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My Desire. My Power.

Coming soon.

#ONLYDesire #MyDesireMyPower #ForSuccessfulLiving

Connected.

Diesel’s wired earbuds are connected by a silver Oval D charm chain. Part jewelry. Part tech.

Tap to shop and discover more at the link in bio.

#ForSuccessfulLiving

Sex on the beach.

The Denim Beachwear collection of bikinis, briefs, trunks and maillots reimagines classic Diesel denim as a hot day at the beach.

Tap to shop and see more at the link in bio.

#ForSuccessfulLiving

Smooth ride.

The D-Line is Diesel’s modern interpretation of the classic hobo bag. A versatile everyday bag with a refined, slightly slouchy shape and a streamlined take on the Oval D buckle belt as a strap.

Tap to shop and see more at the link in bio.

#ForSuccessfulLiving

The Succession.

Calm and cool, classic and contemporary. A trio of the Royal D’s new guard sits for a portrait in #DieselFW26 Low Waist denim and Biker Belt denim, worn in a simultaneous display of loyalty and willingness to defy tradition.

Photographer / Director: @JohnnyDufort
Creative Director: @GlennMartens
Art Director: Christopher Simmonds
Stylist: @UrsinaGysi
MUA: @daniel_s_makeup
Hair: @AlexBrownsell
Nails: @LaurenMichellePires
Set Design: @MaxBellhouse
Choreographer: @MeshHenry
DOP: @chemetoff
Casting: @EmmaMatell
Production: @BellhouseLTD

Discover more from the collection and campaign at the link in bio.

#ForSuccessfulLiving

Two Sides of the Settee.

A young lady of the house, seated, wears a smart denim mini dress accessoriezed with a small 1DR Dome bag, a denim neck scarf, and a denim scrunchie. The Royal D matriarch and her squire stand as a pair. They are confident and casual, she in the new D-Khelz barrel leg jean; he in the D-Macro baggy, drop-crotch style.

Photographer / Director: @JohnnyDufort
Creative Director: @GlennMartens
Art Director: Christopher Simmonds
Stylist: @UrsinaGysi
MUA: @daniel_s_makeup
Hair: @AlexBrownsell
Nails: @LaurenMichellePires
Set Design: @MaxBellhouse
Choreographer: @MeshHenry
DOP: @chemetoff
Casting: @EmmaMatell
Production: @BellhouseLTD

Discover and shop The Royal D denim campaign at the link in bio.

#ForSuccessfulLiving

Two Sides of the Settee.

A young lady of the house, seated, wears a smart denim mini dress accessoriezed with a small 1DR Dome bag, a denim neck scarf, and a denim scrunchie. The Royal D matriarch and her squire stand as a pair. They are confident and casual, she in the new D-Khelz barrel leg jean; he in the D-Macro baggy, drop-crotch style.

Photographer / Director: @JohnnyDufort
Creative Director: @GlennMartens
Art Director: Christopher Simmonds
Stylist: @UrsinaGysi
MUA: @daniel_s_makeup
Hair: @AlexBrownsell
Nails: @LaurenMichellePires
Set Design: @MaxBellhouse
Choreographer: @MeshHenry
DOP: @chemetoff
Casting: @EmmaMatell
Production: @BellhouseLTD

Discover and shop The Royal D denim campaign at the link in bio.

#ForSuccessfulLiving

Three Generations, in D.

The matriarch of the Diesel denim dynasty poses with the lord of the manor and two young scions in a portrait emblematic of denim’s multigenerational transcendence.

Photographer / Director: @JohnnyDufort
Creative Director: @GlennMartens
Art Director: Christopher Simmonds
Stylist: @UrsinaGysi
MUA: @daniel_s_makeup
Hair: @AlexBrownsell
Nails: @LaurenMichellePires
Set Design: @MaxBellhouse
Choreographer: @MeshHenry
DOP: @chemetoff
Casting: @EmmaMatell
Production: @BellhouseLTD

Discover The Royal D 2026 Denim campaign and shop at the link in bio.

#ForSuccessfulLiving

The Ladies of the House, Posed on Chairs.

Perched on a crimson and gold fauteuil with perfect posture, the ladies of the manor are the picture of contemporary poise. One presents in what appears to be a faded denim henley and low-waisted A-line denim skirt, but is, in fact, a dress. Her D-Line denim hobo is held just so. The other wears a neat ensemble of Biker Belt denim with a bejeweled 1DR bag.

Photographer / Director: @JohnnyDufort
Creative Director: @GlennMartens
Art Director: Christopher Simmonds
Stylist: @UrsinaGysi
MUA: @daniel_s_makeup
Hair: @AlexBrownsell
Nails: @LaurenMichellePires
Set Design: @MaxBellhouse
Choreographer: @MeshHenry
DOP: @chemetoff
Casting: @EmmaMatell
Production: @BellhouseLTD

Discover Diesel’s 2026 Denim collection and The Royal D campaign at the link in bio.

#ForSuccessfulLiving

The Ladies of the House, Posed on Chairs.

