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firstrounduc

First Round

A one-day showcase of original presentations made to clients showing initial design explorations for logo, identity, and branding projects. By @ucllc

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New York, May 8, 2026

Coming from Montreal, Canada, Ugo Varin LaChapelle @ugo.lachapelle and Léo Breton-Allaire @leoallaire from @caserne presented their work with long-standing client Le Musée des Beaux Arts de Montréal. They shared that within their team every project undergoes three phases: conception of two creative directions, design and development of the chosen concept, and production/delivery.

They see their territories and explorations as “creative hypotheses” while approaching typography as a central and foundational component of their work while building from a collection of assets to the full identity language; these are nicely packaged in the end with a full universe recap that includes assets and inspirational imagery in unison.

They also provided a warning of sorts: Having to work in French and English always doubles the work, but not the budget.

#firstroundNYC #2026 #branding #identity #conference newyork 
Photos by @sofianegron


6
35 minutes ago


New York, May 8, 2026

Coming from Montreal, Canada, Ugo Varin LaChapelle @ugo.lachapelle and Léo Breton-Allaire @leoallaire from @caserne presented their work with long-standing client Le Musée des Beaux Arts de Montréal. They shared that within their team every project undergoes three phases: conception of two creative directions, design and development of the chosen concept, and production/delivery.

They see their territories and explorations as “creative hypotheses” while approaching typography as a central and foundational component of their work while building from a collection of assets to the full identity language; these are nicely packaged in the end with a full universe recap that includes assets and inspirational imagery in unison.

They also provided a warning of sorts: Having to work in French and English always doubles the work, but not the budget.

#firstroundNYC #2026 #branding #identity #conference newyork 
Photos by @sofianegron


6
35 minutes ago

New York, May 8, 2026

Coming from Montreal, Canada, Ugo Varin LaChapelle @ugo.lachapelle and Léo Breton-Allaire @leoallaire from @caserne presented their work with long-standing client Le Musée des Beaux Arts de Montréal. They shared that within their team every project undergoes three phases: conception of two creative directions, design and development of the chosen concept, and production/delivery.

They see their territories and explorations as “creative hypotheses” while approaching typography as a central and foundational component of their work while building from a collection of assets to the full identity language; these are nicely packaged in the end with a full universe recap that includes assets and inspirational imagery in unison.

They also provided a warning of sorts: Having to work in French and English always doubles the work, but not the budget.

#firstroundNYC #2026 #branding #identity #conference newyork 
Photos by @sofianegron


6
35 minutes ago

New York, May 8, 2026

Coming from Montreal, Canada, Ugo Varin LaChapelle @ugo.lachapelle and Léo Breton-Allaire @leoallaire from @caserne presented their work with long-standing client Le Musée des Beaux Arts de Montréal. They shared that within their team every project undergoes three phases: conception of two creative directions, design and development of the chosen concept, and production/delivery.

They see their territories and explorations as “creative hypotheses” while approaching typography as a central and foundational component of their work while building from a collection of assets to the full identity language; these are nicely packaged in the end with a full universe recap that includes assets and inspirational imagery in unison.

They also provided a warning of sorts: Having to work in French and English always doubles the work, but not the budget.

#firstroundNYC #2026 #branding #identity #conference newyork 
Photos by @sofianegron


6
35 minutes ago

New York, May 8, 2026

Coming from Montreal, Canada, Ugo Varin LaChapelle @ugo.lachapelle and Léo Breton-Allaire @leoallaire from @caserne presented their work with long-standing client Le Musée des Beaux Arts de Montréal. They shared that within their team every project undergoes three phases: conception of two creative directions, design and development of the chosen concept, and production/delivery.

They see their territories and explorations as “creative hypotheses” while approaching typography as a central and foundational component of their work while building from a collection of assets to the full identity language; these are nicely packaged in the end with a full universe recap that includes assets and inspirational imagery in unison.

They also provided a warning of sorts: Having to work in French and English always doubles the work, but not the budget.

#firstroundNYC #2026 #branding #identity #conference newyork 
Photos by @sofianegron


6
35 minutes ago

New York, May 8, 2026

Coming from Montreal, Canada, Ugo Varin LaChapelle @ugo.lachapelle and Léo Breton-Allaire @leoallaire from @caserne presented their work with long-standing client Le Musée des Beaux Arts de Montréal. They shared that within their team every project undergoes three phases: conception of two creative directions, design and development of the chosen concept, and production/delivery.

They see their territories and explorations as “creative hypotheses” while approaching typography as a central and foundational component of their work while building from a collection of assets to the full identity language; these are nicely packaged in the end with a full universe recap that includes assets and inspirational imagery in unison.

