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Nike “Watch Us Win” / Linked up with @janssenpowers @farmleague to craft films for the home team. The process behind making these spots was really rewarding.
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We tried to stay away from the norm, so a more free form approach worked well: between optical (in camera) choices, integrated media & acoustics on set, I am really proud of what we achieved. All of which was wholeheartedly supported by Creative Director @sean___butterly
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Shot entirely on the Nike campus with camera support by @koerner_camera lensed with @ancientoptics Petzvalux primes, the @loawa.cine 12mm and a smattering of custom @glaaascollective prisms. Arri LF at 1.43 aspect ratio.
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Thank you to @coachsargecine, the super PDX crew support + @jakub_blank for the wildly beautiful 3D/Motion Graphics.
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#arrilf #ancientoptics #watchuswin #howwedoit #nike #farmleague #fullframe #cinematography

Frames from Montevideo, Uruguay with the talented directing duo @nutmeg over at @slmbr_prty + service from @laproductorafilms / Produced by the skillful + food enterprising @bennarich
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Shot on Alexa Mini LF with “T-Tuned” @7isatribe Blackwings + the Laowa Pro2be for macro work. Alexa Mini + Zeiss Ultra Primes underwater.
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#blackwing7 #AlexaMiniLF #pro2be #underwater #ultraprimes

Frames from Montevideo, Uruguay with the talented directing duo @nutmeg over at @slmbr_prty + service from @laproductorafilms / Produced by the skillful + food enterprising @bennarich
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Shot on Alexa Mini LF with “T-Tuned” @7isatribe Blackwings + the Laowa Pro2be for macro work. Alexa Mini + Zeiss Ultra Primes underwater.
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#blackwing7 #AlexaMiniLF #pro2be #underwater #ultraprimes

Frames from Montevideo, Uruguay with the talented directing duo @nutmeg over at @slmbr_prty + service from @laproductorafilms / Produced by the skillful + food enterprising @bennarich
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Shot on Alexa Mini LF with “T-Tuned” @7isatribe Blackwings + the Laowa Pro2be for macro work. Alexa Mini + Zeiss Ultra Primes underwater.
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#blackwing7 #AlexaMiniLF #pro2be #underwater #ultraprimes

Frames from Montevideo, Uruguay with the talented directing duo @nutmeg over at @slmbr_prty + service from @laproductorafilms / Produced by the skillful + food enterprising @bennarich
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Shot on Alexa Mini LF with “T-Tuned” @7isatribe Blackwings + the Laowa Pro2be for macro work. Alexa Mini + Zeiss Ultra Primes underwater.
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#blackwing7 #AlexaMiniLF #pro2be #underwater #ultraprimes

Frames from Montevideo, Uruguay with the talented directing duo @nutmeg over at @slmbr_prty + service from @laproductorafilms / Produced by the skillful + food enterprising @bennarich
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Shot on Alexa Mini LF with “T-Tuned” @7isatribe Blackwings + the Laowa Pro2be for macro work. Alexa Mini + Zeiss Ultra Primes underwater.
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#blackwing7 #AlexaMiniLF #pro2be #underwater #ultraprimes

Frames from Montevideo, Uruguay with the talented directing duo @nutmeg over at @slmbr_prty + service from @laproductorafilms / Produced by the skillful + food enterprising @bennarich
‌
Shot on Alexa Mini LF with “T-Tuned” @7isatribe Blackwings + the Laowa Pro2be for macro work. Alexa Mini + Zeiss Ultra Primes underwater.
‌
#blackwing7 #AlexaMiniLF #pro2be #underwater #ultraprimes

Frames from Montevideo, Uruguay with the talented directing duo @nutmeg over at @slmbr_prty + service from @laproductorafilms / Produced by the skillful + food enterprising @bennarich
‌
Shot on Alexa Mini LF with “T-Tuned” @7isatribe Blackwings + the Laowa Pro2be for macro work. Alexa Mini + Zeiss Ultra Primes underwater.
‌
#blackwing7 #AlexaMiniLF #pro2be #underwater #ultraprimes

