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What makes Iceland unforgettable isn’t just the views — it’s the life that thrives there. Tourism is the country’s largest industry, built on a reputation for wild, untamed, and untouched beauty. But that beauty is under threat. 🌄

Sea‑cage salmon farms pollute coastal waters and disrupt marine life, putting wild Atlantic salmon, a keystone species, at risk. And when wild salmon struggle, the ripple effects go far beyond the fjords. 🌊

You can help change this. Sign the petition 🔗 link in bio.

Our voices are rising. All over the world, the irresponsible practices of the open net salmon farming industry have led to pollution, soaring mortalities, disease and animal suffering. Governments and communities everywhere are saying “No more”. Your voice matters, not only for Iceland’s wild nature, but for the future of nature everywhere.

Join us and take action via the link in our bio.

Ávarp Laxmanns Drápmanns til íslensku þjóðarinnar.

Hjálpumst að við að koma því til sem flestra, takk!

Við minnum á að Árnar þagna er á dagskrá kl 20.10 í kvöld 24. maí á RÚV.

Við hvetjum ykkur til að stilla snemma á RÚV. Samkvæmt okkar heimildum mun Laxmann Drápmann flytja nýtt ávarp til þjóðarinnar í auglýsingatímanum fyrir sýningu myndarinnar. Þið viljið ekki missa af því.

Frá upphafi hefur Veiðislóð snúist um meira en sjálfar línurnar í verkunum.
Mér fannst því tilvalið að 20% af söluverði sýningarverka á fyrstu sýningu Veiðislóðar rynnu til NASF til verndar villtra laxastofna.

Fyrir framtíð staðanna sem hafa gefið okkur svo mikið.

Sýningin opnar 5. júní kl. 16:30 á Borgarbókasafninu Spönginni.
Hlökkum til að sjá ykkur þar!

Frá upphafi hefur Veiðislóð snúist um meira en sjálfar línurnar í verkunum.
Mér fannst því tilvalið að 20% af söluverði sýningarverka á fyrstu sýningu Veiðislóðar rynnu til NASF til verndar villtra laxastofna.

Fyrir framtíð staðanna sem hafa gefið okkur svo mikið.

Sýningin opnar 5. júní kl. 16:30 á Borgarbókasafninu Spönginni.
Hlökkum til að sjá ykkur þar!

Frá upphafi hefur Veiðislóð snúist um meira en sjálfar línurnar í verkunum.
Mér fannst því tilvalið að 20% af söluverði sýningarverka á fyrstu sýningu Veiðislóðar rynnu til NASF til verndar villtra laxastofna.

Fyrir framtíð staðanna sem hafa gefið okkur svo mikið.

Sýningin opnar 5. júní kl. 16:30 á Borgarbókasafninu Spönginni.
Hlökkum til að sjá ykkur þar!

Frá upphafi hefur Veiðislóð snúist um meira en sjálfar línurnar í verkunum.
Mér fannst því tilvalið að 20% af söluverði sýningarverka á fyrstu sýningu Veiðislóðar rynnu til NASF til verndar villtra laxastofna.

Fyrir framtíð staðanna sem hafa gefið okkur svo mikið.

Sýningin opnar 5. júní kl. 16:30 á Borgarbókasafninu Spönginni.
Hlökkum til að sjá ykkur þar!

The Trump administration is keen to do to fish what has been done to chickens – mass-produce them on an industrial scale to accelerate the US’s output of seafood. But this may come at a hefty cost to the environment and to the fish themselves, as a new undercover video at one of the country’s leading fish farms has highlighted.

The covert video taken by the Animal Outlook activist group shows staff at the Cooke Aquaculture salmon hatchery in Bingham, Maine, clubbing fish with metal poles, aiming kicks at them as they writhe on the ground and in one instance cutting into a living fish. Deformities and fungal infections were also prevalent in the fish, according to Animal Outlook.

Mass production thrives on one thing: mass consumption. And we have the power to help stop this simply by changing our eating habits.

Read the full article. Link in bio.

We told you not to look. But since you’re looking, here’s the tea. 👇

Sea cages are bad for salmon on both sides of the net. The packed cages are breeding grounds for disease and SEA LICE (🤢). And all that yuck spreads to wild salmon populations as they swim by, making it hard for them to return home to spawn. 