They also provided a warning of sorts: Having to work in French and English always doubles the work, but not the budget.

#firstroundNYC #2026 #branding #identity #conference newyork 
Photos by @sofianegron


6
35 minutes ago

New York, May 8, 2026

Coming from Montreal, Canada, Ugo Varin LaChapelle @ugo.lachapelle and Léo Breton-Allaire @leoallaire from @caserne presented their work with long-standing client Le Musée des Beaux Arts de Montréal. They shared that within their team every project undergoes three phases: conception of two creative directions, design and development of the chosen concept, and production/delivery.

They see their territories and explorations as “creative hypotheses” while approaching typography as a central and foundational component of their work while building from a collection of assets to the full identity language; these are nicely packaged in the end with a full universe recap that includes assets and inspirational imagery in unison.

They also provided a warning of sorts: Having to work in French and English always doubles the work, but not the budget.

#firstroundNYC #2026 #branding #identity #conference newyork 
Photos by @sofianegron


6
35 minutes ago

New York, May 8, 2026

Coming from Montreal, Canada, Ugo Varin LaChapelle @ugo.lachapelle and Léo Breton-Allaire @leoallaire from @caserne presented their work with long-standing client Le Musée des Beaux Arts de Montréal. They shared that within their team every project undergoes three phases: conception of two creative directions, design and development of the chosen concept, and production/delivery.

They see their territories and explorations as “creative hypotheses” while approaching typography as a central and foundational component of their work while building from a collection of assets to the full identity language; these are nicely packaged in the end with a full universe recap that includes assets and inspirational imagery in unison.

They also provided a warning of sorts: Having to work in French and English always doubles the work, but not the budget.

#firstroundNYC #2026 #branding #identity #conference newyork 
Photos by @sofianegron


6
35 minutes ago


New York, May 8, 2026

With key words for the title treatment, Emily Oberman @emilyoberman from @pentagramdesign and her team got to work on the design for “ELVIS, A film by Baz Luhrmann”. After collecting a slew of references they presented 10 options that incorporated all the things at various levels — each option named because this particular client with whom they have worked before likes it when they do that. If there is one thing Emily has learned is that in Hollywood they love a thousand options… no way can you show up with just three, let alone a single solution. And not only that, but they show everything in-situ across many, many applications. In this case this included everything from movie posters to set chairs that were then bundled up into a visual summary of options. All in all, the project took seven rounds of revisions! Knowing that entertainment clients just want more, and more, and more whlist clouded in secrecy is good insider information to have.

#firstround #firstroundNYC #2026 #ucllc #branding identity conference newyork
Photos by @sofianegron


23
1
21 hours ago

New York, May 8, 2026

With key words for the title treatment, Emily Oberman @emilyoberman from @pentagramdesign and her team got to work on the design for “ELVIS, A film by Baz Luhrmann”. After collecting a slew of references they presented 10 options that incorporated all the things at various levels — each option named because this particular client with whom they have worked before likes it when they do that. If there is one thing Emily has learned is that in Hollywood they love a thousand options… no way can you show up with just three, let alone a single solution. And not only that, but they show everything in-situ across many, many applications. In this case this included everything from movie posters to set chairs that were then bundled up into a visual summary of options. All in all, the project took seven rounds of revisions! Knowing that entertainment clients just want more, and more, and more whlist clouded in secrecy is good insider information to have.

#firstround #firstroundNYC #2026 #ucllc #branding identity conference newyork
Photos by @sofianegron


23
1
21 hours ago

New York, May 8, 2026

With key words for the title treatment, Emily Oberman @emilyoberman from @pentagramdesign and her team got to work on the design for “ELVIS, A film by Baz Luhrmann”. After collecting a slew of references they presented 10 options that incorporated all the things at various levels — each option named because this particular client with whom they have worked before likes it when they do that. If there is one thing Emily has learned is that in Hollywood they love a thousand options… no way can you show up with just three, let alone a single solution. And not only that, but they show everything in-situ across many, many applications. In this case this included everything from movie posters to set chairs that were then bundled up into a visual summary of options. All in all, the project took seven rounds of revisions! Knowing that entertainment clients just want more, and more, and more whlist clouded in secrecy is good insider information to have.

