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#sciencefirst
#neversecond

We love @never.second C30 Energy Gels on-course so much — and apparently you do too. 👀

By popular demand, we’ve expanded our partnership and added support at:

⛰️ Alta
⛰️ Mt. Baldy
⛰️ Killington
⛰️ A-Basin
⛰️ Jay Peak

Fast, easy-to-take fuel built for big vert, hard efforts, and long days in the mountains.

See you on the start line.

#cirqueseries #sciencefirst #neversecond

🎯 We have a winner.

Huge congrats to @ken_pace_pints for calling Ruth Croft’s UTA in-race fueling numbers EXACTLY:

⚡ 450g Total Carbohydrate
🧂 2200mg Total Sodium
🥭 Favorite Gel Flavor: Passion Fruit

Thanks to everyone who played along!

@ken_pace_pints we will DM you to connect on your prize!

📸 @shotbro_nz photos 1, 3, 4, 5
@phillipsage photo 2

🎯 We have a winner.

Huge congrats to @ken_pace_pints for calling Ruth Croft’s UTA in-race fueling numbers EXACTLY:

⚡ 450g Total Carbohydrate
🧂 2200mg Total Sodium
🥭 Favorite Gel Flavor: Passion Fruit

Thanks to everyone who played along!

@ken_pace_pints we will DM you to connect on your prize!

📸 @shotbro_nz photos 1, 3, 4, 5
@phillipsage photo 2

🎯 We have a winner.

Huge congrats to @ken_pace_pints for calling Ruth Croft’s UTA in-race fueling numbers EXACTLY:

⚡ 450g Total Carbohydrate
🧂 2200mg Total Sodium
🥭 Favorite Gel Flavor: Passion Fruit

Thanks to everyone who played along!

@ken_pace_pints we will DM you to connect on your prize!

📸 @shotbro_nz photos 1, 3, 4, 5
@phillipsage photo 2

🎯 We have a winner.

Huge congrats to @ken_pace_pints for calling Ruth Croft’s UTA in-race fueling numbers EXACTLY:

⚡ 450g Total Carbohydrate
🧂 2200mg Total Sodium
🥭 Favorite Gel Flavor: Passion Fruit

Thanks to everyone who played along!

@ken_pace_pints we will DM you to connect on your prize!

📸 @shotbro_nz photos 1, 3, 4, 5
@phillipsage photo 2

🎯 We have a winner.

Huge congrats to @ken_pace_pints for calling Ruth Croft’s UTA in-race fueling numbers EXACTLY:

⚡ 450g Total Carbohydrate
🧂 2200mg Total Sodium
🥭 Favorite Gel Flavor: Passion Fruit

Thanks to everyone who played along!

@ken_pace_pints we will DM you to connect on your prize!

📸 @shotbro_nz photos 1, 3, 4, 5
@phillipsage photo 2

@emmajanelbates and goats for @never.second 🐐🐐🐐

@emmajanelbates and goats for @never.second 🐐🐐🐐

@emmajanelbates and goats for @never.second 🐐🐐🐐

@emmajanelbates and goats for @never.second 🐐🐐🐐

@emmajanelbates and goats for @never.second 🐐🐐🐐

@emmajanelbates and goats for @never.second 🐐🐐🐐

@emmajanelbates and goats for @never.second 🐐🐐🐐

I have run 13 marathons since 2018 and have discovered what things spark my mind, body and spirit. One of the things that keeps that spark alive is surrounding myself with those that see what’s possible.

When I started running as a child, I knew deep down that I was going to accomplish some big things at some point. That spirit hasn’t changed. Some may think I’m delusional at times but the ones that see the vision are the ones that have helped me reach new heights.

NEVERSECOND sees that vision and believes that my best years (in whatever capacity may be) are ahead of me.
The best part is I believe in them too.
I have tried countless different fueling sources and @never.second is by far my favorite from a product standpoint. However, what really stood out to me was how aligned our spirit and love for this sport are.

They are a relatively new company but they have an immense passion for helping others accomplish major breakthroughs. The owners truly make it feel like a Ma and Pa Shop. Their dedication to the sport and the people in it are what really drew me in.

