Tara Demuth
Truck Gear Guru & Manager @rstruckcaps
No fluff. Just passion, purpose, and a truck that’s always ready.
PDP26 in the books at the SEMA Garage.
A couple years ago I walked into the SEMA Future Leaders Network Professional Development Program as a participant… this year I got to come back as a Graduate Assistant. Full circle moment for sure.
A few days packed with:
• Dale Carnegie nuggets that make you rethink how you communicate and lead
• Networking with some of the best people in the aftermarket
• Conversations that somehow turn into friendships overnight
• Enough coffee and industry talk to fuel an entire trade show
The skills you learn are incredibly valuable, but the people are what make this program what it is. Grateful for everyone who pours into PDP and continues investing in the future of this industry.
Already looking forward to the next one! @sema_association @fln_sema #SheIsSEMA #professionaldevelopment #semafln
New face, same attitude.
Upgraded the grille from @adventure.life.usa and dropped in the @oraclelights Oculus Bi-LED Projector Headlights — because seeing the trail (and being seen) matters.
• Cleaner look up front
• Crisp cutoff + serious output
• Ready for whatever’s next
This isn’t just a glow-up… it’s a functional upgrade.
#JeepLife #JeepBuild #OracleLights #jeeprubiconunlimited
Big shoutout to Melanie for hooking me up with these Hellwig Products helper springs 🙌
What they actually do (in plain English):
* Reduce rear-end sag when you’ve got weight in the bed or a trailer hooked up
* Keep your ride level = better control, better braking, less white-knuckle driving
* Help your suspension work smarter, not harder
* Make your truck feel planted instead of “floaty” under load
Real talk:
If you’re hauling caps, gear, or anything with weight… this is one of those upgrades you feel immediately.
Install was clean, bolt-on, and lined up exactly how it should 👌#hellwigproducts #helpersprings #trucklife #truckupgrades

* My husband: “This Humvee build will be simple.”
* Me: adds that to the list of things we don’t believe 😂
* Then this showed up—the @curtmfg Ball & Pintle Combo
* And somehow… no grinding, no “make it fit,” no extra trips for hardware
* Bolt holes lined up like it actually belonged there (wild concept, right?)
* 16K capacity, pintle + ball combo, and an install that didn’t turn into a project
* We’ll call this one a rare garage victory
#CURT #HumveeProject #GarageLife #humveelife
Trail ready. Street ready. Parking lot flex ready.
@oraclelights Sidetrack lighting = the upgrade you didn’t know you needed.
#jeeplife #itsajeepthing #mytruckstore #jeepwranglerrubicon

Not all heroes wear capes… some leave ducks!
If you found one of these, your Jeep caught someone’s eye 👀
Now it’s your turn—keep it, snap a pic, or pass it on to the next Jeep that deserves it.
At R&S, we’re all about builds that stand out—for the right reasons. From caps and covers to full adventure setups, we help you create something worth “ducking.” And if your build isn’t quite “duck-worthy” yet… we can fix that.
#GotDucked #JeepDuck #JeepNation #duckduckjeep

Just because it’s a Jeep doesn’t mean it has to be trashed inside. First upgrade went in before anything else.
• Husky Liners X-act Contour Floor Liners
• Husky Liners WeatherBeater Cargo Liner
Perfect fit, no slipping, and actually built to handle real use—not just look good in pictures.
#realtruck #huskyliners #jeepwranglerunlimited #bringyourtrucktolife

Just picked up my newest project… and she’s got big plans.
This Jeep is officially my build for the Rebelle Rally 🏁
Right now? She’s a blank slate. Which is equal parts exciting… and slightly terrifying.
Over the next year, she’s getting transformed into a fully capable, no-BS, desert-ready machine. The kind that can handle whatever gets thrown at it—and look good doing it.
Couple things I’m currently on the hunt for:
• A navigation partner who won’t get us lost (or at least will laugh about it when we do)
• Sponsors who want their products put to the test in the real world—not just parked in a showroom
If you’ve ever wanted to see your gear pushed to its limits… this is it.
Let the build begin. 🔧
#RebelleRally #JeepBuild #OverlandBuild #SheisSEMA#TruckAccessories

Introducing the RealTruck A.R.E. Ascend — the all-new modular truck cap that’s redefining what a cap can do.
• Built on a 14-gauge steel skeleton with modular QuickMount™ panels
• 1,200 lb load capacity — one of the strongest caps on the market
• Go from cap mode to rack mode in minutes
• Swap panels, windoors, or run the full-glass rear hatch for maximum visibility and clean styling
• Designed for real use — adventure, work, and everything in between
Pro tip: When running it as a full cap, use the interior window rack attachment points for added mounting options — perfect for gear like Maxtrax traction boards
This one is already on my truck — stop by and see why the Ascend is quickly becoming a game-changer.
#RealTruck #ModularCap #TruckBuild #OverlandReady #trucktopper

Introducing the RealTruck A.R.E. Ascend — the all-new modular truck cap that’s redefining what a cap can do.
• Built on a 14-gauge steel skeleton with modular QuickMount™ panels
• 1,200 lb load capacity — one of the strongest caps on the market
• Go from cap mode to rack mode in minutes
• Swap panels, windoors, or run the full-glass rear hatch for maximum visibility and clean styling
• Designed for real use — adventure, work, and everything in between
Pro tip: When running it as a full cap, use the interior window rack attachment points for added mounting options — perfect for gear like Maxtrax traction boards
This one is already on my truck — stop by and see why the Ascend is quickly becoming a game-changer.
#RealTruck #ModularCap #TruckBuild #OverlandReady #trucktopper
Night driving just got stupid good.
I finally ran the @diodedynamics SS3 SAE White Max pods as ditch lights on my truck and I’m not exaggerating — game-changer.
• Clean, controlled beam
• Insane side visibility
• Zero glare, zero drama
• SAE compliant = usable every night, not just “off-road only”
Whether it’s back roads, rain, fog, or spotting deer before they spot you… these lights earn their keep. Once you run them, there’s no going back.
If you’re serious about actually seeing where you’re going — these are it. Come see us at @rstruckcaps and grab your pair!
#DiodeDynamics #DitchLights #TruckLife #NightDriving#overlandaccessories
New drop. No compromises.
Meet the RealTruck A.R.E. Apex Cap — an SUV-inspired design that looks clean and sleek.
• All-new Infiniti glass side windows
• Frameless, curved glass rear door
• Patent-pending invisible latch that works seamlessly with your tailgate
Clean lines. Premium fit. Built like it belongs there.
And yeah — it’s made in the USA, right down the road from us.
If you want your truck to look finished, this is it.
📍 Available at R&S
🔧 Built to order
🚛 Designed to elevate your truck
#RealTruck #AREApex #TruckCaps #MadeInUSA #truckbuilds #trucklife #mytruckstore #truckupgrades #trucktoppers
Still fired up after visiting the @realtruck brand-new flagship store! 🔥
The innovation, creativity, and passion behind what RealTruck is building are next-level. Huge congrats to the RealTruck team — such an inspiring space that truly represents where this industry is headed!
#RealTruck #SEMA #TruckLife #Inspiration #truckaccessories #bringyourtrucktolife #truckstore #takemymoney
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