Frames from Montevideo, Uruguay with the talented directing duo @nutmeg over at @slmbr_prty + service from @laproductorafilms / Produced by the skillful + food enterprising @bennarich
‌
Shot on Alexa Mini LF with “T-Tuned” @7isatribe Blackwings + the Laowa Pro2be for macro work. Alexa Mini + Zeiss Ultra Primes underwater.
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#blackwing7 #AlexaMiniLF #pro2be #underwater #ultraprimes

For @citizenwatchus with the rising creative force of @mattgenesis - this guy is on a tear.
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Thank you @tonkovision + Don Padilla for the light and shape (not to mention getting that beast into the bottom of a skate park). Sharps by @erick.aguilar1588 / DIT @raffyvesco
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Arri Mini LF + Phantom paired with @7isatribe glass. Bolt by @cameracontrol
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#arrilf #fullframe #blackwing7 #citizenwatch #cinematography

For @citizenwatchus with the rising creative force of @mattgenesis - this guy is on a tear.
⠀
Thank you @tonkovision + Don Padilla for the light and shape (not to mention getting that beast into the bottom of a skate park). Sharps by @erick.aguilar1588 / DIT @raffyvesco
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Arri Mini LF + Phantom paired with @7isatribe glass. Bolt by @cameracontrol
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#arrilf #fullframe #blackwing7 #citizenwatch #cinematography

For @citizenwatchus with the rising creative force of @mattgenesis - this guy is on a tear.
⠀
Thank you @tonkovision + Don Padilla for the light and shape (not to mention getting that beast into the bottom of a skate park). Sharps by @erick.aguilar1588 / DIT @raffyvesco
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Arri Mini LF + Phantom paired with @7isatribe glass. Bolt by @cameracontrol
⠀
#arrilf #fullframe #blackwing7 #citizenwatch #cinematography

For @citizenwatchus with the rising creative force of @mattgenesis - this guy is on a tear.
⠀
Thank you @tonkovision + Don Padilla for the light and shape (not to mention getting that beast into the bottom of a skate park). Sharps by @erick.aguilar1588 / DIT @raffyvesco
⠀
Arri Mini LF + Phantom paired with @7isatribe glass. Bolt by @cameracontrol
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#arrilf #fullframe #blackwing7 #citizenwatch #cinematography

For @citizenwatchus with the rising creative force of @mattgenesis - this guy is on a tear.
⠀
Thank you @tonkovision + Don Padilla for the light and shape (not to mention getting that beast into the bottom of a skate park). Sharps by @erick.aguilar1588 / DIT @raffyvesco
⠀
Arri Mini LF + Phantom paired with @7isatribe glass. Bolt by @cameracontrol
⠀
#arrilf #fullframe #blackwing7 #citizenwatch #cinematography

For @citizenwatchus with the rising creative force of @mattgenesis - this guy is on a tear.
⠀
Thank you @tonkovision + Don Padilla for the light and shape (not to mention getting that beast into the bottom of a skate park). Sharps by @erick.aguilar1588 / DIT @raffyvesco
⠀
Arri Mini LF + Phantom paired with @7isatribe glass. Bolt by @cameracontrol
⠀
#arrilf #fullframe #blackwing7 #citizenwatch #cinematography

For @citizenwatchus with the rising creative force of @mattgenesis - this guy is on a tear.
⠀
Thank you @tonkovision + Don Padilla for the light and shape (not to mention getting that beast into the bottom of a skate park). Sharps by @erick.aguilar1588 / DIT @raffyvesco
⠀
Arri Mini LF + Phantom paired with @7isatribe glass. Bolt by @cameracontrol
⠀
#arrilf #fullframe #blackwing7 #citizenwatch #cinematography

Dawn before flying to Tokyo. First frame of the trip and still the one I come back to.

#nikonfe #cinestill800t #35mmdiary #bluehour

An Oregon tribute with director and friend @janssenpowers for @wiedenkennedy. Through sand, rain, lakes, rivers, and mud we came back with a lot of memorable frames. Here’s to getting in the snow next time.

Aired at the end of the Super Bowl, happy to now share the DC. Produced by @gwynfletcher, always a good one to be on with.