#firstround #firstroundNYC #2026 #ucllc #branding identity conference newyork
Photos by @sofianegron


23
1
21 hours ago

New York, May 8, 2026

With key words for the title treatment, Emily Oberman @emilyoberman from @pentagramdesign and her team got to work on the design for “ELVIS, A film by Baz Luhrmann”. After collecting a slew of references they presented 10 options that incorporated all the things at various levels — each option named because this particular client with whom they have worked before likes it when they do that. If there is one thing Emily has learned is that in Hollywood they love a thousand options… no way can you show up with just three, let alone a single solution. And not only that, but they show everything in-situ across many, many applications. In this case this included everything from movie posters to set chairs that were then bundled up into a visual summary of options. All in all, the project took seven rounds of revisions! Knowing that entertainment clients just want more, and more, and more whlist clouded in secrecy is good insider information to have.

#firstround #firstroundNYC #2026 #ucllc #branding identity conference newyork
Photos by @sofianegron


23
1
21 hours ago

New York, May 8, 2026

With key words for the title treatment, Emily Oberman @emilyoberman from @pentagramdesign and her team got to work on the design for “ELVIS, A film by Baz Luhrmann”. After collecting a slew of references they presented 10 options that incorporated all the things at various levels — each option named because this particular client with whom they have worked before likes it when they do that. If there is one thing Emily has learned is that in Hollywood they love a thousand options… no way can you show up with just three, let alone a single solution. And not only that, but they show everything in-situ across many, many applications. In this case this included everything from movie posters to set chairs that were then bundled up into a visual summary of options. All in all, the project took seven rounds of revisions! Knowing that entertainment clients just want more, and more, and more whlist clouded in secrecy is good insider information to have.

#firstround #firstroundNYC #2026 #ucllc #branding identity conference newyork
Photos by @sofianegron


23
1
21 hours ago

New York, May 8, 2026

With key words for the title treatment, Emily Oberman @emilyoberman from @pentagramdesign and her team got to work on the design for “ELVIS, A film by Baz Luhrmann”. After collecting a slew of references they presented 10 options that incorporated all the things at various levels — each option named because this particular client with whom they have worked before likes it when they do that. If there is one thing Emily has learned is that in Hollywood they love a thousand options… no way can you show up with just three, let alone a single solution. And not only that, but they show everything in-situ across many, many applications. In this case this included everything from movie posters to set chairs that were then bundled up into a visual summary of options. All in all, the project took seven rounds of revisions! Knowing that entertainment clients just want more, and more, and more whlist clouded in secrecy is good insider information to have.

#firstround #firstroundNYC #2026 #ucllc #branding identity conference newyork
Photos by @sofianegron


23
1
21 hours ago

New York, May 8, 2026

With key words for the title treatment, Emily Oberman @emilyoberman from @pentagramdesign and her team got to work on the design for “ELVIS, A film by Baz Luhrmann”. After collecting a slew of references they presented 10 options that incorporated all the things at various levels — each option named because this particular client with whom they have worked before likes it when they do that. If there is one thing Emily has learned is that in Hollywood they love a thousand options… no way can you show up with just three, let alone a single solution. And not only that, but they show everything in-situ across many, many applications. In this case this included everything from movie posters to set chairs that were then bundled up into a visual summary of options. All in all, the project took seven rounds of revisions! Knowing that entertainment clients just want more, and more, and more whlist clouded in secrecy is good insider information to have.

#firstround #firstroundNYC #2026 #ucllc #branding identity conference newyork
Photos by @sofianegron


23
1
21 hours ago


While we edit videos in preparation for the live remote viewing on Friday and we tackle admin tasks we tease you with a link to the flickr album for the conference photos by @sofianegron

🔗 https://bit.ly/FR-26

Stay tuned for individual speaker highlights starting next week. ❤️🖤


85
3
1 weeks ago

While we edit videos in preparation for the live remote viewing on Friday and we tackle admin tasks we tease you with a link to the flickr album for the conference photos by @sofianegron

🔗 https://bit.ly/FR-26

Stay tuned for individual speaker highlights starting next week. ❤️🖤


85
3
1 weeks ago

While we edit videos in preparation for the live remote viewing on Friday and we tackle admin tasks we tease you with a link to the flickr album for the conference photos by @sofianegron

🔗 https://bit.ly/FR-26

Stay tuned for individual speaker highlights starting next week. ❤️🖤


85
3
1 weeks ago

While we edit videos in preparation for the live remote viewing on Friday and we tackle admin tasks we tease you with a link to the flickr album for the conference photos by @sofianegron

🔗 https://bit.ly/FR-26

Stay tuned for individual speaker highlights starting next week. ❤️🖤


85
3
1 weeks ago

While we edit videos in preparation for the live remote viewing on Friday and we tackle admin tasks we tease you with a link to the flickr album for the conference photos by @sofianegron

