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This year, we brought Audio Description Introductions to the Eurovision Song Contest, in collaboration with @SeeAbility – providing the delicious details of each performance to the visually impaired community.

And as today is Global Accessibility Awareness Day, we thought it was the perfect moment to share top tips we’ve learnt. This video’s audio description reads out our top tips for writing Audio Descriptions that you can use for everyday content - because everyone deserves to join in on the fun🫶

[Video description] In the background, there is a delish milk choc Baileys cocktail, topped with sparkling edible, metallic balls and pink candyfloss. In the front of the cocktail is a circular purple graphic. The graphic has the Baileys logo and charity SeeAbility’s logo on and text that reads: How to create deliciously accessible audio descriptions for blind and partially sighted people.

#GAAD #a11y #GlobalAccessibilityAwarenessDay

Mmmmmm🍫

[ImageDescription] A rich chocolate story unfolds frame by frame. The Baileys Chocolate bottle opens the moment, setting the tone for indulgence before glossy chocolate swirls slowly across the screen. Melted textures ripple and shine under the light, followed by delicate chocolate shavings scattered across a smooth surface. The final pour of Baileys into a gold measure brings everything together, rich, smooth, irresistible, and unmistakably chocolate with a Baileys twist.

Mmmmmm🍫

[ImageDescription] A rich chocolate story unfolds frame by frame. The Baileys Chocolate bottle opens the moment, setting the tone for indulgence before glossy chocolate swirls slowly across the screen. Melted textures ripple and shine under the light, followed by delicate chocolate shavings scattered across a smooth surface. The final pour of Baileys into a gold measure brings everything together, rich, smooth, irresistible, and unmistakably chocolate with a Baileys twist.

Mmmmmm🍫

[ImageDescription] A rich chocolate story unfolds frame by frame. The Baileys Chocolate bottle opens the moment, setting the tone for indulgence before glossy chocolate swirls slowly across the screen. Melted textures ripple and shine under the light, followed by delicate chocolate shavings scattered across a smooth surface. The final pour of Baileys into a gold measure brings everything together, rich, smooth, irresistible, and unmistakably chocolate with a Baileys twist.

Mmmmmm🍫

[ImageDescription] A rich chocolate story unfolds frame by frame. The Baileys Chocolate bottle opens the moment, setting the tone for indulgence before glossy chocolate swirls slowly across the screen. Melted textures ripple and shine under the light, followed by delicate chocolate shavings scattered across a smooth surface. The final pour of Baileys into a gold measure brings everything together, rich, smooth, irresistible, and unmistakably chocolate with a Baileys twist.

You can taste the excitement already… ✨

Bingo, bongo, you already know this is going to be smooth, sweet and your next favourite.

New limited edition, Baileys white Chocolate with Raspberry. @sarel might’ve just convinced us all.

[Video Description] Sarel introduces Baileys White Chocolate with Raspberry, visibly excited before pouring it into a rimmed glass with a soft crumb, adding texture. As she pours the white baileys in a glass she shares a little story time from her birthday weekend celebration. Dancing and celebrating the flavour. Smooth, sweet, and indulgent, it blends effortlessly with milk into something that feels more like a treat than a drinka moment you don’t rush, but enjoy fully.

POV: you’ve packed a blanket, it’s sunny, and the iced coffees are ready ☀️🧊☕

Now all you need is the right company…
👇 Tag them

[Video Description] Baileys Iced Coffees Outside >>>” sets the tone as a sunny picnic unfolds — iced black coffee in hand, cool and refreshing. A Baileys bottle appears tucked inside a handbag… because of course it is. As it’s poured into the cup, the cream liqueur swirls and marbles through the coffee, transforming it into a smooth, indulgent blend. The final sip is rich, chilled, and effortlessly elevated with Baileys

Say it with us… yum yum yum yum yum yum yum☕

[Video Description] A close-up of iced coffee being sipped sets the scene, the sound slightly loud and slurpy. But that’s not what matters, the joke lives in the contrast. What you hear is one thing, but internally, it’s all “yum yum yum.” The rich, creamy coffee looks smooth and indulgent, turning an ordinary sip into something irresistible. It’s a playful moment where the sound may annoy, but the taste tells a completely different story.