Perched on a crimson and gold fauteuil with perfect posture, the ladies of the manor are the picture of contemporary poise. One presents in what appears to be a faded denim henley and low-waisted A-line denim skirt, but is, in fact, a dress. Her D-Line denim hobo is held just so. The other wears a neat ensemble of Biker Belt denim with a bejeweled 1DR bag.

Photographer / Director: @JohnnyDufort
Creative Director: @GlennMartens
Art Director: Christopher Simmonds
Stylist: @UrsinaGysi
MUA: @daniel_s_makeup
Hair: @AlexBrownsell
Nails: @LaurenMichellePires
Set Design: @MaxBellhouse
Choreographer: @MeshHenry
DOP: @chemetoff
Casting: @EmmaMatell
Production: @BellhouseLTD

Discover Diesel’s 2026 Denim collection and The Royal D campaign at the link in bio.

#ForSuccessfulLiving

The Ladies of the House, Posed on Chairs.

Perched on a crimson and gold fauteuil with perfect posture, the ladies of the manor are the picture of contemporary poise. One presents in what appears to be a faded denim henley and low-waisted A-line denim skirt, but is, in fact, a dress. Her D-Line denim hobo is held just so. The other wears a neat ensemble of Biker Belt denim with a bejeweled 1DR bag.

Photographer / Director: @JohnnyDufort
Creative Director: @GlennMartens
Art Director: Christopher Simmonds
Stylist: @UrsinaGysi
MUA: @daniel_s_makeup
Hair: @AlexBrownsell
Nails: @LaurenMichellePires
Set Design: @MaxBellhouse
Choreographer: @MeshHenry
DOP: @chemetoff
Casting: @EmmaMatell
Production: @BellhouseLTD

Discover Diesel’s 2026 Denim collection and The Royal D campaign at the link in bio.

#ForSuccessfulLiving

The Couple, Long Weekend in the Country.

The weekend is ahead of them. The grand salon is behind them. Their denim pedigree is on full display in looks from Made in Italy, a new capsule that fuses Diesel’s heritage denim with innovation. Selvedge and vintage denim washes lend a sense of timelessness to the portraits while transmitting an affection for Italian denim craftsmanship.

Photographer / Director: @JohnnyDufort
Creative Director: @GlennMartens
Art Director: Christopher Simmonds
Stylist: @UrsinaGysi
MUA: @daniel_s_makeup
Hair: @AlexBrownsell
Nails: @LaurenMichellePires
Set Design: @MaxBellhouse
Choreographer: @MeshHenry
DOP: @chemetoff
Casting: @EmmaMatell
Production: @BellhouseLTD

Discover The Royal D, the new 2026 Denim campaign at the link in bio.

#ForSuccessfulLiving

The Heiress, Indifferent.

A young member of Royal D family is captured in a moment of youthful ennui wearing a cropped #DieselFW26 denim jacket and the new D-One bag, its slouchy leather silhouette a compliment to her attitude.

Photographer / Director: @JohnnyDufort
Creative Director: @GlennMartens
Art Director: Christopher Simmonds
Stylist: @UrsinaGysi
MUA: @daniel_s_makeup
Hair: @AlexBrownsell
Nails: @LaurenMichellePires
Set Design: @MaxBellhouse
Choreographer: @MeshHenry
DOP: @chemetoff
Casting: @EmmaMatell
Production: @BellhouseLTD

Discover more from The Royal D campaign and the 2026 denim collection at the link in bio.

#ForSuccessfulLiving

The Young Duke and Duchess, with Hounds.

Two members of the next generation of the Diesel denim dynasty sit for a portrait. He wears Made in Italy denim. She wears a cropped denim jacket from the #DieselFW26 collection, and a new D-Line denim hobo bag. Photographer @JohnnyDufort took care to include the family’s beloved dogs, a pug and a bull terrier.

Creative Director: @GlennMartens
Art Director: Christopher Simmonds
Stylist: @UrsinaGysi
MUA: @daniel_s_makeup
Hair: @AlexBrownsell
Nails: @LaurenMichellePires
Set Design: @MaxBellhouse
Choreographer: @MeshHenry
DOP: @chemetoff
Casting: @EmmaMatell
Production: @Bellhouseltd

Discover more from The Royal D denim campaign at the link in bio.

#ForSuccessfulLiving

Portrait of the Family in Blue.

On the occasion of the 2026 denim collection, Diesel unveils the Royal D, the new seasonal denim campaign conceived as a set of official state portraits. The visuals convey the enduring relevance, grandeur and evolution of denim through the lens of Diesel’s signature wry humor. The campaign’s sitters are members of the Diesel royal family — multi-generational, bonded by denim and diverse across age, gender and ethnicity.

Photographer / Director: @JohnnyDufort
Creative Director: @GlennMartens
Art Director: Christopher Simmonds
Stylist: @UrsinaGysi
MUA: @daniel_s_makeup
Hair: @AlexBrownsell
Nails: @LaurenMichellePires
Set Design: @MaxBellhouse
Choreographer: @MeshHenry
DOP: @chemetoff
Casting: @EmmaMatell
Production: @BellhouseLTD

Discover all the images and new styles at the link in bio.

#ForSuccessfulLiving