ATHLOS
π½ ATHLOS NYC, thank you π«Ά
π ATHLOS League loadingβ¦
We ran it back bigger and better in Year 2 of ATHLOS π
We shut down Times Square for long jump. We brought in the best roster of brand partners who are aligned with elevating womenβs sports. We paid out more than $200K in prize money instantly via @cashapp. The GOAT, @serenawilliams, crowned winners with Tiffany crowns. 4.25M+ viewers tuned in. Trackside turned into a celeb row party. Ciara put on a post-meet show for the ages. We could go on and on, but weβll just say:
ATHLOS NYC was truly THE place to be.
Thank you for taking this journey with us. Now, letβs build a league, @alexisohanian πͺ
ATHLOS NYC was a party π₯ The energy was palpable, and the scenes were absolutely electric β‘
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New York, you came through!

"The data tells a clear story. Women's sports are no longer an emerging market β they are a growth market." π£οΈπ£οΈπ£οΈ
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via @sportsbusinessjournal & @opensponsorship

"The data tells a clear story. Women's sports are no longer an emerging market β they are a growth market." π£οΈπ£οΈπ£οΈ
γ
€
via @sportsbusinessjournal & @opensponsorship

"The data tells a clear story. Women's sports are no longer an emerging market β they are a growth market." π£οΈπ£οΈπ£οΈ
γ
€
via @sportsbusinessjournal & @opensponsorship

@_taarra_ ran her second fastest 100mH in her first race back π€― Wonder whatβs in store πββοΈ
(via @_taarra_, @travismillerx13tf, @thewoodhalls)

@_taarra_ ran her second fastest 100mH in her first race back π€― Wonder whatβs in store πββοΈ
(via @_taarra_, @travismillerx13tf, @thewoodhalls)
@_taarra_ ran her second fastest 100mH in her first race back π€― Wonder whatβs in store πββοΈ
(via @_taarra_, @travismillerx13tf, @thewoodhalls)
@_taarra_ ran her second fastest 100mH in her first race back π€― Wonder whatβs in store πββοΈ
(via @_taarra_, @travismillerx13tf, @thewoodhalls)

@_taarra_ ran her second fastest 100mH in her first race back π€― Wonder whatβs in store πββοΈ
(via @_taarra_, @travismillerx13tf, @thewoodhalls)
βYou see her? You see me.β
The mother-daughter bond on the track is so, so special π

to all of the Track & Field moms: we see you, celebrate you and love you ππ
to all of the Track & Field moms: we see you, celebrate you and love you ππ
βItβs hard, but itβs something that we have to do.β
Velocity Track Club trains in the hallways of a public school in The Bronx and runs all the way to national competitions πͺ
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