Chocolate macarons, filled with smooth Baileys cream 🍫😌

@macarons.amor @iuliarasculet made this look too good.

How do you have your Macarons?

[Video description] Baileys Macarons trend? Here's why Julia has a caption declaring 90% of people do this wrong. Attempting to squeeze a pipette of Baileys into the creamy middle of the delicious Macaron, it just drips out. Julia stops, making a 'no' symbol with her arms. Playfully removing the pipette only to drink directly from it with a 'yummy smile'. Naughty, but we love it.

Original 🤎​
Chocolate 🍫​
White Chocolate with Raspberry 🤍​
Sweet Treat🍿​

Which treat is it for you?

[Image Description] A lineup of Baileys favourites stands on the counter, each one promising a different kind of indulgence. Original, Chocolate, White Chocolate, and Sweet Treat. The smooth bottles catch the light, inviting you to pause and choose. The on-screen line, “You can only pick one. Go.” sets the challenge, turning the moment into a playful decision, which rich, creamy treat you’re reaching for first.

A perfectly layered Baileys Iced Café Bombón 🧊☕

Smooth, creamy, and rich in every detail.

Send this to someone who’d love this!

[Video Description] A split-screen sets the scene: iced coffee on one side, Bombón on the other. Baileys is poured and blended into a smooth, creamy base, stirred until thick and velvety. Ice fills the glass, milk settles at the bottom, and espresso is poured over, creating a rich swirl. The Baileys mixture finishes the drink with a soft, indulgent layer. It’s chilled, layered, and irresistibly smooth, a perfect balance of coffee and cream.

Honestly we applaud the Baileys collection 🍸​

@julialaurina x @martina_schilling_turned Baileys Chocolate into a delicious Espresso Martini


[Video description]Julia Laurina and Martina Schilling stand side by side, playfully aloof as they bring an Espresso Martini to life. Bottles line the counter as espresso and Baileys are poured into a half-and-half glass, creating a smooth, creamy swirl. Their movements echo familiar bartender rituals, but with a mischievous twist. It’s indulgent, expressive, and just irreverent enough to turn cocktail-making into a moment that feels as fun to watch as it is to sip.

Loving this Baileys Espresso Chocolate Cream by @coffeewithrafaela

[Video description] In a sunlit kitchen @coffeewithrafaela brings Baileys Espresso Chocolate Cream to life. Melting a chocolate bunny in fresh espresso, making a smooth, velvety base. She swirls in milk before a measure of Baileys for creamy indulgence. Shake with ice and serve in a chocolate lined glass to create a contrasting silky, foaming coffee cream. Finished with a playful dusting of chocolate it's our favourite things in one irresistible, indulgent sip.

Strawberries dipped in Baileys chocolate?

Yes please 🍓🍫

[Video Description] A screen filled with bright, juicy strawberries opens the moment, but the on-screen line playfully calls them “mangoes,” setting up the joke. The obvious mismatch draws you in, before the real reward lands: if you’re thinking strawberries and chocolate, you’re exactly right. A thick Baileys Chocolate pour coats each berry, turning the playful misdirect into an indulgent moment, rich, smooth, and made for strawberry season.

Dear chocolate… it’s always been you 🍫✨

Even better with Baileys 😌

👇 Chocolate lovers, where are you?

[Video Description] Dear chocolate…” sets the tone as velvety Baileys Chocolate pours into glass, over ice, and across rich desserts. From iced lattes to glossy cake layers, each moment builds the story, smooth, flowing, indulgent. The chocolate doesn’t just sit still, it moves, coats, and transforms every texture it touches. It’s a playful, irresistible sequence where Baileys and chocolate come together again and again, proving some loves never change.