Peter Ebro
Creative marketeer at New Wave Denmark. With a passion for photography, visual storytelling and brand marketing. Snapshooting on @snapsbyebro.

This is where everything slows down — and somehow, you move faster.
Time to think. Time to reset. Time to just ride.
#cycling #soloride #quietmoments #rideoutoftheordinary #findyourflow@craftsportsweardk @argon18_cc

This is where everything slows down — and somehow, you move faster.
Time to think. Time to reset. Time to just ride.
#cycling #soloride #quietmoments #rideoutoftheordinary #findyourflow@craftsportsweardk @argon18_cc

My winter grind.
Cold miles.
Silent roads.
Headlights cutting through the dark.
Alone — by choice.
Balance is built out there.
#CraftSportswearDK #cycling #running #trailrunning #nevernotrunning

My winter grind.
Cold miles.
Silent roads.
Headlights cutting through the dark.
Alone — by choice.
Balance is built out there.
#CraftSportswearDK #cycling #running #trailrunning #nevernotrunning

My winter grind.
Cold miles.
Silent roads.
Headlights cutting through the dark.
Alone — by choice.
Balance is built out there.
#CraftSportswearDK #cycling #running #trailrunning #nevernotrunning

My winter grind.
Cold miles.
Silent roads.
Headlights cutting through the dark.
Alone — by choice.
Balance is built out there.
#CraftSportswearDK #cycling #running #trailrunning #nevernotrunning

My winter grind.
Cold miles.
Silent roads.
Headlights cutting through the dark.
Alone — by choice.
Balance is built out there.
#CraftSportswearDK #cycling #running #trailrunning #nevernotrunning

My winter grind.
Cold miles.
Silent roads.
Headlights cutting through the dark.
Alone — by choice.
Balance is built out there.
#CraftSportswearDK #cycling #running #trailrunning #nevernotrunning

Family days in the Italian alps — skiing, presence and time together. An absolute win!
“Con la famiglia, ogni giorno è speciale.”
#sauzedoulx #familytrip #skiferie #alps #wintermemories mountainlife
Family days in the Italian alps — skiing, presence and time together. An absolute win!
“Con la famiglia, ogni giorno è speciale.”
#sauzedoulx #familytrip #skiferie #alps #wintermemories mountainlife

Family days in the Italian alps — skiing, presence and time together. An absolute win!
“Con la famiglia, ogni giorno è speciale.”
#sauzedoulx #familytrip #skiferie #alps #wintermemories mountainlife

Family days in the Italian alps — skiing, presence and time together. An absolute win!
“Con la famiglia, ogni giorno è speciale.”
#sauzedoulx #familytrip #skiferie #alps #wintermemories mountainlife

Family days in the Italian alps — skiing, presence and time together. An absolute win!
“Con la famiglia, ogni giorno è speciale.”
#sauzedoulx #familytrip #skiferie #alps #wintermemories mountainlife

Family days in the Italian alps — skiing, presence and time together. An absolute win!
“Con la famiglia, ogni giorno è speciale.”
#sauzedoulx #familytrip #skiferie #alps #wintermemories mountainlife

Family days in the Italian alps — skiing, presence and time together. An absolute win!
“Con la famiglia, ogni giorno è speciale.”
#sauzedoulx #familytrip #skiferie #alps #wintermemories mountainlife

Family days in the Italian alps — skiing, presence and time together. An absolute win!
“Con la famiglia, ogni giorno è speciale.”
#sauzedoulx #familytrip #skiferie #alps #wintermemories mountainlife

Family days in the Italian alps — skiing, presence and time together. An absolute win!
“Con la famiglia, ogni giorno è speciale.”
#sauzedoulx #familytrip #skiferie #alps #wintermemories mountainlife

Family days in the Italian alps — skiing, presence and time together. An absolute win!
“Con la famiglia, ogni giorno è speciale.”
#sauzedoulx #familytrip #skiferie #alps #wintermemories mountainlife

Family days in the Italian alps — skiing, presence and time together. An absolute win!
“Con la famiglia, ogni giorno è speciale.”
#sauzedoulx #familytrip #skiferie #alps #wintermemories mountainlife
Family days in the Italian alps — skiing, presence and time together. An absolute win!
“Con la famiglia, ogni giorno è speciale.”
#sauzedoulx #familytrip #skiferie #alps #wintermemories mountainlife

Family days in the Italian alps — skiing, presence and time together. An absolute win!
“Con la famiglia, ogni giorno è speciale.”
#sauzedoulx #familytrip #skiferie #alps #wintermemories mountainlife

Family days in the Italian alps — skiing, presence and time together. An absolute win!
“Con la famiglia, ogni giorno è speciale.”
#sauzedoulx #familytrip #skiferie #alps #wintermemories mountainlife