I’m delighted to share that we will be working closely together to make sure my changing body (and mind) has the spark to accomplish those big things I envisioned for myself as a child. Whatever the future holds, I just hope little me, and the little one I carry, is made proud. 🤍

📸: @shapirothehero

I have run 13 marathons since 2018 and have discovered what things spark my mind, body and spirit. One of the things that keeps that spark alive is surrounding myself with those that see what’s possible.

When I started running as a child, I knew deep down that I was going to accomplish some big things at some point. That spirit hasn’t changed. Some may think I’m delusional at times but the ones that see the vision are the ones that have helped me reach new heights.

NEVERSECOND sees that vision and believes that my best years (in whatever capacity may be) are ahead of me.
The best part is I believe in them too.
I have tried countless different fueling sources and @never.second is by far my favorite from a product standpoint. However, what really stood out to me was how aligned our spirit and love for this sport are.

They are a relatively new company but they have an immense passion for helping others accomplish major breakthroughs. The owners truly make it feel like a Ma and Pa Shop. Their dedication to the sport and the people in it are what really drew me in.

I’m delighted to share that we will be working closely together to make sure my changing body (and mind) has the spark to accomplish those big things I envisioned for myself as a child. Whatever the future holds, I just hope little me, and the little one I carry, is made proud. 🤍

📸: @shapirothehero

I have run 13 marathons since 2018 and have discovered what things spark my mind, body and spirit. One of the things that keeps that spark alive is surrounding myself with those that see what’s possible.

When I started running as a child, I knew deep down that I was going to accomplish some big things at some point. That spirit hasn’t changed. Some may think I’m delusional at times but the ones that see the vision are the ones that have helped me reach new heights.

NEVERSECOND sees that vision and believes that my best years (in whatever capacity may be) are ahead of me.
The best part is I believe in them too.
I have tried countless different fueling sources and @never.second is by far my favorite from a product standpoint. However, what really stood out to me was how aligned our spirit and love for this sport are.

They are a relatively new company but they have an immense passion for helping others accomplish major breakthroughs. The owners truly make it feel like a Ma and Pa Shop. Their dedication to the sport and the people in it are what really drew me in.

I’m delighted to share that we will be working closely together to make sure my changing body (and mind) has the spark to accomplish those big things I envisioned for myself as a child. Whatever the future holds, I just hope little me, and the little one I carry, is made proud. 🤍

📸: @shapirothehero

Join us for the Spirits of Gravel Happy Hour at @merchantcycles presented by @ventumracing & @never.second.

• Thursday, May 28
• 6–8 PM
• Merchant Cycles
• 716 Commercial St, Emporia, KS 66801

🍺 Beer, Wine, Frozen C90 Margaritas & P30 Mudslides
🌮 Finger Foods
🔥 Amazing Giveaways from Ventum & Neversecond
🚲 Ventum GS1 Gravel Frame Giveaway

See you in Emporia!

#spiritsofgravel #unboundgravel

Ruth’s Got Range! 😍

Huge congratulations to Neversecond Athlete Ruth Croft on her 2nd place finish at UTA 50K in 4:34:42.

To celebrate Ruth’s incredible race, we’re giving away an exclusive Neversecond prize pack valued at $250 to the person who guesses closest across all 3 questions:

1. How many TOTAL grams of carbohydrate did Ruth consume during the entire race?

2. How many TOTAL mg of sodium did Ruth consume during the entire race?

3. Which Neversecond gel flavor is Ruth’s fave?

HOW TO ENTER:

→ Comment your answers to all 3 questions
→ Tag a training partner whose fueling strategy is questionable 👀

The winner will be determined by the closest total score across all 3 answers combined and will receive an exclusive Neversecond prize pack valued at $250.

⏱ Contest closes May 20 at 11:59 PM PST

📊 We’ll reveal Ruth’s actual fueling strategy in a carousel post on Thursday, May 21

🏆 Winner will be contacted directly via Instagram DM from our account

Eligibility: Open to participants residing in the United States, Europe, or New Zealand only.

Important: We will never ask winners for credit card information, payment details, or purchases to claim prizes. Please ignore fake accounts.

Good luck!

One thing is sure: no chance of overheating!

We’re live at the Garda Trentino Trail and the vibes are high, even if the visibility is low. Swing by our spot in Arco for some support!

Stay fueled.

