geography becomes story.
A data-native approach means preserving complexity while making it navigable. We didn't reduce the system; we revealed its structure by designing its rhythm. The result is an adaptable, dynamic framework for geography-driven storytelling.
"The story became a solid foundation for imagining a versatile and widely applicable map-based storytelling experience, one that T Brand Studio can readily tailor to other contexts."
Tommaso Renzini ( @roneytoney265 ), Design Director - Accurat Studio
#DataHumanism #EditorialDesign #Scrollytelling #Infrastructure #AccuratStudio #NewYorkTimes

How do you map an infrastructure that's designed to be invisible?
For Unlocking the Grid, a partnership between the New York Times's T Brand Studio ( @tbrandstudio ) and Siemens Energy, we translated the U.S. electric system into a scrollytelling experience where readers don't just learn about the grid. They move through it. Data becomes space, geography becomes story.
A data-native approach means preserving complexity while making it navigable. We didn't reduce the system; we revealed its structure by designing its rhythm. The result is an adaptable, dynamic framework for geography-driven storytelling.
"The story became a solid foundation for imagining a versatile and widely applicable map-based storytelling experience, one that T Brand Studio can readily tailor to other contexts."
Tommaso Renzini ( @roneytoney265 ), Design Director - Accurat Studio
#DataHumanism #EditorialDesign #Scrollytelling #Infrastructure #AccuratStudio #NewYorkTimes

How do you map an infrastructure that's designed to be invisible?
For Unlocking the Grid, a partnership between the New York Times's T Brand Studio ( @tbrandstudio ) and Siemens Energy, we translated the U.S. electric system into a scrollytelling experience where readers don't just learn about the grid. They move through it. Data becomes space, geography becomes story.
A data-native approach means preserving complexity while making it navigable. We didn't reduce the system; we revealed its structure by designing its rhythm. The result is an adaptable, dynamic framework for geography-driven storytelling.
"The story became a solid foundation for imagining a versatile and widely applicable map-based storytelling experience, one that T Brand Studio can readily tailor to other contexts."
Tommaso Renzini ( @roneytoney265 ), Design Director - Accurat Studio
#DataHumanism #EditorialDesign #Scrollytelling #Infrastructure #AccuratStudio #NewYorkTimes

How do you map an infrastructure that's designed to be invisible?
For Unlocking the Grid, a partnership between the New York Times's T Brand Studio ( @tbrandstudio ) and Siemens Energy, we translated the U.S. electric system into a scrollytelling experience where readers don't just learn about the grid. They move through it. Data becomes space, geography becomes story.
A data-native approach means preserving complexity while making it navigable. We didn't reduce the system; we revealed its structure by designing its rhythm. The result is an adaptable, dynamic framework for geography-driven storytelling.
"The story became a solid foundation for imagining a versatile and widely applicable map-based storytelling experience, one that T Brand Studio can readily tailor to other contexts."
Tommaso Renzini ( @roneytoney265 ), Design Director - Accurat Studio
#DataHumanism #EditorialDesign #Scrollytelling #Infrastructure #AccuratStudio #NewYorkTimes

How do you map an infrastructure that's designed to be invisible?
For Unlocking the Grid, a partnership between the New York Times's T Brand Studio ( @tbrandstudio ) and Siemens Energy, we translated the U.S. electric system into a scrollytelling experience where readers don't just learn about the grid. They move through it. Data becomes space, geography becomes story.
A data-native approach means preserving complexity while making it navigable. We didn't reduce the system; we revealed its structure by designing its rhythm. The result is an adaptable, dynamic framework for geography-driven storytelling.
"The story became a solid foundation for imagining a versatile and widely applicable map-based storytelling experience, one that T Brand Studio can readily tailor to other contexts."
Tommaso Renzini ( @roneytoney265 ), Design Director - Accurat Studio
#DataHumanism #EditorialDesign #Scrollytelling #Infrastructure #AccuratStudio #NewYorkTimes
How do you map an infrastructure that's designed to be invisible?
For Unlocking the Grid, a partnership between the New York Times's T Brand Studio ( @tbrandstudio ) and Siemens Energy, we translated the U.S. electric system into a scrollytelling experience where readers don't just learn about the grid. They move through it. Data becomes space, geography becomes story.
A data-native approach means preserving complexity while making it navigable. We didn't reduce the system; we revealed its structure by designing its rhythm. The result is an adaptable, dynamic framework for geography-driven storytelling.
"The story became a solid foundation for imagining a versatile and widely applicable map-based storytelling experience, one that T Brand Studio can readily tailor to other contexts."
Tommaso Renzini ( @roneytoney265 ), Design Director - Accurat Studio
#DataHumanism #EditorialDesign #Scrollytelling #Infrastructure #AccuratStudio #NewYorkTimes