Shot on Mini LF and a vintage cell phone, with a mix of old and new glass. Serviced and supported by @ecmproject + @koernercamera

Good to finally link up with key grip @seanmdevine and @eric.bixler thank you for brining the touches of light and great attitude.

Cheers, Oregon for providing the backdrop and much needed tour.

#traveloregon #wiedenkennedy @traveloregon
@angenieuxoptics @ancientoptics @nikonusa @zerooptik @laowa.cine

Oregon journeys with director @janssenpowers | 35mm @cinestillfilm 400D

#wiedenkennedy #35mmdiary #traveloregon #nikonfe #cinestill400d

Oregon journeys with director @janssenpowers | 35mm @cinestillfilm 400D

#wiedenkennedy #35mmdiary #traveloregon #nikonfe #cinestill400d

Oregon journeys with director @janssenpowers | 35mm @cinestillfilm 400D

#wiedenkennedy #35mmdiary #traveloregon #nikonfe #cinestill400d

Oregon journeys with director @janssenpowers | 35mm @cinestillfilm 400D

#wiedenkennedy #35mmdiary #traveloregon #nikonfe #cinestill400d

Wind, sand + silver | Florence Dunes on expired Fuji Neopan 400 with director @janssenpowers + @wiedenkennedy
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#silverhalides #shotonfilm #fujineopan #expiredfilm #nikonfe

Wind, sand + silver | Florence Dunes on expired Fuji Neopan 400 with director @janssenpowers + @wiedenkennedy
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#silverhalides #shotonfilm #fujineopan #expiredfilm #nikonfe

Wind, sand + silver | Florence Dunes on expired Fuji Neopan 400 with director @janssenpowers + @wiedenkennedy
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#silverhalides #shotonfilm #fujineopan #expiredfilm #nikonfe

Frames on film, now represented @kintzing_licensing_ | 2025
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Thank you for the intro @joshsoskin
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#kintzing #shotonfilm

Frames on film, now represented @kintzing_licensing_ | 2025
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Thank you for the intro @joshsoskin
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#kintzing #shotonfilm

Frames on film, now represented @kintzing_licensing_ | 2025
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Thank you for the intro @joshsoskin
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#kintzing #shotonfilm

Frames on film, now represented @kintzing_licensing_ | 2025
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Thank you for the intro @joshsoskin
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#kintzing #shotonfilm

Frames on film, now represented @kintzing_licensing_ | 2025
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Thank you for the intro @joshsoskin
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#kintzing #shotonfilm

ACURA for director @mp7five / produced by @jsoutullo for @fellow_la on the @nantstudios volume stage, a quick drive from LAX with cold beer and good tacos nearby. Our team was tasked with shooting intentionally abstract background plates to integrate with existing running footage shot by @macgregor.works
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Sony Venice2 + Xelmus Apollo Anamorphics provided by @camtec_official / sharps @erick.aguilar1588 / distortion via @glaaascollective / electric @geronimocreek / grip DMP / techno @elitecamerasupport
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#xelmus #capturedwithsony #cinematography #fullframe #fellowla #camerasbycamtec @xelmusanamorphic

ACURA for director @mp7five / produced by @jsoutullo for @fellow_la on the @nantstudios volume stage, a quick drive from LAX with cold beer and good tacos nearby. Our team was tasked with shooting intentionally abstract background plates to integrate with existing running footage shot by @macgregor.works
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Sony Venice2 + Xelmus Apollo Anamorphics provided by @camtec_official / sharps @erick.aguilar1588 / distortion via @glaaascollective / electric @geronimocreek / grip DMP / techno @elitecamerasupport
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#xelmus #capturedwithsony #cinematography #fullframe #fellowla #camerasbycamtec @xelmusanamorphic

ACURA for director @mp7five / produced by @jsoutullo for @fellow_la on the @nantstudios volume stage, a quick drive from LAX with cold beer and good tacos nearby. Our team was tasked with shooting intentionally abstract background plates to integrate with existing running footage shot by @macgregor.works
‌
Sony Venice2 + Xelmus Apollo Anamorphics provided by @camtec_official / sharps @erick.aguilar1588 / distortion via @glaaascollective / electric @geronimocreek / grip DMP / techno @elitecamerasupport
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#xelmus #capturedwithsony #cinematography #fullframe #fellowla #camerasbycamtec @xelmusanamorphic

