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For years, customers have been sold on just ‘sundar’.
In-store behaviour is driven by sleek designs. Polished finishes. Fans that look good in the living room.

But with Atomberg’s newest campaign, we flipped the instinct to focus on both performance and aesthetics.

With a little help from a namesake who knows a thing or two about delivering under pressure,
@washisundar555 and @_arshdeep.singh__

@atomberg @iy.arun @raja_ganapathy @oneclickwander

We’re proud to announce that we part-exited @mosaicwellness.in, one of our first few investments from the Spring Fund.

Over the years, we’ve learnt so much from the team, co-created some exceptional work and are grateful for every opportunity we got to shape the stories of the brands under their umbrella.

It has been a privilege to partner with @revant_bhate & team and play a role in supporting their goal to build the most trusted, digital-first consumer health brand.

Not all love languages are loud.
Our insight? Care often looks like letting someone rest.

This Valentine’s Day, @wakefitco and the Spring team say:
If you love someone, let them sleep 💛

Everyone loves a strong opinion but with @skininspired.in, we’ve learnt that balance always beats extremes ✨

@raja_ganapathy @iy.arun @oneclickwander @piyushj1205 @dr.prashantagrawal

Thank You, 2025 🌸
2026, here we come 🤩

@iy.arun @raja_ganapathy @oneclickwander

Happy 2026

Our first brand. And our first IPO. 🚀

@iy.arun @oneclickwander @raja_ganapathy @wakefitco

Our first brand. And our first IPO 🥂

The Spring culture doc. Written in 2018. Still relevant in 2025. And hopefully in 2035 as well ☺️

No greater reward for us than this quote from Manish of Purplle - our first ever investment and our first ever exit 🙏🙏