How do you map an infrastructure that's designed to be invisible?
For Unlocking the Grid, a partnership between the New York Times's T Brand Studio ( @tbrandstudio ) and Siemens Energy, we translated the U.S. electric system into a scrollytelling experience where readers don't just learn about the grid. They move through it. Data becomes space, geography becomes story.
A data-native approach means preserving complexity while making it navigable. We didn't reduce the system; we revealed its structure by designing its rhythm. The result is an adaptable, dynamic framework for geography-driven storytelling.
"The story became a solid foundation for imagining a versatile and widely applicable map-based storytelling experience, one that T Brand Studio can readily tailor to other contexts."
Tommaso Renzini ( @roneytoney265 ), Design Director - Accurat Studio
#DataHumanism #EditorialDesign #Scrollytelling #Infrastructure #AccuratStudio #NewYorkTimes
How do you map an infrastructure that's designed to be invisible?
For Unlocking the Grid, a partnership between the New York Times's T Brand Studio ( @tbrandstudio ) and Siemens Energy, we translated the U.S. electric system into a scrollytelling experience where readers don't just learn about the grid. They move through it. Data becomes space, geography becomes story.
A data-native approach means preserving complexity while making it navigable. We didn't reduce the system; we revealed its structure by designing its rhythm. The result is an adaptable, dynamic framework for geography-driven storytelling.
"The story became a solid foundation for imagining a versatile and widely applicable map-based storytelling experience, one that T Brand Studio can readily tailor to other contexts."
Tommaso Renzini ( @roneytoney265 ), Design Director - Accurat Studio
#DataHumanism #EditorialDesign #Scrollytelling #Infrastructure #AccuratStudio #NewYorkTimes

How do you map an infrastructure that's designed to be invisible?
For Unlocking the Grid, a partnership between the New York Times's T Brand Studio ( @tbrandstudio ) and Siemens Energy, we translated the U.S. electric system into a scrollytelling experience where readers don't just learn about the grid. They move through it. Data becomes space, geography becomes story.
A data-native approach means preserving complexity while making it navigable. We didn't reduce the system; we revealed its structure by designing its rhythm. The result is an adaptable, dynamic framework for geography-driven storytelling.
"The story became a solid foundation for imagining a versatile and widely applicable map-based storytelling experience, one that T Brand Studio can readily tailor to other contexts."
Tommaso Renzini ( @roneytoney265 ), Design Director - Accurat Studio
#DataHumanism #EditorialDesign #Scrollytelling #Infrastructure #AccuratStudio #NewYorkTimes
How do you map an infrastructure that's designed to be invisible?
For Unlocking the Grid, a partnership between the New York Times's T Brand Studio ( @tbrandstudio ) and Siemens Energy, we translated the U.S. electric system into a scrollytelling experience where readers don't just learn about the grid. They move through it. Data becomes space, geography becomes story.
A data-native approach means preserving complexity while making it navigable. We didn't reduce the system; we revealed its structure by designing its rhythm. The result is an adaptable, dynamic framework for geography-driven storytelling.
"The story became a solid foundation for imagining a versatile and widely applicable map-based storytelling experience, one that T Brand Studio can readily tailor to other contexts."
Tommaso Renzini ( @roneytoney265 ), Design Director - Accurat Studio
#DataHumanism #EditorialDesign #Scrollytelling #Infrastructure #AccuratStudio #NewYorkTimes

How do you map an infrastructure that's designed to be invisible?
For Unlocking the Grid, a partnership between the New York Times's T Brand Studio ( @tbrandstudio ) and Siemens Energy, we translated the U.S. electric system into a scrollytelling experience where readers don't just learn about the grid. They move through it. Data becomes space, geography becomes story.
A data-native approach means preserving complexity while making it navigable. We didn't reduce the system; we revealed its structure by designing its rhythm. The result is an adaptable, dynamic framework for geography-driven storytelling.
"The story became a solid foundation for imagining a versatile and widely applicable map-based storytelling experience, one that T Brand Studio can readily tailor to other contexts."
Tommaso Renzini ( @roneytoney265 ), Design Director - Accurat Studio
#DataHumanism #EditorialDesign #Scrollytelling #Infrastructure #AccuratStudio #NewYorkTimes
We partnered with Triennale Milano to design Insight: a digital archive system that transforms cultural heritage into a visual, navigable and inclusive experience.
We created a platform where users, from researchers to the general public, can generate moodboards from archival palettes, follow guided thematic journeys, and explore content through custom search filters.
On-site, an AR layer activates the archive within the museum, connecting past and present through data-native interaction.
“We imagined the archive not as a static collection, but as a living tool — one that invites exploration through design, not instruction — a comprehensible and stimulating place, even for those exploring it for the first time.” Irene Trotta, Project Lead, Accurat.
This project reflects our approach to cultural design: we don’t just build interfaces — we design systems to make memory visible, searchable, and alive.
#datanative #accuratstudio #archive