Family days in the Italian alps — skiing, presence and time together. An absolute win!
“Con la famiglia, ogni giorno è speciale.”
#sauzedoulx #familytrip #skiferie #alps #wintermemories mountainlife

Today, my good colleague, @kimsivertjensen and I had the pleasure of presenting at @danmarks_idraetsforbund “Flagbærerdag” at @newwave_danmark, sharing our work on the new visual identity for the Olympic and Paralympic athletes.
An identity we have been developing intensively over several months – in close collaboration with talented colleagues at New Wave Denmark and @danmarks_idraetsforbund. A big team effort across all departments.
The day marked the announcement of Denmark’s flag bearers for the Winter Olympic and Paralympic Games, setting the scene for the journey towards Milano-Cortina 2026.
In our presentation, we shared insights into the work behind the new @craftsportsweardk collection: the balance between design, function and identity – and the importance of creating an expression that athletes can truly relate to. Both on the world stage and in everyday moments around the Games.
It was special to see the athletes in the apparel – and even more so to see the graphics and identity come to life.
Now the Winter Olympic and Paralympic Games can’t come soon enough!
Thank you for the opportunity and for an inspiring day.
Photo: @larsmoellerphotography
#CraftSportsWearDK #newwavedanmark
@danmarktilol @danmarktilpl

Today, my good colleague, @kimsivertjensen and I had the pleasure of presenting at @danmarks_idraetsforbund “Flagbærerdag” at @newwave_danmark, sharing our work on the new visual identity for the Olympic and Paralympic athletes.
An identity we have been developing intensively over several months – in close collaboration with talented colleagues at New Wave Denmark and @danmarks_idraetsforbund. A big team effort across all departments.
The day marked the announcement of Denmark’s flag bearers for the Winter Olympic and Paralympic Games, setting the scene for the journey towards Milano-Cortina 2026.
In our presentation, we shared insights into the work behind the new @craftsportsweardk collection: the balance between design, function and identity – and the importance of creating an expression that athletes can truly relate to. Both on the world stage and in everyday moments around the Games.
It was special to see the athletes in the apparel – and even more so to see the graphics and identity come to life.
Now the Winter Olympic and Paralympic Games can’t come soon enough!
Thank you for the opportunity and for an inspiring day.
Photo: @larsmoellerphotography
#CraftSportsWearDK #newwavedanmark
@danmarktilol @danmarktilpl

Today, my good colleague, @kimsivertjensen and I had the pleasure of presenting at @danmarks_idraetsforbund “Flagbærerdag” at @newwave_danmark, sharing our work on the new visual identity for the Olympic and Paralympic athletes.
An identity we have been developing intensively over several months – in close collaboration with talented colleagues at New Wave Denmark and @danmarks_idraetsforbund. A big team effort across all departments.
The day marked the announcement of Denmark’s flag bearers for the Winter Olympic and Paralympic Games, setting the scene for the journey towards Milano-Cortina 2026.
In our presentation, we shared insights into the work behind the new @craftsportsweardk collection: the balance between design, function and identity – and the importance of creating an expression that athletes can truly relate to. Both on the world stage and in everyday moments around the Games.
It was special to see the athletes in the apparel – and even more so to see the graphics and identity come to life.
Now the Winter Olympic and Paralympic Games can’t come soon enough!
Thank you for the opportunity and for an inspiring day.
Photo: @larsmoellerphotography
#CraftSportsWearDK #newwavedanmark
@danmarktilol @danmarktilpl

Today, my good colleague, @kimsivertjensen and I had the pleasure of presenting at @danmarks_idraetsforbund “Flagbærerdag” at @newwave_danmark, sharing our work on the new visual identity for the Olympic and Paralympic athletes.
An identity we have been developing intensively over several months – in close collaboration with talented colleagues at New Wave Denmark and @danmarks_idraetsforbund. A big team effort across all departments.
The day marked the announcement of Denmark’s flag bearers for the Winter Olympic and Paralympic Games, setting the scene for the journey towards Milano-Cortina 2026.
In our presentation, we shared insights into the work behind the new @craftsportsweardk collection: the balance between design, function and identity – and the importance of creating an expression that athletes can truly relate to. Both on the world stage and in everyday moments around the Games.
It was special to see the athletes in the apparel – and even more so to see the graphics and identity come to life.
Now the Winter Olympic and Paralympic Games can’t come soon enough!
Thank you for the opportunity and for an inspiring day.
Photo: @larsmoellerphotography
#CraftSportsWearDK #newwavedanmark
@danmarktilol @danmarktilpl

Winter Grind.
Me and myself.
No disruptions.
Quiet solitude.
Simple satisfaction.
#wintercycling #nevernotriding #solitude #thisismyride
@argon18_cc @craftsportsweardk