ACURA for director @mp7five / produced by @jsoutullo for @fellow_la on the @nantstudios volume stage, a quick drive from LAX with cold beer and good tacos nearby. Our team was tasked with shooting intentionally abstract background plates to integrate with existing running footage shot by @macgregor.works
‌
Sony Venice2 + Xelmus Apollo Anamorphics provided by @camtec_official / sharps @erick.aguilar1588 / distortion via @glaaascollective / electric @geronimocreek / grip DMP / techno @elitecamerasupport
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#xelmus #capturedwithsony #cinematography #fullframe #fellowla #camerasbycamtec @xelmusanamorphic

a view of a view | from Paris on the #yashicat4
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#heylomography #lomo100 #daily35mm #stayanalogue

Big tungsten, Big stages + Big time support from the LA crew for director @daniellekatvan and me | Home Depot + @1stavemachine @nmarksperspective thank you for the continued trust in making these images sing.
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@panavisionofficial H Series glass on the Mini LF. And haze, yes please.
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Gaffer: @tonkovision
Key Grip: Don Padilla
1st AC: @erick.aguilar1588
DIT: @raffivesco
Production Designer: @aronberoud
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#arrilf #panavision #hseries #commercial #largeformat

Big tungsten, Big stages + Big time support from the LA crew for director @daniellekatvan and me | Home Depot + @1stavemachine @nmarksperspective thank you for the continued trust in making these images sing.
‌
@panavisionofficial H Series glass on the Mini LF. And haze, yes please.
‌
Gaffer: @tonkovision
Key Grip: Don Padilla
1st AC: @erick.aguilar1588
DIT: @raffivesco
Production Designer: @aronberoud
‌
#arrilf #panavision #hseries #commercial #largeformat

Big tungsten, Big stages + Big time support from the LA crew for director @daniellekatvan and me | Home Depot + @1stavemachine @nmarksperspective thank you for the continued trust in making these images sing.
‌
@panavisionofficial H Series glass on the Mini LF. And haze, yes please.
‌
Gaffer: @tonkovision
Key Grip: Don Padilla
1st AC: @erick.aguilar1588
DIT: @raffivesco
Production Designer: @aronberoud
‌
#arrilf #panavision #hseries #commercial #largeformat

Big tungsten, Big stages + Big time support from the LA crew for director @daniellekatvan and me | Home Depot + @1stavemachine @nmarksperspective thank you for the continued trust in making these images sing.
‌
@panavisionofficial H Series glass on the Mini LF. And haze, yes please.
‌
Gaffer: @tonkovision
Key Grip: Don Padilla
1st AC: @erick.aguilar1588
DIT: @raffivesco
Production Designer: @aronberoud
‌
#arrilf #panavision #hseries #commercial #largeformat

Big tungsten, Big stages + Big time support from the LA crew for director @daniellekatvan and me | Home Depot + @1stavemachine @nmarksperspective thank you for the continued trust in making these images sing.
‌
@panavisionofficial H Series glass on the Mini LF. And haze, yes please.
‌
Gaffer: @tonkovision
Key Grip: Don Padilla
1st AC: @erick.aguilar1588
DIT: @raffivesco
Production Designer: @aronberoud
‌
#arrilf #panavision #hseries #commercial #largeformat

Commercial Feature: Nike - “Watch Us Win: How We Do It”

"I used GLAAAS Prisms for a good amount of this film. Often I’d just handhold one, pressed against the metal retaining ring at the front of the lens, and rotate it while shooting. It gave this dimensional feel of movement to the image as it multiplied and stacked. Coupling this effect with the Petvalux glass really worked for certain moments.” Rob Hauer, cinematographer

Director: @janssenpowers
DP: @robhauer
Editor: @j.p.editor
Colorist: @jalob

VFX: @jakub_blank
Photographer: @yvanna.ramos
Creative Director: @sean___butterly
Art Director: @joeowensss
Desinger: @j_stephen_lee

Production Company: @farmleague

Camera: ARRI ALEXA LF
Lenses: Petzvalux Primes & Laowa 12mm & GLAAAS Prisms

Commercial Feature: Nike - “Watch Us Win: How We Do It”

