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styling, direction, image
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4th Semester Performance August 2025
In my latest semester project I took a journey back into the time of 2010-2016 and snuck myself into passageways and rooms of pop culture my childhood-self never allowed herself in to. It’s an era that is currently heavily reminisced, as time has faded its memory and left us with a blurry, washed-out idea, like an old sun-bleached banner advertising something that you know never looked like in the pictures.
I was very immersed in Western media from ever since my parents bought me my first iPod touch. However, I was fast to learn that this feeling of connection was not mutual, an unrequited love for a culture that wasn’t mine after all, nor was it interested in my culture. As a result I found myself glamourising certain aspects of a lifestyle that I never saw me, or someone like me, a part of.
design/styling/creative direction: @softicee
models/performers : @bobdiop @tamara.boeni @mariastld @daddy_on_dutyy @frlfnzch
make up: @olivedellove @noemieprodhom
sewing help: Noah Giger Gempeler
photography: @softicee

4th Semester Performance August 2025
In my latest semester project I took a journey back into the time of 2010-2016 and snuck myself into passageways and rooms of pop culture my childhood-self never allowed herself in to. It’s an era that is currently heavily reminisced, as time has faded its memory and left us with a blurry, washed-out idea, like an old sun-bleached banner advertising something that you know never looked like in the pictures.
I was very immersed in Western media from ever since my parents bought me my first iPod touch. However, I was fast to learn that this feeling of connection was not mutual, an unrequited love for a culture that wasn’t mine after all, nor was it interested in my culture. As a result I found myself glamourising certain aspects of a lifestyle that I never saw me, or someone like me, a part of.
design/styling/creative direction: @softicee
models/performers : @bobdiop @tamara.boeni @mariastld @daddy_on_dutyy @frlfnzch
make up: @olivedellove @noemieprodhom
sewing help: Noah Giger Gempeler
photography: @softicee
4th Semester Performance August 2025
In my latest semester project I took a journey back into the time of 2010-2016 and snuck myself into passageways and rooms of pop culture my childhood-self never allowed herself in to. It’s an era that is currently heavily reminisced, as time has faded its memory and left us with a blurry, washed-out idea, like an old sun-bleached banner advertising something that you know never looked like in the pictures.
I was very immersed in Western media from ever since my parents bought me my first iPod touch. However, I was fast to learn that this feeling of connection was not mutual, an unrequited love for a culture that wasn’t mine after all, nor was it interested in my culture. As a result I found myself glamourising certain aspects of a lifestyle that I never saw me, or someone like me, a part of.
design/styling/creative direction: @softicee
models/performers : @bobdiop @tamara.boeni @mariastld @daddy_on_dutyy @frlfnzch
make up: @olivedellove @noemieprodhom
sewing help: Noah Giger Gempeler
photography: @softicee

4th Semester Performance August 2025
In my latest semester project I took a journey back into the time of 2010-2016 and snuck myself into passageways and rooms of pop culture my childhood-self never allowed herself in to. It’s an era that is currently heavily reminisced, as time has faded its memory and left us with a blurry, washed-out idea, like an old sun-bleached banner advertising something that you know never looked like in the pictures.
I was very immersed in Western media from ever since my parents bought me my first iPod touch. However, I was fast to learn that this feeling of connection was not mutual, an unrequited love for a culture that wasn’t mine after all, nor was it interested in my culture. As a result I found myself glamourising certain aspects of a lifestyle that I never saw me, or someone like me, a part of.
design/styling/creative direction: @softicee
models/performers : @bobdiop @tamara.boeni @mariastld @daddy_on_dutyy @frlfnzch
make up: @olivedellove @noemieprodhom
sewing help: Noah Giger Gempeler
photography: @softicee

4th Semester Performance August 2025
In my latest semester project I took a journey back into the time of 2010-2016 and snuck myself into passageways and rooms of pop culture my childhood-self never allowed herself in to. It’s an era that is currently heavily reminisced, as time has faded its memory and left us with a blurry, washed-out idea, like an old sun-bleached banner advertising something that you know never looked like in the pictures.
I was very immersed in Western media from ever since my parents bought me my first iPod touch. However, I was fast to learn that this feeling of connection was not mutual, an unrequited love for a culture that wasn’t mine after all, nor was it interested in my culture. As a result I found myself glamourising certain aspects of a lifestyle that I never saw me, or someone like me, a part of.
design/styling/creative direction: @softicee
models/performers : @bobdiop @tamara.boeni @mariastld @daddy_on_dutyy @frlfnzch
make up: @olivedellove @noemieprodhom
sewing help: Noah Giger Gempeler
photography: @softicee
4th Semester Performance August 2025
In my latest semester project I took a journey back into the time of 2010-2016 and snuck myself into passageways and rooms of pop culture my childhood-self never allowed herself in to. It’s an era that is currently heavily reminisced, as time has faded its memory and left us with a blurry, washed-out idea, like an old sun-bleached banner advertising something that you know never looked like in the pictures.
I was very immersed in Western media from ever since my parents bought me my first iPod touch. However, I was fast to learn that this feeling of connection was not mutual, an unrequited love for a culture that wasn’t mine after all, nor was it interested in my culture. As a result I found myself glamourising certain aspects of a lifestyle that I never saw me, or someone like me, a part of.
design/styling/creative direction: @softicee
models/performers : @bobdiop @tamara.boeni @mariastld @daddy_on_dutyy @frlfnzch
make up: @olivedellove @noemieprodhom
sewing help: Noah Giger Gempeler
photography: @softicee

