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Subtitle is launching and I can’t believe our first collection is for Jujutsu Kaisen 🥹

This past year has been the WILDEST ride of my life. From getting laid off to pitching JJK and pursuing this full time… and now it’s actually happening??? Literally feels like I’m dreaming.

Will be sharing sketches and designs soon!!

Anime deserves better merch. Why is all the stuff out there loud, under designed, and bad quality?

I believe there’s a HUGE opportunity to do better in this space. Nothing builds community and connection faster than seeing someone’s IYKYK merch.

What anime or fandom do you wish got the high fashion treatment? I want to hear from you! I’d love to get your thoughts for future @subtitle.club projects.

This is the White Uniform Jacket from our Jujutsu Kaisen collection, available exclusively on @tohoanimationstore_us.

This wool-blend bomber jacket draws inspiration from Yuta Okkotsu and Rika’s cursed form, translating their story into subtle design details.

Features curved seam construction, custom-molded buttons in antique gold, and jacquard interior lining.

This is the Uniform Hoodie from our Jujutsu Kaisen collection, available exclusively on @tohoanimationstore_us.

The custom uniforms in Jujutsu Kaisen are a subtle yet powerful reflection of identity. This heavyweight brushed fleece hoodie brings that concept to a casual silhouette.

Features custom-molded buttons in antique gold, drop shoulder construction, and jacquard-lined hood and pockets.

The Mahito Transfigured jacket is now in stock on @tohoanimationstore_us.

Multiple zippers allow the silhouette to morph and adapt, echoing the transformative nature of Mahito’s cursed form. Features custom jacquard check Bouclé fabric, 3D embroidery artwork, and detachable sleeves.

Photographed by @spencer.tuggle on @liangs

The Mahito Transfigured jacket is now in stock on @tohoanimationstore_us.

Multiple zippers allow the silhouette to morph and adapt, echoing the transformative nature of Mahito’s cursed form. Features custom jacquard check Bouclé fabric, 3D embroidery artwork, and detachable sleeves.

Photographed by @spencer.tuggle on @liangs

The Mahito Transfigured jacket is now in stock on @tohoanimationstore_us.

Multiple zippers allow the silhouette to morph and adapt, echoing the transformative nature of Mahito’s cursed form. Features custom jacquard check Bouclé fabric, 3D embroidery artwork, and detachable sleeves.

Photographed by @spencer.tuggle on @liangs

The Mahito Transfigured jacket is now in stock on @tohoanimationstore_us.

Multiple zippers allow the silhouette to morph and adapt, echoing the transformative nature of Mahito’s cursed form. Features custom jacquard check Bouclé fabric, 3D embroidery artwork, and detachable sleeves.

Photographed by @spencer.tuggle on @liangs

The Mahito Transfigured jacket is now in stock on @tohoanimationstore_us.

Multiple zippers allow the silhouette to morph and adapt, echoing the transformative nature of Mahito’s cursed form. Features custom jacquard check Bouclé fabric, 3D embroidery artwork, and detachable sleeves.

Photographed by @spencer.tuggle on @liangs

Fit check - remix.mp4

Wearing the @subtitle.club Megumi Rabbit Stampede tee out now that it’s finally warm!! 🐇✨

Really had to trust the process for this one… lol.

Shoutout to @anisheee_k and @franarciso on a flawless execution 😂 here’s the BTS of our “throwing a black flash” shot 🤭 did you catch this easter egg?

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Creative Agency: @bianco_bianco_tokyo
Director: @anishamayakapoor
Models: @dauletpencil @musashi.suzuki
Photographer: @franarciso
Photographer Assistant: @analistra_
Producer: @kido_mafon
Production Manager: @ryu_shx
Production Coordinator: @kiki_hayash1
PA: @shun_fupu
Stylist: @natsumi.ogasawara
Styling Assistants: @i.hsyo_5 __0km0__
Makeup Artist: @yuka_hirac
Makeup Assistant: @bericcix
Hair Stylist: @hayatemaeda
Hair Assistant: @genkimurakami_ @_hrttnk @ren._.hair

This is the Geto Zip-Up Jacket from our Jujutsu Kaisen collection, available exclusively on @tohoanimationstore_us.

The overall look is inspired by Geto’s robes. We used a distressed overprint with raw-edge details to translate the worn, lived-in quality of his transformation.

Features raglan shoulder construction with scar stitching, custom beaded zipper puller, and heavyweight French terry fabric.

This is the Uniform Shirt from our Jujutsu Kaisen collection, available exclusively on @tohoanimationstore_us.

The white shirt forms the foundation of every Jujutsu High student’s uniform. This heavyweight twill piece translates that essential layer with tailored detailing.

Features custom-molded buttons in antique gold, curved sleeve construction, and diagonal front cuff plackets.

This is the Nobara Workwear Jacket from our Jujutsu Kaisen collection, available exclusively on @tohoanimationstore_us.

The jacket’s design is inspired by Nobara’s Straw Doll Technique. Nail-inspired rivets and custom suede leather pocket with debossed artwork reference her cursed tools. It features a midweight canvas, custom-molded Jujutsu High buttons, and functional back shoulder gussets.

This is the Gojo Unlimited Void T-Shirt from our Jujutsu Kaisen collection, available exclusively on the @tohoanimationstore_us.

It features a single piece sleeve construction inspired by Gojo’s blindfold. There’s also embroidered front artwork, and printed & embroidered back artwork that references his domain expansion.

Made with an ultra heavyweight 350 gsm cotton jersey, we even added vent openings to make the shirt breathable 😮‍💨

We made a Nobara inspired jacket!! Inspired from her cursed technique, we included nail and hammer details in a workwear silhouette 🔨 Jacket from @subtitle.club from our official Jujutsu Kaisen collection 💙