"I used GLAAAS Prisms for a good amount of this film. Often I’d just handhold one, pressed against the metal retaining ring at the front of the lens, and rotate it while shooting. It gave this dimensional feel of movement to the image as it multiplied and stacked. Coupling this effect with the Petvalux glass really worked for certain moments.” Rob Hauer, cinematographer

Director: @janssenpowers
DP: @robhauer
Editor: @j.p.editor
Colorist: @jalob

VFX: @jakub_blank
Photographer: @yvanna.ramos
Creative Director: @sean___butterly
Art Director: @joeowensss
Desinger: @j_stephen_lee

Production Company: @farmleague

Camera: ARRI ALEXA LF
Lenses: Petzvalux Primes & Laowa 12mm & GLAAAS Prisms

Commercial Feature: Nike - “Watch Us Win: How We Do It”

"I used GLAAAS Prisms for a good amount of this film. Often I’d just handhold one, pressed against the metal retaining ring at the front of the lens, and rotate it while shooting. It gave this dimensional feel of movement to the image as it multiplied and stacked. Coupling this effect with the Petvalux glass really worked for certain moments.” Rob Hauer, cinematographer

Director: @janssenpowers
DP: @robhauer
Editor: @j.p.editor
Colorist: @jalob

VFX: @jakub_blank
Photographer: @yvanna.ramos
Creative Director: @sean___butterly
Art Director: @joeowensss
Desinger: @j_stephen_lee

Production Company: @farmleague

Camera: ARRI ALEXA LF
Lenses: Petzvalux Primes & Laowa 12mm & GLAAAS Prisms

Commercial Feature: Nike - “Watch Us Win: How We Do It”

"I used GLAAAS Prisms for a good amount of this film. Often I’d just handhold one, pressed against the metal retaining ring at the front of the lens, and rotate it while shooting. It gave this dimensional feel of movement to the image as it multiplied and stacked. Coupling this effect with the Petvalux glass really worked for certain moments.” Rob Hauer, cinematographer

Director: @janssenpowers
DP: @robhauer
Editor: @j.p.editor
Colorist: @jalob

VFX: @jakub_blank
Photographer: @yvanna.ramos
Creative Director: @sean___butterly
Art Director: @joeowensss
Desinger: @j_stephen_lee

Production Company: @farmleague

Camera: ARRI ALEXA LF
Lenses: Petzvalux Primes & Laowa 12mm & GLAAAS Prisms

Commercial Feature: Nike - “Watch Us Win: How We Do It”

"I used GLAAAS Prisms for a good amount of this film. Often I’d just handhold one, pressed against the metal retaining ring at the front of the lens, and rotate it while shooting. It gave this dimensional feel of movement to the image as it multiplied and stacked. Coupling this effect with the Petvalux glass really worked for certain moments.” Rob Hauer, cinematographer

Director: @janssenpowers
DP: @robhauer
Editor: @j.p.editor
Colorist: @jalob

VFX: @jakub_blank
Photographer: @yvanna.ramos
Creative Director: @sean___butterly
Art Director: @joeowensss
Desinger: @j_stephen_lee

Production Company: @farmleague

Camera: ARRI ALEXA LF
Lenses: Petzvalux Primes & Laowa 12mm & GLAAAS Prisms

Commercial Feature: Nike - “Watch Us Win: How We Do It”

"I used GLAAAS Prisms for a good amount of this film. Often I’d just handhold one, pressed against the metal retaining ring at the front of the lens, and rotate it while shooting. It gave this dimensional feel of movement to the image as it multiplied and stacked. Coupling this effect with the Petvalux glass really worked for certain moments.” Rob Hauer, cinematographer

Director: @janssenpowers
DP: @robhauer
Editor: @j.p.editor
Colorist: @jalob

VFX: @jakub_blank
Photographer: @yvanna.ramos
Creative Director: @sean___butterly
Art Director: @joeowensss
Desinger: @j_stephen_lee

Production Company: @farmleague

Camera: ARRI ALEXA LF
Lenses: Petzvalux Primes & Laowa 12mm & GLAAAS Prisms

Commercial Feature: Nike - “Watch Us Win: How We Do It”