4th Semester Performance August 2025
In my latest semester project I took a journey back into the time of 2010-2016 and snuck myself into passageways and rooms of pop culture my childhood-self never allowed herself in to. It’s an era that is currently heavily reminisced, as time has faded its memory and left us with a blurry, washed-out idea, like an old sun-bleached banner advertising something that you know never looked like in the pictures.
I was very immersed in Western media from ever since my parents bought me my first iPod touch. However, I was fast to learn that this feeling of connection was not mutual, an unrequited love for a culture that wasn’t mine after all, nor was it interested in my culture. As a result I found myself glamourising certain aspects of a lifestyle that I never saw me, or someone like me, a part of.
design/styling/creative direction: @softicee
models/performers : @bobdiop @tamara.boeni @mariastld @daddy_on_dutyy @frlfnzch
make up: @olivedellove @noemieprodhom
sewing help: Noah Giger Gempeler
photography: @softicee
4th Semester Performance August 2025
In my latest semester project I took a journey back into the time of 2010-2016 and snuck myself into passageways and rooms of pop culture my childhood-self never allowed herself in to. It’s an era that is currently heavily reminisced, as time has faded its memory and left us with a blurry, washed-out idea, like an old sun-bleached banner advertising something that you know never looked like in the pictures.
I was very immersed in Western media from ever since my parents bought me my first iPod touch. However, I was fast to learn that this feeling of connection was not mutual, an unrequited love for a culture that wasn’t mine after all, nor was it interested in my culture. As a result I found myself glamourising certain aspects of a lifestyle that I never saw me, or someone like me, a part of.
design/styling/creative direction: @softicee
models/performers : @bobdiop @tamara.boeni @mariastld @daddy_on_dutyy @frlfnzch
make up: @olivedellove @noemieprodhom
sewing help: Noah Giger Gempeler
photography: @softicee

4th Semester Performance August 2025
In my latest semester project I took a journey back into the time of 2010-2016 and snuck myself into passageways and rooms of pop culture my childhood-self never allowed herself in to. It’s an era that is currently heavily reminisced, as time has faded its memory and left us with a blurry, washed-out idea, like an old sun-bleached banner advertising something that you know never looked like in the pictures.
I was very immersed in Western media from ever since my parents bought me my first iPod touch. However, I was fast to learn that this feeling of connection was not mutual, an unrequited love for a culture that wasn’t mine after all, nor was it interested in my culture. As a result I found myself glamourising certain aspects of a lifestyle that I never saw me, or someone like me, a part of.
design/styling/creative direction: @softicee
models/performers : @bobdiop @tamara.boeni @mariastld @daddy_on_dutyy @frlfnzch
make up: @olivedellove @noemieprodhom
sewing help: Noah Giger Gempeler
photography: @softicee
4th Semester Performance August 2025
In my latest semester project I took a journey back into the time of 2010-2016 and snuck myself into passageways and rooms of pop culture my childhood-self never allowed herself in to. It’s an era that is currently heavily reminisced, as time has faded its memory and left us with a blurry, washed-out idea, like an old sun-bleached banner advertising something that you know never looked like in the pictures.
I was very immersed in Western media from ever since my parents bought me my first iPod touch. However, I was fast to learn that this feeling of connection was not mutual, an unrequited love for a culture that wasn’t mine after all, nor was it interested in my culture. As a result I found myself glamourising certain aspects of a lifestyle that I never saw me, or someone like me, a part of.
design/styling/creative direction: @softicee
models/performers : @bobdiop @tamara.boeni @mariastld @daddy_on_dutyy @frlfnzch
make up: @olivedellove @noemieprodhom
sewing help: Noah Giger Gempeler
photography: @softicee

4th Semester Performance August 2025
In my latest semester project I took a journey back into the time of 2010-2016 and snuck myself into passageways and rooms of pop culture my childhood-self never allowed herself in to. It’s an era that is currently heavily reminisced, as time has faded its memory and left us with a blurry, washed-out idea, like an old sun-bleached banner advertising something that you know never looked like in the pictures.
I was very immersed in Western media from ever since my parents bought me my first iPod touch. However, I was fast to learn that this feeling of connection was not mutual, an unrequited love for a culture that wasn’t mine after all, nor was it interested in my culture. As a result I found myself glamourising certain aspects of a lifestyle that I never saw me, or someone like me, a part of.
design/styling/creative direction: @softicee
models/performers : @bobdiop @tamara.boeni @mariastld @daddy_on_dutyy @frlfnzch
make up: @olivedellove @noemieprodhom
sewing help: Noah Giger Gempeler
photography: @softicee