🔗 https://bit.ly/FR-26

Stay tuned for individual speaker highlights starting next week. ❤️🖤


85
3
1 weeks ago

While we edit videos in preparation for the live remote viewing on Friday and we tackle admin tasks we tease you with a link to the flickr album for the conference photos by @sofianegron

🔗 https://bit.ly/FR-26

Stay tuned for individual speaker highlights starting next week. ❤️🖤


85
3
1 weeks ago


While we edit videos in preparation for the live remote viewing on Friday and we tackle admin tasks we tease you with a link to the flickr album for the conference photos by @sofianegron

🔗 https://bit.ly/FR-26

Stay tuned for individual speaker highlights starting next week. ❤️🖤


85
3
1 weeks ago

While we edit videos in preparation for the live remote viewing on Friday and we tackle admin tasks we tease you with a link to the flickr album for the conference photos by @sofianegron

🔗 https://bit.ly/FR-26

Stay tuned for individual speaker highlights starting next week. ❤️🖤


85
3
1 weeks ago

While we edit videos in preparation for the live remote viewing on Friday and we tackle admin tasks we tease you with a link to the flickr album for the conference photos by @sofianegron

🔗 https://bit.ly/FR-26

Stay tuned for individual speaker highlights starting next week. ❤️🖤


85
3
1 weeks ago

While we edit videos in preparation for the live remote viewing on Friday and we tackle admin tasks we tease you with a link to the flickr album for the conference photos by @sofianegron

🔗 https://bit.ly/FR-26

Stay tuned for individual speaker highlights starting next week. ❤️🖤


85
3
1 weeks ago

While we edit videos in preparation for the live remote viewing on Friday and we tackle admin tasks we tease you with a link to the flickr album for the conference photos by @sofianegron

🔗 https://bit.ly/FR-26

Stay tuned for individual speaker highlights starting next week. ❤️🖤


85
3
1 weeks ago

While we edit videos in preparation for the live remote viewing on Friday and we tackle admin tasks we tease you with a link to the flickr album for the conference photos by @sofianegron

🔗 https://bit.ly/FR-26

Stay tuned for individual speaker highlights starting next week. ❤️🖤


85
3
1 weeks ago

While we edit videos in preparation for the live remote viewing on Friday and we tackle admin tasks we tease you with a link to the flickr album for the conference photos by @sofianegron

🔗 https://bit.ly/FR-26

Stay tuned for individual speaker highlights starting next week. ❤️🖤


85
3
1 weeks ago

While we edit videos in preparation for the live remote viewing on Friday and we tackle admin tasks we tease you with a link to the flickr album for the conference photos by @sofianegron

🔗 https://bit.ly/FR-26

Stay tuned for individual speaker highlights starting next week. ❤️🖤


85
3
1 weeks ago

While we edit videos in preparation for the live remote viewing on Friday and we tackle admin tasks we tease you with a link to the flickr album for the conference photos by @sofianegron

🔗 https://bit.ly/FR-26

Stay tuned for individual speaker highlights starting next week. ❤️🖤


85
3
1 weeks ago

While we edit videos in preparation for the live remote viewing on Friday and we tackle admin tasks we tease you with a link to the flickr album for the conference photos by @sofianegron

🔗 https://bit.ly/FR-26

Stay tuned for individual speaker highlights starting next week. ❤️🖤


85
3
1 weeks ago

While we edit videos in preparation for the live remote viewing on Friday and we tackle admin tasks we tease you with a link to the flickr album for the conference photos by @sofianegron

🔗 https://bit.ly/FR-26

Stay tuned for individual speaker highlights starting next week. ❤️🖤


85
3
1 weeks ago

While we edit videos in preparation for the live remote viewing on Friday and we tackle admin tasks we tease you with a link to the flickr album for the conference photos by @sofianegron

🔗 https://bit.ly/FR-26

Stay tuned for individual speaker highlights starting next week. ❤️🖤


85
3
1 weeks ago

While we edit videos in preparation for the live remote viewing on Friday and we tackle admin tasks we tease you with a link to the flickr album for the conference photos by @sofianegron

🔗 https://bit.ly/FR-26

Stay tuned for individual speaker highlights starting next week. ❤️🖤


85
3
1 weeks ago

While we edit videos in preparation for the live remote viewing on Friday and we tackle admin tasks we tease you with a link to the flickr album for the conference photos by @sofianegron

🔗 https://bit.ly/FR-26

Stay tuned for individual speaker highlights starting next week. ❤️🖤


85
3
1 weeks ago

❤️🖤🔥 And that is a wrap on First Round 2026. 🙏 #conference #firstroundnyc #branding #untilnextyear


