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“I worked with some of the best noses in fragrance. I wanted to create fragrances with depth, a little complexity, and give all my guys the confidence to walk into any room and handle that room with confidence and gratitude.” - @therock

Introducing the PAPATUI Luxury Cologne collection. Three scents. Three moods. One new standard for men’s fragrance.

Find your new go-to scent at @target today.

Introducing the PAPATUI Luxury Cologne collection. Three incredible scents — P-01, P-07, and P-21. Crafted with world-class perfumers, layered with depth and sophistication. Luxury without the luxury markup.

P-01: Leather & Woods
P-07: Amber & Cypress
P-21: Smoke & Bourbon

Meet your new favorite colognes today at @target.

Introducing the PAPATUI Luxury Cologne collection. Three incredible scents — P-01, P-07, and P-21. Crafted with world-class perfumers, layered with depth and sophistication. Luxury without the luxury markup.

P-01: Leather & Woods
P-07: Amber & Cypress
P-21: Smoke & Bourbon

Meet your new favorite colognes today at @target.

Introducing the PAPATUI Luxury Cologne collection. Three incredible scents — P-01, P-07, and P-21. Crafted with world-class perfumers, layered with depth and sophistication. Luxury without the luxury markup.

P-01: Leather & Woods
P-07: Amber & Cypress
P-21: Smoke & Bourbon

Meet your new favorite colognes today at @target.

Introducing the PAPATUI Luxury Cologne collection. Three incredible scents — P-01, P-07, and P-21. Crafted with world-class perfumers, layered with depth and sophistication. Luxury without the luxury markup.

P-01: Leather & Woods
P-07: Amber & Cypress
P-21: Smoke & Bourbon

Meet your new favorite colognes today at @target.

This past weekend, PAPATUI pulled up to the New York Empire State Tattoo Expo for three days of nonstop ink, artistry, and unforgettable moments.

From live tattoo sessions with award-winning tattoo artist Yomico Moreno (@yomicoart), to meeting tattoo enthusiasts from all over the globe, the vibes all weekend long were unreal.

Thanks to everyone who stopped by and checked out the PAPATUI Tattoo Care lineup.🔥

POV: We’re somewhere between “vacation mode” and “became the beach.”

PAPATUI Daily Moisturizer with SPF30 mineral sunscreen is lightweight, non-greasy, and perfect for any day in the sun.

Shop now at @target.

Ink. Art. NYC. ⚡️

Our @PAPATUI_ is pulling up to the New York Empire State Tattoo Expo, May 22–24.

Come watch my tattoo artist @yomicoart tattoo live on Saturday and explore the full PAPATUI tattoo care collection all weekend long.

My brother Yomico’s artistry is extraordinary, come check him out.

And swing by the booth and PAPATUI will send you home with some free gear 👊🏾

#EmpireStateTattooExpo
#NYC
#PAPATUI

It’s spring season, and PAPATUI is here for it!

PAPATUI Daily Moisturizer with SPF 30 Mineral Sunscreen delivers lightweight hydration, non-greasy daily mineral sun protection. Designed specifically for guys and every sport under the sun.

Drop it in your sports bag today and stay protected, no matter what the sport or season.

Is it the holiday weekend yet? ☀️

Lush Coconut is the scent of choice for those warmer weather days.

Cool off and stay fresh with PAPATUI’s Lush Coconut scent @walmart today.

Holy smokes 🙏🏾🔥👊🏾

First day of sales on @amazon and you completely sold @papatui_ out!!!

We’re growing nicely, but the best part of all this is seeing all my dudes take great care of themselves!!! Keep it up my guys, we only get one skin 🤜🏾🤛🏼

#papatui
#oneskin
@amazon

Run like you’ve got somewhere to be.

Deo Spray keeps pace from first step to final stride. Lace up, lock in, keep moving with our award-winning scents. 🏃💨

Did we just become best friends? @papatui_

#golf #pgachampionship #golfer #golfswing #golfing

That’s one way to spend a Saturday 🙌 @papatui_

#golf #pgachampionship #pga #golflife #golfer

House Rule #8: Use Protection.

Our house, our rules. And here, protection means putting on your PAPATUI Daily Moisturizer + SPF 30 Mineral Sunscreen before you step outside.

Lightweight hydration + broad-spectrum SPF protection built for everyday wear. ☀️

Check it out for yourself, now available at Target.