4th Semester Performance August 2025
In my latest semester project I took a journey back into the time of 2010-2016 and snuck myself into passageways and rooms of pop culture my childhood-self never allowed herself in to. It’s an era that is currently heavily reminisced, as time has faded its memory and left us with a blurry, washed-out idea, like an old sun-bleached banner advertising something that you know never looked like in the pictures.
I was very immersed in Western media from ever since my parents bought me my first iPod touch. However, I was fast to learn that this feeling of connection was not mutual, an unrequited love for a culture that wasn’t mine after all, nor was it interested in my culture. As a result I found myself glamourising certain aspects of a lifestyle that I never saw me, or someone like me, a part of.
design/styling/creative direction: @softicee
models/performers : @bobdiop @tamara.boeni @mariastld @daddy_on_dutyy @frlfnzch
make up: @olivedellove @noemieprodhom
sewing help: Noah Giger Gempeler
photography: @softicee

4th Semester Performance August 2025
In my latest semester project I took a journey back into the time of 2010-2016 and snuck myself into passageways and rooms of pop culture my childhood-self never allowed herself in to. It’s an era that is currently heavily reminisced, as time has faded its memory and left us with a blurry, washed-out idea, like an old sun-bleached banner advertising something that you know never looked like in the pictures.
I was very immersed in Western media from ever since my parents bought me my first iPod touch. However, I was fast to learn that this feeling of connection was not mutual, an unrequited love for a culture that wasn’t mine after all, nor was it interested in my culture. As a result I found myself glamourising certain aspects of a lifestyle that I never saw me, or someone like me, a part of.
design/styling/creative direction: @softicee
models/performers : @bobdiop @tamara.boeni @mariastld @daddy_on_dutyy @frlfnzch
make up: @olivedellove @noemieprodhom
sewing help: Noah Giger Gempeler
photography: @softicee

“In Plain Sight”
20 x 6 METER
Print Installation on Display,
For 1 Year untill September 2026!
In my city!
📍Freilager-Platz 1, Basel Switzerland
Grateful to give space to whats on our hearts and mind. Booth Kufiyas (visable on slide 2,3) mark solidarity with Palestine.
This is a reminder of lives brutally taken and the silence of our governments.. please..
act now.
BIG Dreamteam 💤🛌🇵🇸♾️..
@softicee @sagil.mdamin @venuscyborg
Pass by💋

“In Plain Sight”
20 x 6 METER
Print Installation on Display,
For 1 Year untill September 2026!
In my city!
📍Freilager-Platz 1, Basel Switzerland
Grateful to give space to whats on our hearts and mind. Booth Kufiyas (visable on slide 2,3) mark solidarity with Palestine.
This is a reminder of lives brutally taken and the silence of our governments.. please..
act now.
BIG Dreamteam 💤🛌🇵🇸♾️..
@softicee @sagil.mdamin @venuscyborg
Pass by💋

“In Plain Sight”
20 x 6 METER
Print Installation on Display,
For 1 Year untill September 2026!
In my city!
📍Freilager-Platz 1, Basel Switzerland
Grateful to give space to whats on our hearts and mind. Booth Kufiyas (visable on slide 2,3) mark solidarity with Palestine.
This is a reminder of lives brutally taken and the silence of our governments.. please..
act now.
BIG Dreamteam 💤🛌🇵🇸♾️..
@softicee @sagil.mdamin @venuscyborg
Pass by💋

“In Plain Sight”
20 x 6 METER
Print Installation on Display,
For 1 Year untill September 2026!
In my city!
📍Freilager-Platz 1, Basel Switzerland
Grateful to give space to whats on our hearts and mind. Booth Kufiyas (visable on slide 2,3) mark solidarity with Palestine.
This is a reminder of lives brutally taken and the silence of our governments.. please..
act now.
BIG Dreamteam 💤🛌🇵🇸♾️..
@softicee @sagil.mdamin @venuscyborg
Pass by💋

“In Plain Sight”
20 x 6 METER
Print Installation on Display,
For 1 Year untill September 2026!
In my city!
📍Freilager-Platz 1, Basel Switzerland
Grateful to give space to whats on our hearts and mind. Booth Kufiyas (visable on slide 2,3) mark solidarity with Palestine.
This is a reminder of lives brutally taken and the silence of our governments.. please..
act now.
BIG Dreamteam 💤🛌🇵🇸♾️..
@softicee @sagil.mdamin @venuscyborg
Pass by💋

BTS
styling & creative direction
@softicee
@suckrpunchd
@katie.kampff
@tonygennarelli
@majoaja
photography
upper photo @suckrpunchd
lower photo @darren_black
model
@avalloydjones
MUA
@hannahwastnidge
casting
@firstlondon
post-production
@softicee

.
photo by @suckrpunchd
styled by @softicee
model @avalloydjones
post production by @softicee
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