Science first, Neversecond.

#gardatrentinotrail
#arcogardatrentino
#trailrunning

Stoked to officially join the @never.second team 🚀

The best thing I’ve tried for a sensitive gut, and I find the higher sodium content really helpful. Finally able to fuel 90g carbs per hour with gels and drink mixes that actually taste good 😋

This winter was the first time I’ve properly fueled during my sessions and long runs, and I can already feel the difference. Excited to take that work into race season this summer 🏔️

The high carb train is leaving the station…get on board or get dropped 🚂

Stoked to officially join the @never.second team 🚀

The best thing I’ve tried for a sensitive gut, and I find the higher sodium content really helpful. Finally able to fuel 90g carbs per hour with gels and drink mixes that actually taste good 😋

This winter was the first time I’ve properly fueled during my sessions and long runs, and I can already feel the difference. Excited to take that work into race season this summer 🏔️

The high carb train is leaving the station…get on board or get dropped 🚂

Stoked to officially join the @never.second team 🚀

The best thing I’ve tried for a sensitive gut, and I find the higher sodium content really helpful. Finally able to fuel 90g carbs per hour with gels and drink mixes that actually taste good 😋

This winter was the first time I’ve properly fueled during my sessions and long runs, and I can already feel the difference. Excited to take that work into race season this summer 🏔️

The high carb train is leaving the station…get on board or get dropped 🚂

Neversecond x hDrop 🤝

A perfect pairing—just in time for Unbound. Sweat and fluid loss isn’t something you solve with a single pinpoint test. It’s a learning process.

Join us at the All Things Gravel Expo for a FREE sweat test with hDrop and learn more about your sweat rate, sodium loss, and hydration needs before race day.

Link in Bio > REGISTER FOR YOUR FREE SWEAT TEST

#unboundgravel
#hDrop
#sciencefirst
#neversecond

It’s no question that fueling is one of the most important parts of ultrarunning. I’ve trusted @never.second for years and am excited to announce my partnership with this amazing team!

The build to @wser is in full swing, and I am stoked to see what we can accomplish this season! 🚀

It’s no question that fueling is one of the most important parts of ultrarunning. I’ve trusted @never.second for years and am excited to announce my partnership with this amazing team!

The build to @wser is in full swing, and I am stoked to see what we can accomplish this season! 🚀

It’s no question that fueling is one of the most important parts of ultrarunning. I’ve trusted @never.second for years and am excited to announce my partnership with this amazing team!

The build to @wser is in full swing, and I am stoked to see what we can accomplish this season! 🚀

It’s no question that fueling is one of the most important parts of ultrarunning. I’ve trusted @never.second for years and am excited to announce my partnership with this amazing team!

The build to @wser is in full swing, and I am stoked to see what we can accomplish this season! 🚀

UNBOUND WEEK IS COMING!

Join us all week long in Emporia for FREE Sodium Testing with our new partner @hdrop.tech and some help from our good friend and coach @elliottbaring

THURSDAY NIGHT
“The Spirits of Gravel” Happy Hour with our friends at @merchantcycles and @ventumracing. Frozen C90 Margaritas & P30 Mudslides will be flowing.

FRIDAY MORNING
Fueling Clinic + Shakeout Ride with our good friendsTom & Kourtney Danielson from @cinch_cycling.

EVERY HOUR ON THE HOUR ⏰
We’re giving away 5 autographed limited-edition Specialized bottles signed by @keegels99, @sofithevillaand @mattbeers55.

PLUS
Be the first to sample and grab our NEW Passion Fruit + Caffeine C30 Energy Gel at the expo and at Merchant Cycles. Limited supply. First come, first fueled.

See you in Emporia!

#unboundgravel
#sciencefirst
#neversecond

UNBOUND WEEK IS COMING!

Join us all week long in Emporia for FREE Sodium Testing with our new partner @hdrop.tech and some help from our good friend and coach @elliottbaring

THURSDAY NIGHT
“The Spirits of Gravel” Happy Hour with our friends at @merchantcycles and @ventumracing. Frozen C90 Margaritas & P30 Mudslides will be flowing.

FRIDAY MORNING
Fueling Clinic + Shakeout Ride with our good friendsTom & Kourtney Danielson from @cinch_cycling.