59
6
1 weeks ago

The stage and all the tech are soooooo ready for tomorrow! #conference #setup #showtime


19
3
1 weeks ago

On this ☀️ day we are setting up registration for tomorrow! #conference #namebadges #branding #dontmissout


18
1 weeks ago

First Round New York 2026 speakers and project they will be presenting:

@emilyoberman of @pentagramdesign presenting ELVIS, A film by Baz Luhrmann

Registration for both in-person and remote access closes May 7


23
3 weeks ago

First Round New York 2026 speakers and project they will be presenting:

@alfredoenciso of @pupila.co presenting Fedefut Guatemala

Registration for both in-person and remote access closes May 7


159
3 weeks ago

First Round New York 2026 speakers and project they will be presenting:

@taliasaccount of @cottondesigninc presenting to be determined

Registration for both in-person and remote access closes May 7


15
4 weeks ago

First Round New York 2026 speakers and project they will be presenting:

@andychendesign and @vicki__jawaid of @isometricstudio presenting National Black Theatre

Registration for both in-person and remote access closes May 7


16
4 weeks ago

First Round New York 2026 speakers and project they will be presenting:

@nadia.lung of @combo__co presenting ALDO Shoes

Registration for both in-person and remote access closes May 7


20
4 weeks ago

First Round New York 2026 speakers and project they will be presenting:

@robertmilam of @modestworks presenting Atlético Dallas

Registration for both in-person and remote access closes May 7


51
1
4 weeks ago


스토리 세이브 - 스토리, 릴스, 사진, 비디오, 하이라이트, IGTV를 핸드폰에 저장할 수 있는 최고의 무료 도구.

스토리-세이브.com은 사용자들이 인스타그램에서 스토리, 사진, 비디오, IGTV 등을 직접 다운로드하고 저장할 수 있게 도와주는 직관적인 온라인 도구입니다. Story-Save를 사용하면 인스타그램에서 다양한 콘텐츠를 쉽게 다운로드하고 인터넷 없이도 편리하게 볼 수 있습니다. 인스타그램에서 흥미로운 내용을 발견하고 나중에 보기 위해 저장하고 싶을 때 이 도구가 완벽합니다. Story-Save를 사용하여 인스타그램의 소중한 순간을 놓치지 마세요!

우리의 장점:

회원가입 불필요

앱 다운로드 및 가입 없이, 웹에서 스토리를 저장하세요.

독점적인 고화질

저화질 콘텐츠는 이제 그만, 고해상도 스토리만 보존하세요.

모든 장치에서 접근 가능

모든 브라우저, 아이폰, 안드로이드에서 인스타그램 스토리를 다운로드하세요.

완전 무료 사용

전혀 비용 없이 스토리를 다운로드할 수 있습니다.

자주 묻는 질문

인스타그램 스토리 다운로드 기능은 인스타그램 스토리를 안전하고 고품질로 다운로드할 수 있는 방법을 제공합니다. 사용자 친화적이며, 가입 없이 사용 가능합니다. 링크를 복사하여 붙여넣고 콘텐츠를 즐기세요.
인스타그램 스토리 다운로드는 간단한 과정으로, 세 가지 단계가 필요합니다:
  • 1. 인스타그램 스토리 다운로드 도구에 접속하세요.
  • 2. 인스타그램 프로필의 사용자명을 제공된 필드에 입력하고 다운로드 버튼을 클릭하세요.
  • 3. 현재 24시간 동안 사용 가능한 모든 스토리가 표시됩니다. 원하는 스토리를 선택하고 다운로드하세요.
선택한 스토리는 빠르게 기기의 로컬 저장소에 저장됩니다.
불행히도 개인 계정의 스토리는 개인정보 보호 정책으로 인해 다운로드할 수 없습니다.
인스타그램 스토리 다운로드 서비스에는 사용 횟수 제한이 없습니다. 무제한으로 무료로 사용 가능합니다.
네, 다른 사용자의 인스타그램 스토리를 다운로드하고 저장하는 것은 상업적 용도가 아닌 한 합법입니다. 상업적 용도로 사용하려면 원래 콘텐츠 소유자로부터 허락을 받고, 매번 스토리를 사용할 때마다 출처를 밝혀야 합니다.
다운로드한 스토리는 일반적으로 컴퓨터의 다운로드 폴더에 저장됩니다. 윈도우, 맥, iOS 모두 동일합니다. 모바일 장치에서는 스토리가 핸드폰 저장소에 저장되며, 다운로드 후 바로 갤러리 앱에 나타납니다.