We partnered with Triennale Milano to design Insight: a digital archive system that transforms cultural heritage into a visual, navigable and inclusive experience.
We created a platform where users, from researchers to the general public, can generate moodboards from archival palettes, follow guided thematic journeys, and explore content through custom search filters.
On-site, an AR layer activates the archive within the museum, connecting past and present through data-native interaction.
“We imagined the archive not as a static collection, but as a living tool — one that invites exploration through design, not instruction — a comprehensible and stimulating place, even for those exploring it for the first time.” Irene Trotta, Project Lead, Accurat.
This project reflects our approach to cultural design: we don’t just build interfaces — we design systems to make memory visible, searchable, and alive.
#datanative #accuratstudio #archive

We partnered with Triennale Milano to design Insight: a digital archive system that transforms cultural heritage into a visual, navigable and inclusive experience.
We created a platform where users, from researchers to the general public, can generate moodboards from archival palettes, follow guided thematic journeys, and explore content through custom search filters.
On-site, an AR layer activates the archive within the museum, connecting past and present through data-native interaction.
“We imagined the archive not as a static collection, but as a living tool — one that invites exploration through design, not instruction — a comprehensible and stimulating place, even for those exploring it for the first time.” Irene Trotta, Project Lead, Accurat.
This project reflects our approach to cultural design: we don’t just build interfaces — we design systems to make memory visible, searchable, and alive.
#datanative #accuratstudio #archive
We partnered with Triennale Milano to design Insight: a digital archive system that transforms cultural heritage into a visual, navigable and inclusive experience.
We created a platform where users, from researchers to the general public, can generate moodboards from archival palettes, follow guided thematic journeys, and explore content through custom search filters.
On-site, an AR layer activates the archive within the museum, connecting past and present through data-native interaction.
“We imagined the archive not as a static collection, but as a living tool — one that invites exploration through design, not instruction — a comprehensible and stimulating place, even for those exploring it for the first time.” Irene Trotta, Project Lead, Accurat.
This project reflects our approach to cultural design: we don’t just build interfaces — we design systems to make memory visible, searchable, and alive.
#datanative #accuratstudio #archive
We partnered with Triennale Milano to design Insight: a digital archive system that transforms cultural heritage into a visual, navigable and inclusive experience.
We created a platform where users, from researchers to the general public, can generate moodboards from archival palettes, follow guided thematic journeys, and explore content through custom search filters.
On-site, an AR layer activates the archive within the museum, connecting past and present through data-native interaction.
“We imagined the archive not as a static collection, but as a living tool — one that invites exploration through design, not instruction — a comprehensible and stimulating place, even for those exploring it for the first time.” Irene Trotta, Project Lead, Accurat.
This project reflects our approach to cultural design: we don’t just build interfaces — we design systems to make memory visible, searchable, and alive.
#datanative #accuratstudio #archive
We partnered with Triennale Milano to design Insight: a digital archive system that transforms cultural heritage into a visual, navigable and inclusive experience.
We created a platform where users, from researchers to the general public, can generate moodboards from archival palettes, follow guided thematic journeys, and explore content through custom search filters.
On-site, an AR layer activates the archive within the museum, connecting past and present through data-native interaction.
“We imagined the archive not as a static collection, but as a living tool — one that invites exploration through design, not instruction — a comprehensible and stimulating place, even for those exploring it for the first time.” Irene Trotta, Project Lead, Accurat.
This project reflects our approach to cultural design: we don’t just build interfaces — we design systems to make memory visible, searchable, and alive.
#datanative #accuratstudio #archive
We partnered with Triennale Milano to design Insight: a digital archive system that transforms cultural heritage into a visual, navigable and inclusive experience.
We created a platform where users, from researchers to the general public, can generate moodboards from archival palettes, follow guided thematic journeys, and explore content through custom search filters.
On-site, an AR layer activates the archive within the museum, connecting past and present through data-native interaction.
“We imagined the archive not as a static collection, but as a living tool — one that invites exploration through design, not instruction — a comprehensible and stimulating place, even for those exploring it for the first time.” Irene Trotta, Project Lead, Accurat.
This project reflects our approach to cultural design: we don’t just build interfaces — we design systems to make memory visible, searchable, and alive.
#datanative #accuratstudio #archive

We partnered with Triennale Milano to design Insight: a digital archive system that transforms cultural heritage into a visual, navigable and inclusive experience.
We created a platform where users, from researchers to the general public, can generate moodboards from archival palettes, follow guided thematic journeys, and explore content through custom search filters.
On-site, an AR layer activates the archive within the museum, connecting past and present through data-native interaction.
“We imagined the archive not as a static collection, but as a living tool — one that invites exploration through design, not instruction — a comprehensible and stimulating place, even for those exploring it for the first time.” Irene Trotta, Project Lead, Accurat.
This project reflects our approach to cultural design: we don’t just build interfaces — we design systems to make memory visible, searchable, and alive.
#datanative #accuratstudio #archive