EVERY HOUR ON THE HOUR ⏰
We’re giving away 5 autographed limited-edition Specialized bottles signed by @keegels99, @sofithevillaand @mattbeers55.

PLUS
Be the first to sample and grab our NEW Passion Fruit + Caffeine C30 Energy Gel at the expo and at Merchant Cycles. Limited supply. First come, first fueled.

See you in Emporia!

#unboundgravel
#sciencefirst
#neversecond

UNBOUND WEEK IS COMING!

Join us all week long in Emporia for FREE Sodium Testing with our new partner @hdrop.tech and some help from our good friend and coach @elliottbaring

THURSDAY NIGHT
“The Spirits of Gravel” Happy Hour with our friends at @merchantcycles and @ventumracing. Frozen C90 Margaritas & P30 Mudslides will be flowing.

FRIDAY MORNING
Fueling Clinic + Shakeout Ride with our good friendsTom & Kourtney Danielson from @cinch_cycling.

EVERY HOUR ON THE HOUR ⏰
We’re giving away 5 autographed limited-edition Specialized bottles signed by @keegels99, @sofithevillaand @mattbeers55.

PLUS
Be the first to sample and grab our NEW Passion Fruit + Caffeine C30 Energy Gel at the expo and at Merchant Cycles. Limited supply. First come, first fueled.

See you in Emporia!

#unboundgravel
#sciencefirst
#neversecond

UNBOUND WEEK IS COMING!

Join us all week long in Emporia for FREE Sodium Testing with our new partner @hdrop.tech and some help from our good friend and coach @elliottbaring

THURSDAY NIGHT
“The Spirits of Gravel” Happy Hour with our friends at @merchantcycles and @ventumracing. Frozen C90 Margaritas & P30 Mudslides will be flowing.

FRIDAY MORNING
Fueling Clinic + Shakeout Ride with our good friendsTom & Kourtney Danielson from @cinch_cycling.

EVERY HOUR ON THE HOUR ⏰
We’re giving away 5 autographed limited-edition Specialized bottles signed by @keegels99, @sofithevillaand @mattbeers55.

PLUS
Be the first to sample and grab our NEW Passion Fruit + Caffeine C30 Energy Gel at the expo and at Merchant Cycles. Limited supply. First come, first fueled.

See you in Emporia!

#unboundgravel
#sciencefirst
#neversecond

UNBOUND WEEK IS COMING!

Join us all week long in Emporia for FREE Sodium Testing with our new partner @hdrop.tech and some help from our good friend and coach @elliottbaring

THURSDAY NIGHT
“The Spirits of Gravel” Happy Hour with our friends at @merchantcycles and @ventumracing. Frozen C90 Margaritas & P30 Mudslides will be flowing.

FRIDAY MORNING
Fueling Clinic + Shakeout Ride with our good friendsTom & Kourtney Danielson from @cinch_cycling.

EVERY HOUR ON THE HOUR ⏰
We’re giving away 5 autographed limited-edition Specialized bottles signed by @keegels99, @sofithevillaand @mattbeers55.

PLUS
Be the first to sample and grab our NEW Passion Fruit + Caffeine C30 Energy Gel at the expo and at Merchant Cycles. Limited supply. First come, first fueled.

See you in Emporia!

#unboundgravel
#sciencefirst
#neversecond

UNBOUND WEEK IS COMING!

Join us all week long in Emporia for FREE Sodium Testing with our new partner @hdrop.tech and some help from our good friend and coach @elliottbaring

THURSDAY NIGHT
“The Spirits of Gravel” Happy Hour with our friends at @merchantcycles and @ventumracing. Frozen C90 Margaritas & P30 Mudslides will be flowing.

FRIDAY MORNING
Fueling Clinic + Shakeout Ride with our good friendsTom & Kourtney Danielson from @cinch_cycling.

EVERY HOUR ON THE HOUR ⏰
We’re giving away 5 autographed limited-edition Specialized bottles signed by @keegels99, @sofithevillaand @mattbeers55.

PLUS
Be the first to sample and grab our NEW Passion Fruit + Caffeine C30 Energy Gel at the expo and at Merchant Cycles. Limited supply. First come, first fueled.

See you in Emporia!

#unboundgravel
#sciencefirst
#neversecond