No spawning = species disappears. 

Wild Atlantic salmon are kind of a big deal 💅. They are considered a keystone species, meaning scientists look at them to check the overall health of our PLANET. So it’s bad news when they’re returning home less and less. 

Those human scientists have found that sea cages are a KEY reason the wild Atlantic salmon are disappearing from the ocean. This is why we, the puffins, are on strike. 👀 We’ve got to protect our home because Iceland is one of the last strongholds for wild Atlantic salmon (meaning one of the LAST places on Earth where wild Atlantic salmon still exist in relatively healthy numbers).

Stand with us to get sea cages out of Iceland. 👉 StayCoolIceland.com 

Oh, and DON’T TAG arcticfish_Iceland and @arnarlax in a comment asking them to kindly remove sea cages from the ocean. 😉 
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#StayCoolIceland #Look #Salmon #Ocean

We told you not to look. But since you’re looking, here’s the tea. 👇

Sea cages are bad for salmon on both sides of the net. The packed cages are breeding grounds for disease and SEA LICE (🤢). And all that yuck spreads to wild salmon populations as they swim by, making it hard for them to return home to spawn. 

No spawning = species disappears. 

Wild Atlantic salmon are kind of a big deal 💅. They are considered a keystone species, meaning scientists look at them to check the overall health of our PLANET. So it’s bad news when they’re returning home less and less. 

Those human scientists have found that sea cages are a KEY reason the wild Atlantic salmon are disappearing from the ocean. This is why we, the puffins, are on strike. 👀 We’ve got to protect our home because Iceland is one of the last strongholds for wild Atlantic salmon (meaning one of the LAST places on Earth where wild Atlantic salmon still exist in relatively healthy numbers).

Stand with us to get sea cages out of Iceland. 👉 StayCoolIceland.com 

Oh, and DON’T TAG arcticfish_Iceland and @arnarlax in a comment asking them to kindly remove sea cages from the ocean. 😉 
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#StayCoolIceland #Look #Salmon #Ocean

Have you heard of the legend of Puffsquatch?​
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People claim they’ve seen a big protesting puffin wandering the streets of Reykjavík.​
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Some find it scary. Some find it cute.​
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Where did it come from?​
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What does it want?​
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Legend has it all answers are at StayCoolIceland.com...​
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#StayCoolIceland #Reels #Iceland #Reykjavik #Spotted

✨ ONLY ONE DAY LEFT ✨ to catch the coolest spot in Reykjavík.

Swing by Lækjartorg Tower to take home unique souvenirs created by artists and content creators such as @AndyMann, @AsaSteinars, @Styngvi, and @chrisburkard.

🧡 Proceeds go toward protecting Icelandic nature. 🧡

Puffin Strike HQ may be wrapping up, but the strike continues on
StayCoolIceland.com ✊
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#StayCoolIceland #Reels #Iceland #Reykjavik #Shop

In Reykjavík this week? 👇

Drop by Lækjartorg Tower to protect the beauty you came to see. Bring home unique souvenirs that support Icelandic nature, like exclusive prints by @NatGeo photographer @Andy_Mann.
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#StayCoolIceland #Reels #Iceland #Reykjavik #Shop

We, the puffins, are on strike until sea cages are out of Iceland. And guess who’s joining us? @asasteinars 🧡

Her new brand @fjaraoficeland just landed at Puffin Strike HQ with Icelandic sweaters that look good and do good! 👌

If you’re in Reykjavík this week, don’t miss the chance to shop for exclusive souvenirs that support Icelandic nature.

Lækjartorg Tower 📍
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#StayCoolIceland #Reels #Iceland #Reykjavik #Shop

🇮🇸 A Reykjavík stat we love: ​👏 29 restaurants there have officially joined Off The Table.​

That’s a win for Iceland’s precious marine ecosystems that wild Atlantic salmon and their friends, the iconic puffins, depend on. ​

Sea cage salmon farms threaten the coastal waters, pristine fjords, and natural beauty that puffins (and all of us) hold dear. So, Iceland’s puffins are taking a stand and backing restaurants that are, too.​

🪶 Learn how @IcelandPuffins are standing up for wild Atlantic salmon (link in bio).​

🍽 And find an Off The Table restaurant near you at OffTheTable.org