We partnered with Triennale Milano to design Insight: a digital archive system that transforms cultural heritage into a visual, navigable and inclusive experience.
We created a platform where users, from researchers to the general public, can generate moodboards from archival palettes, follow guided thematic journeys, and explore content through custom search filters.
On-site, an AR layer activates the archive within the museum, connecting past and present through data-native interaction.
“We imagined the archive not as a static collection, but as a living tool — one that invites exploration through design, not instruction — a comprehensible and stimulating place, even for those exploring it for the first time.” Irene Trotta, Project Lead, Accurat.
This project reflects our approach to cultural design: we don’t just build interfaces — we design systems to make memory visible, searchable, and alive.
#datanative #accuratstudio #archive
We partnered with Triennale Milano to design Insight: a digital archive system that transforms cultural heritage into a visual, navigable and inclusive experience.
We created a platform where users, from researchers to the general public, can generate moodboards from archival palettes, follow guided thematic journeys, and explore content through custom search filters.
On-site, an AR layer activates the archive within the museum, connecting past and present through data-native interaction.
“We imagined the archive not as a static collection, but as a living tool — one that invites exploration through design, not instruction — a comprehensible and stimulating place, even for those exploring it for the first time.” Irene Trotta, Project Lead, Accurat.
This project reflects our approach to cultural design: we don’t just build interfaces — we design systems to make memory visible, searchable, and alive.
#datanative #accuratstudio #archive
We partnered with Triennale Milano to design Insight: a digital archive system that transforms cultural heritage into a visual, navigable and inclusive experience.
We created a platform where users, from researchers to the general public, can generate moodboards from archival palettes, follow guided thematic journeys, and explore content through custom search filters.
On-site, an AR layer activates the archive within the museum, connecting past and present through data-native interaction.
“We imagined the archive not as a static collection, but as a living tool — one that invites exploration through design, not instruction — a comprehensible and stimulating place, even for those exploring it for the first time.” Irene Trotta, Project Lead, Accurat.
This project reflects our approach to cultural design: we don’t just build interfaces — we design systems to make memory visible, searchable, and alive.
#datanative #accuratstudio #archive
Hello there, we’re excited to connect with you! 💖
Want to join Accurat?
We're opening new internship opportunities in Milan!
Data & Experience Design Intern → 1 position, starting from November
Hit the link in bio to apply!

Hello there, we’re excited to connect with you! 💖
Want to join Accurat?
We're opening new internship opportunities in Milan!
Data & Experience Design Intern → 1 position, starting from November
Hit the link in bio to apply!

Hello there, we’re excited to connect with you! 💖
Want to join Accurat?
We're opening new internship opportunities in Milan!
Data & Experience Design Intern → 1 position, starting from November
Hit the link in bio to apply!

Anche quest’anno Internet Festival ( @internetfest ) invita il suo pubblico a raccontarsi attraverso i dati con Umanità Digitale.
In questa edizione il #DataPortrait esplora le percezioni legate a intelligenza artificiale e quantum computing.
Dal 9 al 12 ottobre, cerca i QR code nei diversi spazi del festival, compila il questionario e ritira la tua spilla personalizzata all’Infopoint alle Logge dei Banchi.
Un progetto ideato da Accurat Studio in collaborazione con il Dipartimento di Informatica dell’Università di Pisa.
#DataPortrait #DataNative #AccuratStudio

Anche quest’anno Internet Festival ( @internetfest ) invita il suo pubblico a raccontarsi attraverso i dati con Umanità Digitale.
In questa edizione il #DataPortrait esplora le percezioni legate a intelligenza artificiale e quantum computing.
Dal 9 al 12 ottobre, cerca i QR code nei diversi spazi del festival, compila il questionario e ritira la tua spilla personalizzata all’Infopoint alle Logge dei Banchi.
Un progetto ideato da Accurat Studio in collaborazione con il Dipartimento di Informatica dell’Università di Pisa.
#DataPortrait #DataNative #AccuratStudio
Anche quest’anno Internet Festival ( @internetfest ) invita il suo pubblico a raccontarsi attraverso i dati con Umanità Digitale.
In questa edizione il #DataPortrait esplora le percezioni legate a intelligenza artificiale e quantum computing.
Dal 9 al 12 ottobre, cerca i QR code nei diversi spazi del festival, compila il questionario e ritira la tua spilla personalizzata all’Infopoint alle Logge dei Banchi.
Un progetto ideato da Accurat Studio in collaborazione con il Dipartimento di Informatica dell’Università di Pisa.
#DataPortrait #DataNative #AccuratStudio
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