"I used GLAAAS Prisms for a good amount of this film. Often I’d just handhold one, pressed against the metal retaining ring at the front of the lens, and rotate it while shooting. It gave this dimensional feel of movement to the image as it multiplied and stacked. Coupling this effect with the Petvalux glass really worked for certain moments.” Rob Hauer, cinematographer

Director: @janssenpowers
DP: @robhauer
Editor: @j.p.editor
Colorist: @jalob

VFX: @jakub_blank
Photographer: @yvanna.ramos
Creative Director: @sean___butterly
Art Director: @joeowensss
Desinger: @j_stephen_lee

Production Company: @farmleague

Camera: ARRI ALEXA LF
Lenses: Petzvalux Primes & Laowa 12mm & GLAAAS Prisms

Commercial Feature: Nike - “Watch Us Win: How We Do It”

"I used GLAAAS Prisms for a good amount of this film. Often I’d just handhold one, pressed against the metal retaining ring at the front of the lens, and rotate it while shooting. It gave this dimensional feel of movement to the image as it multiplied and stacked. Coupling this effect with the Petvalux glass really worked for certain moments.” Rob Hauer, cinematographer

Director: @janssenpowers
DP: @robhauer
Editor: @j.p.editor
Colorist: @jalob

VFX: @jakub_blank
Photographer: @yvanna.ramos
Creative Director: @sean___butterly
Art Director: @joeowensss
Desinger: @j_stephen_lee

Production Company: @farmleague

Camera: ARRI ALEXA LF
Lenses: Petzvalux Primes & Laowa 12mm & GLAAAS Prisms

Commercial Feature: Nike - “Watch Us Win: How We Do It”

"I used GLAAAS Prisms for a good amount of this film. Often I’d just handhold one, pressed against the metal retaining ring at the front of the lens, and rotate it while shooting. It gave this dimensional feel of movement to the image as it multiplied and stacked. Coupling this effect with the Petvalux glass really worked for certain moments.” Rob Hauer, cinematographer

Director: @janssenpowers
DP: @robhauer
Editor: @j.p.editor
Colorist: @jalob

VFX: @jakub_blank
Photographer: @yvanna.ramos
Creative Director: @sean___butterly
Art Director: @joeowensss
Desinger: @j_stephen_lee

Production Company: @farmleague

Camera: ARRI ALEXA LF
Lenses: Petzvalux Primes & Laowa 12mm & GLAAAS Prisms

Commercial Feature: Nike - “Watch Us Win: How We Do It”

"I used GLAAAS Prisms for a good amount of this film. Often I’d just handhold one, pressed against the metal retaining ring at the front of the lens, and rotate it while shooting. It gave this dimensional feel of movement to the image as it multiplied and stacked. Coupling this effect with the Petvalux glass really worked for certain moments.” Rob Hauer, cinematographer

Director: @janssenpowers
DP: @robhauer
Editor: @j.p.editor
Colorist: @jalob

VFX: @jakub_blank
Photographer: @yvanna.ramos
Creative Director: @sean___butterly
Art Director: @joeowensss
Desinger: @j_stephen_lee

Production Company: @farmleague

Camera: ARRI ALEXA LF
Lenses: Petzvalux Primes & Laowa 12mm & GLAAAS Prisms

Commercial Feature: Nike - “Watch Us Win: How We Do It”

"I used GLAAAS Prisms for a good amount of this film. Often I’d just handhold one, pressed against the metal retaining ring at the front of the lens, and rotate it while shooting. It gave this dimensional feel of movement to the image as it multiplied and stacked. Coupling this effect with the Petvalux glass really worked for certain moments.” Rob Hauer, cinematographer

Director: @janssenpowers
DP: @robhauer
Editor: @j.p.editor
Colorist: @jalob

VFX: @jakub_blank
Photographer: @yvanna.ramos
Creative Director: @sean___butterly
Art Director: @joeowensss
Desinger: @j_stephen_lee

Production Company: @farmleague

Camera: ARRI ALEXA LF
Lenses: Petzvalux Primes & Laowa 12mm & GLAAAS Prisms