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nrf

National Retail Federation

We’re the world’s largest retail trade association. Every day, we stand up for the people, policies and ideas that help retail thrive.

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What does it really take to build a brand that scales? At #NRF2026: Retail’s Big Show, @vancityReynolds joined @Adyen CFO Ethan Tandowsky for a candid conversation on building innovative brands in modern retail.


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4 months ago


Big news: @madebymonks Chief AI & Revenue Officer Wesley ter Haar is taking the stage at #NRFNexus! 🚀

His keynote — Break Your Business & Rebuild It Better — goes beyond the AI efficiency conversation to tackle what it actually takes to rewire an entire organization from the inside out.

We're talking collapsing content supply chains from months to days, moving from agencies to agents, and scrapping the old org chart for an agent-first reality.

If you're done chasing incremental gains and ready to engineer a business that disrupts itself before someone else does — this is the session to be in.

Catch Wesley on stage at NRF Nexus → Link in bio.


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4 days ago

In a retail landscape that changes daily, your greatest competitive edge is the people you surround yourself with.

@brieaneolson, CEO of @pacsun, calls NRF Nexus the premier destination for real conversations, genuine connections, and insights you can actually put to work.

Join us July 22–24 at The Broadmoor in Colorado Springs.
Apply to attend at the link in our bio!
#NRFNexus #RetailLeadership #RetailInnovation


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5 days ago

Stand with local law enforcement and retail workers this #PoliceWeek. Contact your Member of Congress today and tell them to support #CORCA. #OrganizedRetailCrime
#RetailCrime
#ORC
#FightRetailCrime
#StopRetailCrime


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1 weeks ago

Customer-first, always. @loweshomeimprovement culture is built on trust, transparency & cross-team collaboration—empowering teams to innovate, move fast & solve real customer needs in a constantly evolving retail world. retailgetsreal.com


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1 weeks ago

Want to know what’s next in digital commerce? @loweshomeimprovement SVP of Digital Commerce talks building smarter, faster, better retail experiences on the Retail Gets Real podcast. Link in bio.


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1 weeks ago

Moms are getting what they actually want this year —thoughtful, intentional gifts over last-minute grabs. Learn more: nrf.com/mothersday
#MothersDay #GiftIdeas


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1 weeks ago

This #SmallBusinessWeek, we’re celebrating small retailers and their roles in strengthening local economies. A huge thank you to the advocates who represented retail at the @whitehouse Small Business Summit:
@proofculture
@buffalo_jackson
@bwhardware
@garbossalonandspa
@StephensonsofElkhart


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1 weeks ago


AI is rewriting the rules of retail in real time. It’s changing how your products get discovered, how pricing is determined, and how decisions are made—at a pace most teams aren’t built for.

Join @MitchJoel at NRF Nexus 2026 as he shows you how to navigate this shift—and build a strategy that actually holds up when the rules won’t sit still.

Learn more and apply today: https://nexus.nrf.com/


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2 weeks ago

@carhartt designs gear people depend on. President & CEO Linda Hubbard talks how the brand stays connected to the people who wear it on the Retail Gets Real podcast. #carhartt


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2 weeks ago

AI in retail isn’t the story anymore. Execution is.

Retailers have already invested in platforms, data, and AI. Now the pressure is on to make it all work—together, in real time, and at scale.

From pricing and inventory to customer experience, the shift is happening inside day-to-day operations.

So where does it actually stand, and what’s next?

Read the full blog, then join the conversation at NRF Nexus 2026, July 22–24.

Link in bio.


7
3 weeks ago

NRF’s Small Retail Business Spotlight highlights exceptional small retailers who are innovating, inspiring and making a difference in their communities. Read @kulikulifoods founder Lisa Curtis’ story and apply to be featured at nrf.com/smallbusiness. #smallbusiness


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3 weeks ago

NRF’s Small Retail Business Spotlight highlights exceptional small retailers who are innovating, inspiring and making a difference in their communities. Read @kulikulifoods founder Lisa Curtis’ story and apply to be featured at nrf.com/smallbusiness. #smallbusiness


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3 weeks ago


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