Winter Grind.
Me and myself.
No disruptions.
Quiet solitude.
Simple satisfaction.
#wintercycling #nevernotriding #solitude #thisismyride
@argon18_cc @craftsportsweardk

Winter Grind.
Me and myself.
No disruptions.
Quiet solitude.
Simple satisfaction.
#wintercycling #nevernotriding #solitude #thisismyride
@argon18_cc @craftsportsweardk

Winter Grind.
Me and myself.
No disruptions.
Quiet solitude.
Simple satisfaction.
#wintercycling #nevernotriding #solitude #thisismyride
@argon18_cc @craftsportsweardk

Random Italy scenes — la dolce vita in piccoli frammenti 🇮🇹 #nettuno #roma #italy

Random Italy scenes — la dolce vita in piccoli frammenti 🇮🇹 #nettuno #roma #italy

Random Italy scenes — la dolce vita in piccoli frammenti 🇮🇹 #nettuno #roma #italy

Random Italy scenes — la dolce vita in piccoli frammenti 🇮🇹 #nettuno #roma #italy

Random Italy scenes — la dolce vita in piccoli frammenti 🇮🇹 #nettuno #roma #italy

Random Italy scenes — la dolce vita in piccoli frammenti 🇮🇹 #nettuno #roma #italy

Random Italy scenes — la dolce vita in piccoli frammenti 🇮🇹 #nettuno #roma #italy

Random Italy scenes — la dolce vita in piccoli frammenti 🇮🇹 #nettuno #roma #italy

Random Italy scenes — la dolce vita in piccoli frammenti 🇮🇹 #nettuno #roma #italy

Random Italy scenes — la dolce vita in piccoli frammenti 🇮🇹 #nettuno #roma #italy

Random Italy scenes — la dolce vita in piccoli frammenti 🇮🇹 #nettuno #roma #italy

Random Italy scenes — la dolce vita in piccoli frammenti 🇮🇹 #nettuno #roma #italy

Random Italy scenes — la dolce vita in piccoli frammenti 🇮🇹 #nettuno #roma #italy

Random Italy scenes — la dolce vita in piccoli frammenti 🇮🇹 #nettuno #roma #italy

Random Italy scenes — la dolce vita in piccoli frammenti 🇮🇹 #nettuno #roma #italy

Random Italy scenes — la dolce vita in piccoli frammenti 🇮🇹 #nettuno #roma #italy

Random Italy scenes — la dolce vita in piccoli frammenti 🇮🇹 #nettuno #roma #italy

Random Italy scenes — la dolce vita in piccoli frammenti 🇮🇹 #nettuno #roma #italy

Random Italy scenes — la dolce vita in piccoli frammenti 🇮🇹 #nettuno #roma #italy

Winter beater mode - ON!
Silence, solitude, cold — and the steady rhythm of the ride.
@craftsportsweardk #craftsportsweardk #onestepfurther
@argon18_cc #rideoutoftheordinary #wintercycling #frostmiles #wintermiles #cycling

Winter beater mode - ON!
Silence, solitude, cold — and the steady rhythm of the ride.
@craftsportsweardk #craftsportsweardk #onestepfurther
@argon18_cc #rideoutoftheordinary #wintercycling #frostmiles #wintermiles #cycling

Winter beater mode - ON!
Silence, solitude, cold — and the steady rhythm of the ride.
@craftsportsweardk #craftsportsweardk #onestepfurther
@argon18_cc #rideoutoftheordinary #wintercycling #frostmiles #wintermiles #cycling

Winter beater mode - ON!
Silence, solitude, cold — and the steady rhythm of the ride.
@craftsportsweardk #craftsportsweardk #onestepfurther
@argon18_cc #rideoutoftheordinary #wintercycling #frostmiles #wintermiles #cycling

Crisp air. Quiet roads. Pure flow.
@craftsportsweardk #craftsportsweardk #onestepfurther
@argon18_cc #rideoutoftheordinary #wintercycling #frostmiles

Crisp air. Quiet roads. Pure flow.
@craftsportsweardk #craftsportsweardk #onestepfurther
@argon18_cc #rideoutoftheordinary #wintercycling #frostmiles

Crisp air. Quiet roads. Pure flow.
@craftsportsweardk #craftsportsweardk #onestepfurther
@argon18_cc #rideoutoftheordinary #wintercycling #frostmiles

Run the season.
#NeverNotRunning @craftsportsweardk #OneStepFurther #craftsportsweardk

Run the season.
#NeverNotRunning @craftsportsweardk #OneStepFurther #craftsportsweardk

Effort: moderate
Speed: questionable
Onwards.
#NeverNotRunning
@craftsportsweardk #craftsportsweardk #craftsportswear #running #onestepfurther
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